IDEAS home Printed from https://ideas.repec.org/a/eee/proeco/v136y2012i2p318-331.html
   My bibliography  Save this article

The bullwhip effect in capacitated supply chains with consideration for product life-cycle aspects

Author

Listed:
  • Nepal, Bimal
  • Murat, Alper
  • Babu Chinnam, Ratna

Abstract

This paper presents an analysis of the bullwhip effect and net-stock amplification in a three-echelon supply chain considering step-changes in the production rates during a product's life-cycle demand. The analysis is focused around highly complex and engineered products (e.g., automobiles), that have relatively long production life-cycles and require significant capital investment in manufacturing. Using a simulation approach, we analyze three stages of the product life-cycle including low volumes during product introduction, peak demand, and eventual decline toward the end of the life-cycle. Parts of the simulation model have been adopted by a major North-American automotive OEM as part of a scenario analysis tool for strategic supply network design and analysis. The simulation results show that performance of a system as a whole deteriorates when there is a step-change in the life-cycle demand. While restriction in production capacity does not significantly impact the bullwhip effect, it increases the net stock amplification significantly for the supply chain setting under consideration. Furthermore, a number of important managerial insights are presented based on sensitivity analysis of interaction effect of capacity constraints with other supply chain parameters.

Suggested Citation

  • Nepal, Bimal & Murat, Alper & Babu Chinnam, Ratna, 2012. "The bullwhip effect in capacitated supply chains with consideration for product life-cycle aspects," International Journal of Production Economics, Elsevier, vol. 136(2), pages 318-331.
    • Handle: RePEc:eee:proeco:v:136:y:2012:i:2:p:318-331
    DOI: 10.1016/j.ijpe.2011.12.018
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0925527311005342
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.ijpe.2011.12.018?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Hau L. Lee & Kut C. So & Christopher S. Tang, 2000. "The Value of Information Sharing in a Two-Level Supply Chain," Management Science, INFORMS, vol. 46(5), pages 626-643, May.
    2. Srinivasan Raghunathan, 2001. "Information Sharing in a Supply Chain: A Note on its Value when Demand Is Nonstationary," Management Science, INFORMS, vol. 47(4), pages 605-610, April.
    3. Zhang, Xiaolong, 2004. "The impact of forecasting methods on the bullwhip effect," International Journal of Production Economics, Elsevier, vol. 88(1), pages 15-27, March.
    4. Duc, Truong Ton Hien & Luong, Huynh Trung & Kim, Yeong-Dae, 2008. "A measure of bullwhip effect in supply chains with a mixed autoregressive-moving average demand process," European Journal of Operational Research, Elsevier, vol. 187(1), pages 243-256, May.
    5. Disney, S. M. & Towill, D. R., 2003. "On the bullwhip and inventory variance produced by an ordering policy," Omega, Elsevier, vol. 31(3), pages 157-167, June.
    6. John D. Sterman, 1989. "Modeling Managerial Behavior: Misperceptions of Feedback in a Dynamic Decision Making Experiment," Management Science, INFORMS, vol. 35(3), pages 321-339, March.
    7. Agrawal, Sunil & Sengupta, Raghu Nandan & Shanker, Kripa, 2009. "Impact of information sharing and lead time on bullwhip effect and on-hand inventory," European Journal of Operational Research, Elsevier, vol. 192(2), pages 576-593, January.
    8. Gérard P. Cachon & Marcelo Olivares, 2010. "Drivers of Finished-Goods Inventory in the U.S. Automobile Industry," Management Science, INFORMS, vol. 56(1), pages 202-216, January.
    9. Luong, Huynh Trung, 2007. "Measure of bullwhip effect in supply chains with autoregressive demand process," European Journal of Operational Research, Elsevier, vol. 180(3), pages 1086-1097, August.
    10. Dejonckheere, J. & Disney, S. M. & Lambrecht, M. R. & Towill, D. R., 2003. "Measuring and avoiding the bullwhip effect: A control theoretic approach," European Journal of Operational Research, Elsevier, vol. 147(3), pages 567-590, June.
    11. Kahn, James A, 1987. "Inventories and the Volatility of Production," American Economic Review, American Economic Association, vol. 77(4), pages 667-679, September.
    12. Gérard P. Cachon & Taylor Randall & Glen M. Schmidt, 2007. "In Search of the Bullwhip Effect," Manufacturing & Service Operations Management, INFORMS, vol. 9(4), pages 457-479, April.
    13. Ton Hien Duc, Truong & Luong, Huynh Trung & Kim, Yeong-Dae, 2010. "Effect of the third-party warehouse on bullwhip effect and inventory cost in supply chains," International Journal of Production Economics, Elsevier, vol. 124(2), pages 395-407, April.
    14. Disney, S. M. & Towill, D. R. & van de Velde, W., 2004. "Variance amplification and the golden ratio in production and inventory control," International Journal of Production Economics, Elsevier, vol. 90(3), pages 295-309, August.
    15. Hau L. Lee & V. Padmanabhan & Seungjin Whang, 1997. "Information Distortion in a Supply Chain: The Bullwhip Effect," Management Science, INFORMS, vol. 43(4), pages 546-558, April.
    16. Luong, Huynh Trung & Phien, Nguyen Huu, 2007. "Measure of bullwhip effect in supply chains: The case of high order autoregressive demand process," European Journal of Operational Research, Elsevier, vol. 183(1), pages 197-209, November.
    17. Frank Chen & Zvi Drezner & Jennifer K. Ryan & David Simchi-Levi, 2000. "Quantifying the Bullwhip Effect in a Simple Supply Chain: The Impact of Forecasting, Lead Times, and Information," Management Science, INFORMS, vol. 46(3), pages 436-443, March.
    18. Hosoda, Takamichi & Disney, Stephen M., 2006. "On variance amplification in a three-echelon supply chain with minimum mean square error forecasting," Omega, Elsevier, vol. 34(4), pages 344-358, August.
    19. Disney, S.M. & Farasyn, I. & Lambrecht, M. & Towill, D.R. & de Velde, W. Van, 2006. "Taming the bullwhip effect whilst watching customer service in a single supply chain echelon," European Journal of Operational Research, Elsevier, vol. 173(1), pages 151-172, August.
    20. Sterman, John D., 1989. "Misperceptions of feedback in dynamic decision making," Organizational Behavior and Human Decision Processes, Elsevier, vol. 43(3), pages 301-335, June.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Morita, Michiya & Machuca, Jose A.D. & Flynn, E. James & Pérez de los Ríos, José Luis, 2015. "Aligning product characteristics and the supply chain process – A normative perspective," International Journal of Production Economics, Elsevier, vol. 161(C), pages 228-241.
    2. Dominguez, Roberto & Cannella, Salvatore & Framinan, Jose M., 2015. "On returns and network configuration in supply chain dynamics," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 73(C), pages 152-167.
    3. Haeussler, Stefan & Stefan, Matthias & Schneckenreither, Manuel & Onay, Anita, 2021. "The lead time updating trap: Analyzing human behavior in capacitated supply chains," International Journal of Production Economics, Elsevier, vol. 234(C).
    4. Cannella, Salvatore & Dominguez, Roberto & Ponte, Borja & Framinan, Jose M., 2018. "Capacity restrictions and supply chain performance: Modelling and analysing load-dependent lead times," International Journal of Production Economics, Elsevier, vol. 204(C), pages 264-277.
    5. Dai, Hongyan & Li, Jianbin & Yan, Nina & Zhou, Weihua, 2016. "Bullwhip effect and supply chain costs with low- and high-quality information on inventory shrinkage," European Journal of Operational Research, Elsevier, vol. 250(2), pages 457-469.
    6. K. Devika & A. Jafarian & A. Hassanzadeh & R. Khodaverdi, 2016. "Optimizing of bullwhip effect and net stock amplification in three-echelon supply chains using evolutionary multi-objective metaheuristics," Annals of Operations Research, Springer, vol. 242(2), pages 457-487, July.
    7. Junhai Ma & Xiaogang Ma, 2017. "Measure of the bullwhip effect considering the market competition between two retailers," International Journal of Production Research, Taylor & Francis Journals, vol. 55(2), pages 313-326, January.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Wang, Xun & Disney, Stephen M., 2016. "The bullwhip effect: Progress, trends and directions," European Journal of Operational Research, Elsevier, vol. 250(3), pages 691-701.
    2. K. Devika & A. Jafarian & A. Hassanzadeh & R. Khodaverdi, 2016. "Optimizing of bullwhip effect and net stock amplification in three-echelon supply chains using evolutionary multi-objective metaheuristics," Annals of Operations Research, Springer, vol. 242(2), pages 457-487, July.
    3. Sodhi, ManMohan S. & Tang, Christopher S., 2011. "The incremental bullwhip effect of operational deviations in an arborescent supply chain with requirements planning," European Journal of Operational Research, Elsevier, vol. 215(2), pages 374-382, December.
    4. Ahmed Shaban & Mohamed A. Shalaby & Giulio Di Gravio & Riccardo Patriarca, 2020. "Analysis of Variance Amplification and Service Level in a Supply Chain with Correlated Demand," Sustainability, MDPI, vol. 12(16), pages 1-27, August.
    5. Rupesh Kumar Pati, 2014. "Modelling Bullwhip Effect in a Closed Loop Supply Chain with ARMA Demand," IIM Kozhikode Society & Management Review, , vol. 3(2), pages 149-164, July.
    6. Ciancimino, Elena & Cannella, Salvatore & Bruccoleri, Manfredi & Framinan, Jose M., 2012. "On the Bullwhip Avoidance Phase: The Synchronised Supply Chain," European Journal of Operational Research, Elsevier, vol. 221(1), pages 49-63.
    7. Pastore, Erica & Alfieri, Arianna & Zotteri, Giulio & Boylan, John E., 2020. "The impact of demand parameter uncertainty on the bullwhip effect," European Journal of Operational Research, Elsevier, vol. 283(1), pages 94-107.
    8. Chatfield, Dean C. & Pritchard, Alan M., 2013. "Returns and the bullwhip effect," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 49(1), pages 159-175.
    9. Junhai Ma & Xiaogang Ma, 2017. "Measure of the bullwhip effect considering the market competition between two retailers," International Journal of Production Research, Taylor & Francis Journals, vol. 55(2), pages 313-326, January.
    10. Ma, Yungao & Wang, Nengmin & He, Zhengwen & Lu, Jizhou & Liang, Huigang, 2015. "Analysis of the bullwhip effect in two parallel supply chains with interacting price-sensitive demands," European Journal of Operational Research, Elsevier, vol. 243(3), pages 815-825.
    11. Zhang, Xiaolong & Burke, Gerard J., 2011. "Analysis of compound bullwhip effect causes," European Journal of Operational Research, Elsevier, vol. 210(3), pages 514-526, May.
    12. Babai, M.Z. & Boylan, J.E. & Syntetos, A.A. & Ali, M.M., 2016. "Reduction of the value of information sharing as demand becomes strongly auto-correlated," International Journal of Production Economics, Elsevier, vol. 181(PA), pages 130-135.
    13. Ouyang, Yanfeng & Li, Xiaopeng, 2010. "The bullwhip effect in supply chain networks," European Journal of Operational Research, Elsevier, vol. 201(3), pages 799-810, March.
    14. Junhai Ma & Jing Zhang & Liqing Zhu, 2018. "Study of the Bullwhip Effect under Various Forecasting Methods in Electronics Supply Chain with Dual Retailers considering Market Share," Complexity, Hindawi, vol. 2018, pages 1-19, January.
    15. Adenso-Díaz, Belarmino & Moreno, Plácido & Gutiérrez, Ester & Lozano, Sebastián, 2012. "An analysis of the main factors affecting bullwhip in reverse supply chains," International Journal of Production Economics, Elsevier, vol. 135(2), pages 917-928.
    16. Chiang, Chung-Yean & Lin, Winston T. & Suresh, Nallan C., 2016. "An empirically-simulated investigation of the impact of demand forecasting on the bullwhip effect: Evidence from U.S. auto industry," International Journal of Production Economics, Elsevier, vol. 177(C), pages 53-65.
    17. Gaalman, Gerard & Disney, Stephen M. & Wang, Xun, 2022. "When bullwhip increases in the lead time: An eigenvalue analysis of ARMA demand," International Journal of Production Economics, Elsevier, vol. 250(C).
    18. Pastore, Erica & Alfieri, Arianna & Zotteri, Giulio, 2019. "An empirical investigation on the antecedents of the bullwhip effect: Evidence from the spare parts industry," International Journal of Production Economics, Elsevier, vol. 209(C), pages 121-133.
    19. QU, Zhan & RAFF, Horst, 2023. "Two-part tariffs, inventory stockpiling, and the bullwhip effect," European Journal of Operational Research, Elsevier, vol. 308(1), pages 201-214.
    20. Ponte, Borja & Costas, José & Puche, Julio & Pino, Raúl & de la Fuente, David, 2018. "The value of lead time reduction and stabilization: A comparison between traditional and collaborative supply chains," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 111(C), pages 165-185.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:proeco:v:136:y:2012:i:2:p:318-331. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/ijpe .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.