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After the Epidemic, Is the Smart Traffic Management System a Key Factor in Creating a Green Leisure and Tourism Environment in the Move towards Sustainable Urban Development?

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  • Hsiao-Hsien Lin

    (School of Physical Education, Jiaying University, Meizhou 514015, China
    Department of Leisure Industry Management, National Chin-Yi University of Technology, No. 57, Sec. 2, Zhongshan Rd., Taiping Dist., Taichung City 41170, Taiwan)

  • I-Cheng Hsu

    (Department of Marketing and Distribution Management, Tzu Chi University of Science and Technology, 880, Sec. 2, Chien-Kuo Rd., Hualien City 97005, Taiwan)

  • Tzu-Yun Lin

    (Department of Sport Information and Communication, National Taiwan University of Sport, Taichung City 404401, Taiwan)

  • Le-Ming Tung

    (School of Political Science and Law, Yulin Normal University, 1303 Jiaoyu East Rd., Yulin 537000, China)

  • Ying Ling

    (Institute of Physical Education and Health, Yulin Normal University, 1303 Jiaoyu East Rd., Yulin 537000, China)

Abstract

The purpose of this study is to explore, after the epidemic, the intelligent traffic management system, which is the key to creating a green leisure tourism environment in the move towards sustainable urban development. First, quantitative research, snowballing, and convenience sampling methods are used to analyze 750 questionnaires with a basic statistical test, t-test, ANOVA test, and the Pearson product–moment correlation coefficient (PPMCC) method. Qualitative research and a semi-structured interview method are used to collect the opinions of six experts on the data results. Finally, the results are discussed with the multivariate inspection method. Although the current electric bicycle system is convenient, the study found that the service quality of the airport is sufficient; that the fare of the subway is low and popular with students if the system can ease the crowd during peak hours; and that the login and security check time can be shortened, which can help improve the operating convenience of the system interface and link the information of leisure and tourism activities. On the other hand, adjusting fares, increasing seats, planning for women-only ticketing measures and travel space, providing disinfection or cleaning facilities in public areas, and improving passenger’s public health literacy and epidemic prevention cooperation will further enhance the student travel experience, improve the smart city and green tourism network, and help achieve sustainable urban tourism.

Suggested Citation

  • Hsiao-Hsien Lin & I-Cheng Hsu & Tzu-Yun Lin & Le-Ming Tung & Ying Ling, 2022. "After the Epidemic, Is the Smart Traffic Management System a Key Factor in Creating a Green Leisure and Tourism Environment in the Move towards Sustainable Urban Development?," Sustainability, MDPI, vol. 14(7), pages 1-22, March.
    • Handle: RePEc:gam:jsusta:v:14:y:2022:i:7:p:3762-:d:777215
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