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Bridging the Generational Gap in the Hospitality Industry: Reverse Mentoring—An Innovative Talent Management Practice for Present and Future Generations of Employees

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  • Laura Cismaru

    (Faculty of Food and Tourism, Transilvania University from Brașov, str. Castelului, nr. 148, 500014 Brașov, Romania)

  • Ray Iunius

    (École Hôtelière de Lausanne, Route de Cojonnex 18, 1000 Lausanne, Switzerland)

Abstract

In the present generational context, talent management approaches and practices have evolved from the stage of “war for talent”, defined by competitiveness and elitism, to a more collaborative and inclusive “post-war stage”. Innovative solutions are increasingly important. In this framework, the main aim of the paper is to confirm that reverse mentoring, a talent management practice which appeared as a response to the necessity to bridge the present generational gap, can be considered a valuable approach in hospitality. Two case studies on the successful implementation of reverse mentoring in Swiss hospitality are presented: the Shadow Comex (Accor) and the ExCom-Y (Mövenpick). Results of a focus-group discussion on the topic of identifying the attitudes and opinions of Romanian employees regarding the implementation of reverse mentoring in hotels are further analyzed. Results support the idea that reverse mentoring has developed and offers great potential for innovation. The present study offers interesting and useful ideas to companies in hospitality on how to implement reverse mentoring. Results from the group discussion demonstrate that Romanian employees have high expectations and innovative approaches regarding the implementation of reverse mentoring, similar to the employees from Switzerland, but they lack trust in their employers regarding the real possibility to implement it.

Suggested Citation

  • Laura Cismaru & Ray Iunius, 2019. "Bridging the Generational Gap in the Hospitality Industry: Reverse Mentoring—An Innovative Talent Management Practice for Present and Future Generations of Employees," Sustainability, MDPI, vol. 12(1), pages 1-38, December.
  • Handle: RePEc:gam:jsusta:v:12:y:2019:i:1:p:263-:d:302827
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    References listed on IDEAS

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    Cited by:

    1. Oana-Andreea Ghita-Pirnuta & Laura Cismaru, 2022. "Developing the Emotional Intelligence of Millennial Students: A Teaching Strategy," Sustainability, MDPI, vol. 14(21), pages 1-15, October.
    2. Feng Zeng Xu & Yun Zhang & Huixin Yang & Bob T. Wu, 2020. "Sustainable HRM through Improving the Measurement of Employee Work Engagement: Third-Person Rating Method," Sustainability, MDPI, vol. 12(17), pages 1-22, August.

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