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Entrepreneurial Orientation and Organizational Performance of Online Business in Malaysia: The Mediating Role of the Knowledge Management Process

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  • Sabrinah Adam

    (Azman Hashim International Business School, Universiti Teknologi Malaysia, Johor Bahru 81310, Malaysia)

  • Nursyazwani Mohd Fuzi

    (Azman Hashim International Business School, Universiti Teknologi Malaysia, Johor Bahru 81310, Malaysia)

  • Mohamad Rohieszan Ramdan

    (Faculty of Management and Economics, Universiti Pendidikan Sultan Idris, Tanjong Malim 35900, Malaysia)

  • Rosmah Mat Isa

    (Faculty of Economics and Management, Universiti Kebangsaan Malaysia, Bangi 43600, Malaysia)

  • Albert Feisal Muhd Feisal Ismail

    (Faculty of Technology Management and Technopreneurship, Technology Campus, Universiti Teknikal Malaysia Melaka, Ayer Keroh 75450, Malaysia)

  • Mohd Yussni Hashim

    (Faculty of Mechanical & Manufacturing Engineering, Universiti Tun Hussein Onn Malaysia, Parit Raja 86400, Malaysia)

  • Sharon Yong Yee Ong

    (Faculty of Humanities, Management and Science, Universiti Putra Malaysia Bintulu Sarawak Campus, Bintulu 97007, Malaysia)

  • Shah Iskandar Fahmie Ramlee

    (Faculty of Entrepreneurship and Business, Universiti Malaysia Kelantan, Kota Bahru 16100, Malaysia)

Abstract

The aim of this paper is to examine the role of the knowledge management process as a mediating variable in the relationship between entrepreneurial orientation and organizational performance. This study employed a quantitative method and utilised a self-administered questionnaire. A total of 350 data were collected from the owners/founders of online businesses. A Partial Least Squares-Structural Equation Modelling (PLS-SEM) analysis was performed to test the proposed hypotheses of the study. The findings indicated that entrepreneurial orientation positively the knowledge management process, which in turn exerts a positive effect on the organizational performance of a company. Additionally, the indirect effect analysis revealed that the knowledge management process plays a significant role as a mediator between entrepreneurial orientation and organizational performance. The research fills a gap in the literature by considering a mediating variable in enhancing the relationship between entrepreneurial orientation and organizational performance. This research also provides a particular contribution to the literature and some suggestions for future research.

Suggested Citation

  • Sabrinah Adam & Nursyazwani Mohd Fuzi & Mohamad Rohieszan Ramdan & Rosmah Mat Isa & Albert Feisal Muhd Feisal Ismail & Mohd Yussni Hashim & Sharon Yong Yee Ong & Shah Iskandar Fahmie Ramlee, 2022. "Entrepreneurial Orientation and Organizational Performance of Online Business in Malaysia: The Mediating Role of the Knowledge Management Process," Sustainability, MDPI, vol. 14(9), pages 1-19, April.
  • Handle: RePEc:gam:jsusta:v:14:y:2022:i:9:p:5081-:d:800384
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    References listed on IDEAS

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    2. Shamshul Nur Fatinah Shamsul Ariffin & Nurmalina Zainal Abidin & Mohamad Allif Rosly & Shamsul Baharin Saihani, 2023. "Factors Inducing the Adoption of Knowledge Management System (KMS) In SMEs, Large and Government Organizations. What Are the Intercepting Factors? A Systematic Review," Information Management and Business Review, AMH International, vol. 15(1), pages 140-148.
    3. Shengyang Qin & Xinxing Duan & Ahmad Fatehallah Al-hourani & Naif Alsaadi, 2022. "Evaluation of Total Quality Management in Turkish Pharmaceutical Companies: A Case Study," Sustainability, MDPI, vol. 14(16), pages 1-20, August.
    4. Annuridya Rosyidta Pratiwi Octasylva & Lilik Noor Yuliati & Hartoyo Hartoyo & Agus W. Soehadi, 2022. "Innovativeness as the Key to MSMEs’ Performances," Sustainability, MDPI, vol. 14(11), pages 1-14, May.

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