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Heckle and Chide: Results of a randomized road safety intervention in Kenya

  • Habyarimana, James
  • Jack, William

We report the results of a randomized field experiment aimed at improving the safety of long-distance mini-busses or matatus in Kenya. Our intervention combines evocative messages aimed at motivating passengers to speak up against bad driving with a lottery that rewards matatu drivers for keeping the stickers in place. Independent insurance claims data were collected for more than 2000 long-distance matatus before and after the intervention. Our results indicate that insurance claims fell by a half to two-thirds, from a baseline annual rate of about 10%, and that claims involving injury or death fell by 60%. While we are unable to identify the mechanism(s) underlying this effect, the intervention is more cost effective in reducing mortality than other documented public health interventions.

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File URL: http://www.sciencedirect.com/science/article/pii/S0047272711000971
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Article provided by Elsevier in its journal Journal of Public Economics.

Volume (Year): 95 (2011)
Issue (Month): 11 ()
Pages: 1438-1446

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Handle: RePEc:eee:pubeco:v:95:y:2011:i:11:p:1438-1446
Contact details of provider: Web page: http://www.elsevier.com/locate/inca/505578

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  1. James Habyarimana & William Jack, 2009. "Heckle and Chide: Results of a Randomized Road Safety Intervention in Kenya," Working Papers 169, Center for Global Development.
  2. Dean T. Jamison & Joel G. Breman & Anthony R. Measham & George Alleyne & Mariam Claeson & David B. Evans & Prabhat Jha & Ann Mills & Philip Musgrove, 2006. "Disease Control Priorities in Developing Countries, Second Edition," World Bank Publications, The World Bank, number 7242, March.
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