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The effects of mall renovation on shopping values, satisfaction and spending behaviour

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  • Chebat, Jean-Charles
  • Michon, Richard
  • Haj-Salem, Narjes
  • Oliveira, Sandra

Abstract

Managers renovate malls to keep up with newer shopping centres and retail formats that erode traffic. This paper investigates shoppers׳ psychological processes that trigger changes in spending behaviour in the renovated mall. Renovation has a direct impact on the perception of the mall atmosphere and an indirect one on shoppers׳ hedonic and utilitarian values, satisfaction, and spending. Renovation affects shoppers׳ spending through the perception of utilitarian shopping benefits.

Suggested Citation

  • Chebat, Jean-Charles & Michon, Richard & Haj-Salem, Narjes & Oliveira, Sandra, 2014. "The effects of mall renovation on shopping values, satisfaction and spending behaviour," Journal of Retailing and Consumer Services, Elsevier, vol. 21(4), pages 610-618.
  • Handle: RePEc:eee:joreco:v:21:y:2014:i:4:p:610-618
    DOI: 10.1016/j.jretconser.2014.04.010
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