IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v16y2024i5p1790-d1343415.html
   My bibliography  Save this article

AI-Powered Innovation in Digital Transformation: Key Pillars and Industry Impact

Author

Listed:
  • Abdulaziz Aldoseri

    (Engineering Management Program, College of Engineering, Qatar University, Doha P.O. Box 2713, Qatar)

  • Khalifa N. Al-Khalifa

    (Engineering Management Program, College of Engineering, Qatar University, Doha P.O. Box 2713, Qatar)

  • Abdel Magid Hamouda

    (Engineering Management Program, College of Engineering, Qatar University, Doha P.O. Box 2713, Qatar)

Abstract

Digital transformation systems generate a substantial volume of data, creating opportunities for potential innovation, particularly those driven by artificial intelligence. This study focuses on the intricate relationship between artificial intelligence and innovation as foundational elements in the digital transformation framework for sustained growth and operational excellence. This study provides a holistic perspective on the cultivation and pillars of AI-powered innovation, highlighting their pivotal role in revolutionizing industries, including healthcare, education, finance, manufacturing, transportation, and agriculture. The work emphasizes the key pillars essential for fostering AI-powered innovation, including monitoring performance measurement to use the power of the present, continuous learning and innovation, data analytics and insights, predictive analytics, and innovative product development. This study investigates how these pillars serve as the foundation for groundbreaking advancements, driving efficiency, enhancing decision-making processes, and fostering creativity within organizations. This study explores the significance of continuous learning, interdisciplinary collaboration, and industry partnerships in nurturing a thriving AI-powered innovation ecosystem. By understanding and harnessing these fundamental elements, businesses can navigate the complexities of the digital age, fostering innovation that not only optimizes processes but also enhances the overall human experience, ushering in a new era of technological excellence and societal progress.

Suggested Citation

  • Abdulaziz Aldoseri & Khalifa N. Al-Khalifa & Abdel Magid Hamouda, 2024. "AI-Powered Innovation in Digital Transformation: Key Pillars and Industry Impact," Sustainability, MDPI, vol. 16(5), pages 1-25, February.
    • Handle: RePEc:gam:jsusta:v:16:y:2024:i:5:p:1790-:d:1343415
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/16/5/1790/pdf
    Download Restriction: no
    File URL: https://www.mdpi.com/2071-1050/16/5/1790/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Xuejun Jin & Xiao Pan, 2023. "Government Attention, Market Competition and Firm Digital Transformation," Sustainability, MDPI, vol. 15(11), pages 1-27, June.
    2. Campbell, Colin & Sands, Sean & Ferraro, Carla & Tsao, Hsiu-Yuan (Jody) & Mavrommatis, Alexis, 2020. "From data to action: How marketers can leverage AI," Business Horizons, Elsevier, vol. 63(2), pages 227-243.
    3. Rafael Martínez-Peláez & Alberto Ochoa-Brust & Solange Rivera & Vanessa G. Félix & Rodolfo Ostos & Héctor Brito & Ramón A. Félix & Luis J. Mena, 2023. "Role of Digital Transformation for Achieving Sustainability: Mediated Role of Stakeholders, Key Capabilities, and Technology," Sustainability, MDPI, vol. 15(14), pages 1-27, July.
    4. Jarrahi, Mohammad Hossein & Askay, David & Eshraghi, Ali & Smith, Preston, 2023. "Artificial intelligence and knowledge management: A partnership between human and AI," Business Horizons, Elsevier, vol. 66(1), pages 87-99.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Li, Chia-Ying & Zhang, Jin-Ting, 2023. "Chatbots or me? Consumers’ switching between human agents and conversational agents," Journal of Retailing and Consumer Services, Elsevier, vol. 72(C).
    2. Justina Sidlauskiene & Yannick Joye & Vilte Auruskeviciene, 2023. "AI-based chatbots in conversational commerce and their effects on product and price perceptions," Electronic Markets, Springer;IIM University of St. Gallen, vol. 33(1), pages 1-21, December.
    3. Drydakis, Nick, 2024. "Artificial Intelligence Capital and Employment Prospects," IZA Discussion Papers 16866, Institute of Labor Economics (IZA).
    4. Pallant, Jason I. & Pallant, Jessica L. & Sands, Sean J. & Ferraro, Carla R. & Afifi, Eslam, 2022. "When and how consumers are willing to exchange data with retailers: An exploratory segmentation," Journal of Retailing and Consumer Services, Elsevier, vol. 64(C).
    5. Drydakis, Nick, 2024. "Artificial Intelligence Capital and Employment Prospects," GLO Discussion Paper Series 1408, Global Labor Organization (GLO).
    6. Rahman, Muhammad Sabbir & Bag, Surajit & Hossain, Md Afnan & Abdel Fattah, Fadi Abdel Muniem & Gani, Mohammad Osman & Rana, Nripendra P., 2023. "The new wave of AI-powered luxury brands online shopping experience: The role of digital multisensory cues and customers’ engagement," Journal of Retailing and Consumer Services, Elsevier, vol. 72(C).
    7. Siti Amalia & Agus Iwan Kesuma & Diana Lestari, 2023. "Identification of Economic Potential in Berau Regency, East Kalimantan-Indonesia," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 7(12), pages 1240-1252, December.
    8. Sands, Sean & Ferraro, Carla & Demsar, Vlad & Chandler, Garreth, 2022. "False idols: Unpacking the opportunities and challenges of falsity in the context of virtual influencers," Business Horizons, Elsevier, vol. 65(6), pages 777-788.
    9. Issa Helmi & Lakkis Hussein & Dakroub Roy & Jaber Jad, 2023. "Examining User Engagement and Experience in Agritech," International Journal of Contemporary Management, Sciendo, vol. 59(2), pages 17-32, June.
    10. Sundberg, Leif & Holmström, Jonny, 2023. "Democratizing artificial intelligence: How no-code AI can leverage machine learning operations," Business Horizons, Elsevier, vol. 66(6), pages 777-788.
    11. Paschen, Jeannette & Wilson, Matthew & Ferreira, João J., 2020. "Collaborative intelligence: How human and artificial intelligence create value along the B2B sales funnel," Business Horizons, Elsevier, vol. 63(3), pages 403-414.
    12. Andrea Mauro & Andrea Sestino & Andrea Bacconi, 2022. "Machine learning and artificial intelligence use in marketing: a general taxonomy," Italian Journal of Marketing, Springer, vol. 2022(4), pages 439-457, December.
    13. Nick Drydakis, 2022. "Artificial Intelligence and Reduced SMEs’ Business Risks. A Dynamic Capabilities Analysis During the COVID-19 Pandemic," Information Systems Frontiers, Springer, vol. 24(4), pages 1223-1247, August.
    14. Behera, Rajat Kumar & Bala, Pradip Kumar & Rana, Nripendra P. & Kizgin, Hatice, 2022. "Cognitive computing based ethical principles for improving organisational reputation: A B2B digital marketing perspective," Journal of Business Research, Elsevier, vol. 141(C), pages 685-701.
    15. Sharjana Alam Shaily & Nazmun Nahar Emma, 2021. "Integration of Artificial Intelligence Marketing to Get Brand Recognition for Social Business," International Review of Management and Marketing, Econjournals, vol. 11(4), pages 29-37.
    16. Lena Bjørlo & Øystein Moen & Mark Pasquine, 2021. "The Role of Consumer Autonomy in Developing Sustainable AI: A Conceptual Framework," Sustainability, MDPI, vol. 13(4), pages 1-18, February.
    17. Xin Su & Shengwen Wang & Feifei Li, 2023. "The Impact of Digital Transformation on ESG Performance Based on the Mediating Effect of Dynamic Capabilities," Sustainability, MDPI, vol. 15(18), pages 1-22, September.
    18. Popescu Anca, 2023. "The Role Of Artificial Intelligence In Digital Marketing Strategies," Annals - Economy Series, Constantin Brancusi University, Faculty of Economics, vol. 3, pages 127-134, June.
    19. Gupta, Shivam & Modgil, Sachin & Kumar, Ajay & Sivarajah, Uthayasankar & Irani, Zahir, 2022. "Artificial intelligence and cloud-based Collaborative Platforms for Managing Disaster, extreme weather and emergency operations," International Journal of Production Economics, Elsevier, vol. 254(C).
    20. Rabaï Bouderhem, 2024. "Shaping the future of AI in healthcare through ethics and governance," Palgrave Communications, Palgrave Macmillan, vol. 11(1), pages 1-12, December.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:16:y:2024:i:5:p:1790-:d:1343415. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.