IDEAS home Printed from https://ideas.repec.org/a/eee/jobuve/v12y2019ics2352673419300770.html
   My bibliography  Save this article

Perceiving entrepreneurs: Job title comparisons in warmth and competence

Author

Listed:
  • Berry, James W.
  • Sanchez, Janice

Abstract

Recent research in entrepreneurship and stereotypes have considered how entrepreneurs are evaluated on various factors. Taking a social cognition approach, we examine entrepreneur stereotypes by identifying patterns in stereotype content dimensions for entrepreneurs and related job titles. The title of entrepreneur is complex incorporating both business and innovation components. Across three studies we compare warmth and competence dimensions of the title of entrepreneur with those of a business leader (CEO), inventor/innovator (scientist), and a role requiring both creativity and business skills (advertiser). We find that while entrepreneurs are consistently seen as less competent than either a CEO or scientist and more so than an advertiser, they tend to be seen as warmer than these professionals.

Suggested Citation

  • Berry, James W. & Sanchez, Janice, 2019. "Perceiving entrepreneurs: Job title comparisons in warmth and competence," Journal of Business Venturing Insights, Elsevier, vol. 12(C).
    • Handle: RePEc:eee:jobuve:v:12:y:2019:i:c:s2352673419300770
    DOI: 10.1016/j.jbvi.2019.e00145
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S2352673419300770
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jbvi.2019.e00145?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Malmström, Malin & Voitkane, Aija & Johansson, Jeaneth & Wincent, Joakim, 2018. "When stereotypical gender notions see the light of day, will they burst? Venture capitalists' gender constructions versus venturing performance facts," Journal of Business Venturing Insights, Elsevier, vol. 9(C), pages 32-38.
    2. Matthew Lee & Laura Huang, 2018. "Gender Bias, Social Impact Framing, and Evaluation of Entrepreneurial Ventures," Organization Science, INFORMS, vol. 29(1), pages 1-16, February.
    3. Johnson, Michael A. & Stevenson, Regan M. & Letwin, Chaim R., 2018. "A woman's place is in the… startup! Crowdfunder judgments, implicit bias, and the stereotype content model," Journal of Business Venturing, Elsevier, vol. 33(6), pages 813-831.
    4. Blake E. Ashforth & Ronald H. Humphrey, 1997. "The Ubiquity and Potency of Labeling in Organizations," Organization Science, INFORMS, vol. 8(1), pages 43-58, February.
    5. Sexton, Donald L. & Bowman-Upton, Nancy, 1990. "Female and male entrepreneurs: Psychological characteristics and their role in gender-related discrimination," Journal of Business Venturing, Elsevier, vol. 5(1), pages 29-36, January.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. McSweeney, Jordan J. & McSweeney, Kevin T. & Webb, Justin W. & Devers, Cynthia E., 2022. "The right touch of pitch assertiveness: Examining entrepreneurs' gender and project category fit in crowdfunding," Journal of Business Venturing, Elsevier, vol. 37(4).
    2. Jörg Prokop & Dandan Wang, 2022. "Is there a gender gap in equity-based crowdfunding?," Small Business Economics, Springer, vol. 59(3), pages 1219-1244, October.
    3. Dendi Ramdani & Arjen Witteloostuijn, 2012. "The Shareholder–Manager Relationship and Its Impact on the Likelihood of Firm Bribery," Journal of Business Ethics, Springer, vol. 108(4), pages 495-507, July.
    4. Justo, Rachida & DeTienne, Dawn R. & Sieger, Philipp, 2015. "Failure or voluntary exit? Reassessing the female underperformance hypothesis," Journal of Business Venturing, Elsevier, vol. 30(6), pages 775-792.
    5. Lerner, Miri & Brush, Candida & Hisrich, Robert, 1997. "Israeli women entrepreneurs: An examination of factors affecting performance," Journal of Business Venturing, Elsevier, vol. 12(4), pages 315-339, July.
    6. Tha�s Garc�a-Pereiro & Ivano Dileo, 2017. "Gender Differences In Entrepreneurial Activities In Italy," RIEDS - Rivista Italiana di Economia, Demografia e Statistica - The Italian Journal of Economic, Demographic and Statistical Studies, SIEDS Societa' Italiana di Economia Demografia e Statistica, vol. 71(3), pages 31-40, July-Sept.
    7. Muravyev, Alexander & Talavera, Oleksandr & Schäfer, Dorothea, 2009. "Entrepreneurs' gender and financial constraints: Evidence from international data," Journal of Comparative Economics, Elsevier, vol. 37(2), pages 270-286, June.
    8. Krukowski, Kipp A. & Pollack, Jeffrey M. & Rutherford, Matthew W., 2023. "Winning the opportunity to pitch: Piquing startup investors’ interest by sending the right signals in executive summaries," Business Horizons, Elsevier, vol. 66(1), pages 75-86.
    9. Verheul, Ingrid & Thurik, Roy & Grilo, Isabel & van der Zwan, Peter, 2012. "Explaining preferences and actual involvement in self-employment: Gender and the entrepreneurial personality," Journal of Economic Psychology, Elsevier, vol. 33(2), pages 325-341.
    10. Dr. Brinda Kalyani. P. R & Dr. Dileep Kumar M., 2011. "Motivational factors, entrepreneurship and education: Study with reference to women in SMEs," Far East Journal of Psychology and Business, Far East Research Centre, vol. 3(2), pages 14-35, June.
    11. Lewis T. Cunningham & B. Wade Brorsen & Kim B. Anderson & Emílio Tostão, 2008. "Gender differences in marketing styles," Agricultural Economics, International Association of Agricultural Economists, vol. 38(1), pages 1-7, January.
    12. Maria Bastida & Ana Olveira & Miguel Ángel Vázquez Taín, 2023. "Are cooperatives gender sensitive? A confirmatory and predictive analysis of women's collective entrepreneurship," Annals of Public and Cooperative Economics, Wiley Blackwell, vol. 94(4), pages 1035-1059, December.
    13. Sofia Bapna & Martin Ganco, 2021. "Gender Gaps in Equity Crowdfunding: Evidence from a Randomized Field Experiment," Management Science, INFORMS, vol. 67(5), pages 2679-2710, May.
    14. Burbano, Vanessa & Padilla, Nicolas & Meier, Stephan, 2020. "Gender Differences in Preferences for Meaning at Work," IZA Discussion Papers 13053, Institute of Labor Economics (IZA).
    15. Nadia Simoes & Nuno Crespo & Sandrina B. Moreira, 2016. "Individual Determinants Of Self-Employment Entry: What Do We Really Know?," Journal of Economic Surveys, Wiley Blackwell, vol. 30(4), pages 783-806, September.
    16. Howell, Travis, 2022. "Coworking spaces: An overview and research agenda," Research Policy, Elsevier, vol. 51(2).
    17. Dautzenberg, Kirsti & Müller-Seitz, Gordon, 2011. "Technologieorientierte Unternehmensgründungen als Männerdomäne?," Die Unternehmung - Swiss Journal of Business Research and Practice, Nomos Verlagsgesellschaft mbH & Co. KG, vol. 65(3), pages 238-262.
    18. Daniel Blaseg & Christian Schulze & Bernd Skiera, 2020. "Consumer Protection on Kickstarter," Marketing Science, INFORMS, vol. 39(1), pages 211-233, January.
    19. Lauri Wessel & Riku Ruotsalainen & Henri A. Schildt & Christopher Wickert, 2023. "The Escalation of Organizational Moral Failure in Public Discourse: A Semiotic Analysis of Nokia’s Bochum Plant Closure," Journal of Business Ethics, Springer, vol. 184(2), pages 459-478, May.
    20. Shirokova, Galina & Osiyevskyy, Oleksiy & Bogatyreva, Karina, 2016. "Exploring the intention–behavior link in student entrepreneurship: Moderating effects of individual and environmental characteristics," European Management Journal, Elsevier, vol. 34(4), pages 386-399.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:jobuve:v:12:y:2019:i:c:s2352673419300770. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: https://www.journals.elsevier.com/journal-of-business-venturing-insights .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.