IDEAS home Printed from https://ideas.repec.org/a/gam/jijerp/v19y2022i14p8454-d859924.html
   My bibliography  Save this article

Diamond Model of Green Commitment and Low-Carbon Travel Motivation, Constraint, and Intention

Author

Listed:
  • An-Jin Shie

    (College of Business Administration, Huaqiao University, Quanzhou 362021, China
    School of Economics and Management, Huaiyin Normal University, Huai’an 223309, China
    International College, Krirk University, Bangkok 10220, Thailand
    School of Big Data, Fuzhou University of International Studies and Trade, Fuzhou 350200, China)

  • You-Yu Dai

    (International Business School, Shandong Jiaotong University, Weihai 264209, China
    These authors contributed equally to this work.)

  • Ming-Xing Shen

    (International College, Krirk University, Bangkok 10220, Thailand)

  • Li Tian

    (International Business School, Shandong Jiaotong University, Weihai 264209, China
    School of Economics and Management, Harbin University of Science and Technology, Harbin 150080, China)

  • Ming Yang

    (International College, Krirk University, Bangkok 10220, Thailand)

  • Wen-Wei Luo

    (School of Marxism, Huaqiao University, Quanzhou 362021, China)

  • Yenchun Jim Wu

    (Graduate Institute of Global Business and Strategy, National Taiwan Normal University, Taipei 106, Taiwan)

  • Zhao-Hui Su

    (College of Business Administration, Huaqiao University, Quanzhou 362021, China)

Abstract

Although consumers generally accept and care about environmental issues, consumers have not adjusted their behavior accordingly. Based on the diamond model theory, this study proposes and tests the direct impact of personal green commitments on low-carbon travel motivation and constraint, and the possibility of subsequent low-carbon travel intention. According to the results of 358 valid questionnaire surveys, this study shows that green commitments positively affect the low-carbon travel motivation and intention, while negatively affecting the low-carbon travel constraint. The low-carbon travel motivation has some mediating effects. The research results can be used as a reference by relevant managers of the tourism industry to make changes in the content of travel services that are more suitable for specific populations.

Suggested Citation

  • An-Jin Shie & You-Yu Dai & Ming-Xing Shen & Li Tian & Ming Yang & Wen-Wei Luo & Yenchun Jim Wu & Zhao-Hui Su, 2022. "Diamond Model of Green Commitment and Low-Carbon Travel Motivation, Constraint, and Intention," IJERPH, MDPI, vol. 19(14), pages 1-21, July.
    • Handle: RePEc:gam:jijerp:v:19:y:2022:i:14:p:8454-:d:859924
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/1660-4601/19/14/8454/pdf
    Download Restriction: no
    File URL: https://www.mdpi.com/1660-4601/19/14/8454/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Hsin-Yu Shih & Ying-Sheng Yao, 2020. "Indicators of Low-Carbon Management in the Leisure Industry: Research Using Examples in Taiwan and China," Sustainability, MDPI, vol. 12(10), pages 1-20, May.
    2. Hengky Latan & Charbel Jose Chiappetta Jabbour & Ana Beatriz Lopes de Sousa Jabbour, 2021. "Social Media as a Form of Virtual Whistleblowing: Empirical Evidence for Elements of the Diamond Model," Journal of Business Ethics, Springer, vol. 174(3), pages 529-548, December.
    3. Xiaojian Hu & Nan Wu & Nuo Chen, 2021. "Young People’s Behavioral Intentions towards Low-Carbon Travel: Extending the Theory of Planned Behavior," IJERPH, MDPI, vol. 18(5), pages 1-15, February.
    4. Xuan Yang & Zhou-Jing Wang, 2020. "Intuitionistic Fuzzy Hierarchical Multi-Criteria Decision Making for Evaluating Performances of Low-Carbon Tourism Scenic Spots," IJERPH, MDPI, vol. 17(17), pages 1-16, August.
    5. Fabien Martinez, 2021. "Ecological responsiveness and business performance: Four scenarios of compatibility and a multi‐faceted strategies framework," Business Strategy and the Environment, Wiley Blackwell, vol. 30(8), pages 3606-3625, December.
    6. Jie Li & Peng Mao & Hui Liu & Jiawei Wei & Hongyang Li & Jingfeng Yuan, 2020. "Key Factors Influencing Low-Carbon Behaviors of Staff in Star-Rated Hotels—An Empirical Study of Eastern China," IJERPH, MDPI, vol. 17(21), pages 1-26, November.
    7. You-Yu Dai & An-Jin Shie & Jin-Hua Chu & Yen-Chun Jim Wu, 2022. "Low-Carbon Travel Motivation and Constraint: Scales Development and Validation," IJERPH, MDPI, vol. 19(9), pages 1-25, April.
    8. Zhang, Bin & Chen, Haitao & Du, Zhanjie & Wang, Zhaohua, 2020. "Does license plate rule induce low-carbon choices in residents’ daily travels: Motivation and impacts," Renewable and Sustainable Energy Reviews, Elsevier, vol. 124(C).
    9. Hui Lin & Zhou-Jing Wang, 2017. "Linguistic Multi-Attribute Group Decision Making with Risk Preferences and Its Use in Low-Carbon Tourism Destination Selection," IJERPH, MDPI, vol. 14(9), pages 1-14, September.
    10. Daniel Thor & Peter Karlsudd, 2020. "Teaching and Fostering an Active Environmental Awareness Design, Validation and Planning for Action-Oriented Environmental Education," Sustainability, MDPI, vol. 12(8), pages 1-17, April.
    11. Nae-Wen Kuo & You-Yu Dai, 2012. "Applying the Theory of Planned Behavior to Predict Low-Carbon Tourism Behavior: A Modified Model from Taiwan," International Journal of Technology and Human Interaction (IJTHI), IGI Global, vol. 8(4), pages 45-62, October.
    12. Christina Katsikari & Leonidas Hatzithomas & Thomas Fotiadis & Dimitrios Folinas, 2020. "Push and Pull Travel Motivation: Segmentation of the Greek Market for Social Media Marketing in Tourism," Sustainability, MDPI, vol. 12(11), pages 1-18, June.
    13. Shihong Zeng & Yujia Qin & Guowang Zeng, 2019. "Impact of Corporate Environmental Responsibility on Investment Efficiency: The Moderating Roles of the Institutional Environment and Consumer Environmental Awareness," Sustainability, MDPI, vol. 11(17), pages 1-21, August.
    14. Min-Seong Kim & Jinwon Kim & Brijesh Thapa, 2018. "Influence of Environmental Knowledge on Affect, Nature Affiliation and Pro-Environmental Behaviors among Tourists," Sustainability, MDPI, vol. 10(9), pages 1-16, August.
    15. Zhenshan Xu & Hong Zhang & Chunhui Zhang & Man Xu & Nan Dong, 2019. "Exploring the Role of Emotion in the Relationship between Museum Image and Tourists’ Behavioral Intention: The Case of Three Museums in Xi’an," Sustainability, MDPI, vol. 11(3), pages 1-20, January.
    16. Abdullah Al-Swidi & Redhwan Mohammed Saleh, 2021. "How green our future would be? An investigation of the determinants of green purchasing behavior of young citizens in a developing Country," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 23(9), pages 13436-13468, September.
    17. Shazia Kousar & Muhammad Afzal & Farhan Ahmed & Štefan Bojnec, 2022. "Environmental Awareness and Air Quality: The Mediating Role of Environmental Protective Behaviors," Sustainability, MDPI, vol. 14(6), pages 1-20, March.
    18. Ben Yang & Ningning Wu & Zepeng Tong & Yan Sun, 2022. "Narrative-Based Environmental Education Improves Environmental Awareness and Environmental Attitudes in Children Aged 6–8," IJERPH, MDPI, vol. 19(11), pages 1-19, May.
    19. Wu Li & Shengchuan Zhao & Jingwen Ma & Wenwen Qin, 2021. "Investigating Regional and Generational Heterogeneity in Low-Carbon Travel Behavior Intention Based on a PLS-SEM Approach," Sustainability, MDPI, vol. 13(6), pages 1-18, March.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Xin Dai & Tianshan Ma & Enyi Zhou, 2023. "New Energy Commuting Optimization under Low-Carbon Orientation: A Case Study of Xi’an Metropolitan Area," Energies, MDPI, vol. 16(23), pages 1-17, December.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. You-Yu Dai & An-Jin Shie & Jin-Hua Chu & Yen-Chun Jim Wu, 2022. "Low-Carbon Travel Motivation and Constraint: Scales Development and Validation," IJERPH, MDPI, vol. 19(9), pages 1-25, April.
    2. Liying Wang & Junya Wang & Pengxia Shen & Shangqing Liu & Shuwei Zhang, 2023. "Low-Carbon Travel Behavior in Daily Residence and Tourism Destination: Based on TPB-ABC Integrated Model," Sustainability, MDPI, vol. 15(19), pages 1-18, September.
    3. Yifei Niu & Xi Wang & Ciyun Lin, 2022. "A Study on the Impact of Organizing Environmental Awareness and Education on the Performance of Environmental Governance in China," IJERPH, MDPI, vol. 19(19), pages 1-14, October.
    4. Bircan Arslannur & Ahmet Tortum, 2023. "Public Transport Modeling for Commuting in Cities with Different Development Levels Using Extended Theory of Planned Behavior," Sustainability, MDPI, vol. 15(15), pages 1-24, August.
    5. Xuan Yang & Zhou-Jing Wang, 2020. "Intuitionistic Fuzzy Hierarchical Multi-Criteria Decision Making for Evaluating Performances of Low-Carbon Tourism Scenic Spots," IJERPH, MDPI, vol. 17(17), pages 1-16, August.
    6. Wei Peng & Baogui Xin & Yekyung Kwon, 2019. "Optimal Strategies of Product Price, Quality, and Corporate Environmental Responsibility," IJERPH, MDPI, vol. 16(23), pages 1-24, November.
    7. Yağmur, Yenal & Aksu, Akın, 2022. "Investigation of destination image mediating effect on tourists’ risk assessment, behavioural intentions and satisfaction," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, vol. 8(1), pages 27-37.
    8. Saddam A. Hazaea & Ebrahim Mohammed Al-Matari & Khaled Zedan & Saleh F. A. Khatib & Jinyu Zhu & Hamzeh Al Amosh, 2022. "Green Purchasing: Past, Present and Future," Sustainability, MDPI, vol. 14(9), pages 1-28, April.
    9. Meng, Bo & Choi, Kyuhwan, 2016. "The role of authenticity in forming slow tourists' intentions: Developing an extended model of goal-directed behavior," Tourism Management, Elsevier, vol. 57(C), pages 397-410.
    10. Rusitha Wijekoon & Mohamad Fazli Sabri, 2021. "Determinants That Influence Green Product Purchase Intention and Behavior: A Literature Review and Guiding Framework," Sustainability, MDPI, vol. 13(11), pages 1-40, May.
    11. Dimitrios Vlachopoulos & Rannveig Björk Thorkelsdóttir & Despoina Schina & Jóna Guðrún Jónsdóttir, 2023. "Teachers’ Experience and Perceptions of Sustainable Digitalization in School Education: An Existential Phenomenological Study of Teachers in Romania, Greece, Cyprus, Iceland, and The Netherlands," Sustainability, MDPI, vol. 15(18), pages 1-17, September.
    12. Ping Zhang & Kaijun Cao, 2023. "Understanding the Uncivilized Tourism Behavior of Tourists: A Planned Behavior Model Based on the Perspectives of Cognitive Dissonance and Neutralization," Sustainability, MDPI, vol. 15(5), pages 1-17, March.
    13. Jinsoo Hwang & Jinkyung-Jenny Kim, 2021. "Edible Insects: How to Increase the Sustainable Consumption Behavior among Restaurant Consumers," IJERPH, MDPI, vol. 18(12), pages 1-16, June.
    14. Jun Liu & Xianbin Wu & Shouzhen Zeng & Tiejun Pan, 2017. "Intuitionistic Linguistic Multiple Attribute Decision-Making with Induced Aggregation Operator and Its Application to Low Carbon Supplier Selection," IJERPH, MDPI, vol. 14(12), pages 1-12, November.
    15. Duoxun Ba & Jing Zhang & Suocheng Dong & Bing Xia & Lin Mu, 2022. "Spatial-Temporal Characteristics and Driving Factors of the Eco-Efficiency of Tourist Hotels in China," IJERPH, MDPI, vol. 19(18), pages 1-24, September.
    16. Xingwei Li & Jiachi Dai & Xiaowen Zhu & Jinrong He & Jingru Li & Xiang Liu & Yicheng Huang & Qiong Shen, 2022. "What Is the Mechanism of Government Green Development Behavior Considering Multi-Agent Interaction? A Meta-Analysis," IJERPH, MDPI, vol. 19(14), pages 1-16, July.
    17. Mohammad Tipu Sultan & Farzana Sharmin & Alina Badulescu & Darie Gavrilut & Ke Xue, 2021. "Social Media-Based Content towards Image Formation: A New Approach to the Selection of Sustainable Destinations," Sustainability, MDPI, vol. 13(8), pages 1-22, April.
    18. Muyao Li & Jinsong Zhang & Ramakrishnan Ramanathan & Ruiqian Li, 2020. "Opening the Black Box: The Impacts of Environmental Regulations on Technological Innovation," IJERPH, MDPI, vol. 17(12), pages 1-18, June.
    19. Nur Sabrina Mohamed Ali Khan & Mageswary Karpudewan & Nagaletchimee Annamalai, 2020. "Moving Beyond the One-Size-Fits-All Model in Describing the Climate Conserving Behaviors of Malaysian Secondary Students," Sustainability, MDPI, vol. 13(1), pages 1-20, December.
    20. Farzana Riva & Solon Magrizos & Mohammad Rabiul Basher Rubel & Ioannis Rizomyliotis, 2022. "Green consumerism, green perceived value, and restaurant revisit intention: Millennials' sustainable consumption with moderating effect of green perceived quality," Business Strategy and the Environment, Wiley Blackwell, vol. 31(7), pages 2807-2819, November.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jijerp:v:19:y:2022:i:14:p:8454-:d:859924. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.