The Influence of Xenocentrism on Purchase Intentions of the Consumer: The Mediating Role of Product Attitudes
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Cited by:
- Luis J. Camacho & Patricio Ramírez-Correa & Cristian Salazar-Concha, 2022. "Xenocentrism and Formal Education: Evaluating Its Impact on the Behavior of Chilean Consumers," JRFM, MDPI, vol. 15(4), pages 1-14, April.
- Yu Lim Lee & Minji Jung & Robert Jeyakumar Nathan & Jae-Eun Chung, 2020. "Cross-National Study on the Perception of the Korean Wave and Cultural Hybridity in Indonesia and Malaysia Using Discourse on Social Media," Sustainability, MDPI, vol. 12(15), pages 1-33, July.
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Keywords
Xenocentrism; product attitudes; purchase intentions; Latin America; XSCALE;All these keywords.
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