IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v11y2019i13p3712-d246282.html
   My bibliography  Save this article

Using the Norm Activation Model to Predict the Pro-Environmental Behaviors of Public Servants at the Central and Local Governments in Taiwan

Author

Listed:
  • Wei-Ta Fang

    () (Graduate Institute of Environmental Education, National Taiwan Normal University, Taipei 11677, Taiwan)

  • Yi-Te Chiang

    () (Graduate Institute of Environmental Education, National Taiwan Normal University, Taipei 11677, Taiwan)

  • Eric Ng

    () (School of Management and Enterprise, University of Southern Queensland, Toowoomba, QLD 4350, Australia)

  • Jen-Chieh Lo

    () (Graduate Institute of Environmental Education, National Taiwan Normal University, Taipei 11677, Taiwan)

Abstract

An understanding of the environmental value-action gap between public servants at the central and local governments is essential for the effective implementation of environmental policies, which is limited in the extant literature. This study has adopted the norm activation model to explore the pro-environmental behaviors of public servants at the central and local governments in Taiwan. A total of 7567 valid questionnaires were collected, and significant differences were evident between public servants at the central ( n = 3400) and local ( n = 4167) governments in personal norms, awareness of consequences, ascription of responsibility, and pro-environmental behaviors. Findings revealed that personal norms were the key factors predicting pro-environmental behaviors of public servants at both the central and local governments. Results also indicated that the awareness of consequences by public servants at the central government had a direct effect on their pro-environmental behaviors, which in turn had a significant effect on their ascription of responsibility. In contrast, awareness of consequences by public servants at the local government had no significant direct effect on their pro-environmental behaviors and had only a weak positive effect on their ascription of responsibility.

Suggested Citation

  • Wei-Ta Fang & Yi-Te Chiang & Eric Ng & Jen-Chieh Lo, 2019. "Using the Norm Activation Model to Predict the Pro-Environmental Behaviors of Public Servants at the Central and Local Governments in Taiwan," Sustainability, MDPI, Open Access Journal, vol. 11(13), pages 1-20, July.
  • Handle: RePEc:gam:jsusta:v:11:y:2019:i:13:p:3712-:d:246282
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/11/13/3712/pdf
    Download Restriction: no

    File URL: https://www.mdpi.com/2071-1050/11/13/3712/
    Download Restriction: no

    References listed on IDEAS

    as
    1. Wei-Ta Fang & Eric Ng & Ching-Ming Wang & Ming-Lin Hsu, 2017. "Normative Beliefs, Attitudes, and Social Norms: People Reduce Waste as an Index of Social Relationships When Spending Leisure Time," Sustainability, MDPI, Open Access Journal, vol. 9(10), pages 1-18, September.
    2. Cameron Hepburn, 2010. "Environmental policy, government, and the market," Oxford Review of Economic Policy, Oxford University Press, vol. 26(4), pages 734-734, Winter.
    3. Susana Batel & Patrick Devine-Wright, 2015. "A critical and empirical analysis of the national-local 'gap' in public responses to large-scale energy infrastructures," Journal of Environmental Planning and Management, Taylor & Francis Journals, vol. 58(6), pages 1076-1095, June.
    4. Eric S. Zeemering, 2018. "Sustainability management, strategy and reform in local government," Public Management Review, Taylor & Francis Journals, vol. 20(1), pages 136-153, January.
    5. Harriet Bulkeley & Arthur P.J. Mol, 2003. "Participation and Environmental Governance: Consensus, Ambivalence and Debate," Environmental Values, White Horse Press, vol. 12(2), pages 143-154, May.
    6. Huang, Chin-wei & Chiu, Yung-ho & Fang, Wei-ta & Shen, Neng, 2014. "Assessing the performance of Taiwan’s environmental protection system with a non-radial network DEA approach," Energy Policy, Elsevier, vol. 74(C), pages 547-556.
    7. Zhang, Yixiang & Wang, Zhaohua & Zhou, Guanghui, 2013. "Antecedents of employee electricity saving behavior in organizations: An empirical study based on norm activation model," Energy Policy, Elsevier, vol. 62(C), pages 1120-1127.
    8. Wei-Ta Fang & Eric Ng & Yong-Shen Zhan, 2018. "Determinants of Pro-Environmental Behavior among Young and Older Farmers in Taiwan," Sustainability, MDPI, Open Access Journal, vol. 10(7), pages 1-15, June.
    9. Broman Toft, Madeleine & Schuitema, Geertje & Thøgersen, John, 2014. "Responsible technology acceptance: Model development and application to consumer acceptance of Smart Grid technology," Applied Energy, Elsevier, vol. 134(C), pages 392-400.
    10. Han, Heesup, 2015. "Travelers' pro-environmental behavior in a green lodging context: Converging value-belief-norm theory and the theory of planned behavior," Tourism Management, Elsevier, vol. 47(C), pages 164-177.
    Full references (including those not matched with items on IDEAS)

    More about this item

    Keywords

    awareness of consequence; ascription of responsibility; central and local government; public servants; norm activation model;

    JEL classification:

    • Q - Agricultural and Natural Resource Economics; Environmental and Ecological Economics
    • Q0 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - General
    • Q2 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Renewable Resources and Conservation
    • Q3 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Nonrenewable Resources and Conservation
    • Q5 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics
    • Q56 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Environment and Development; Environment and Trade; Sustainability; Environmental Accounts and Accounting; Environmental Equity; Population Growth
    • O13 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Agriculture; Natural Resources; Environment; Other Primary Products

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:11:y:2019:i:13:p:3712-:d:246282. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (XML Conversion Team). General contact details of provider: https://www.mdpi.com/ .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.