Quest for purposefully designed conceptualization of the country-of-origin image construct
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DOI: 10.1016/j.jbusres.2015.12.075
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- Lu, Irene R.R. & Kwan, Ernest & Heslop, Louise A. & Thomas, D. Roland & Cedzynski, Marzena, 2019. "The ivory tower and the street: How researchers defined country image over four decades and what consumers think it means," Journal of Business Research, Elsevier, vol. 105(C), pages 80-97.
- Leonidas C. Leonidou & Bilge Aykol & Saeed Samiee & Nikolaos Korfiatis, 2022. "A Meta-analysis of the Antecedents and Outcomes of Consumer Foreign Country Image Perceptions: The Moderating Role of Macro-level Country Differences," Management International Review, Springer, vol. 62(5), pages 741-784, October.
- Lin Bai & Zhanguo Zhu & Tong Zhang, 2021. "How to Improve Food Quality in the Domestic Market: The Role of “Same Line Same Standard Same Quality”—Evidence from a Consumer Choice Experiment in China," Sustainability, MDPI, vol. 13(10), pages 1-16, May.
- Abulizi Bulibuli & Shalamujiang Maitiniyazi & Narboy Karimov, 2022. "The Effects of China’s Country-of-Origin Image on Uzbekistani Consumers’ Food Purchase Intentions," Sustainability, MDPI, vol. 14(19), pages 1-12, September.
- Mariana Bassi Suter & Janaina Moura Engracia Giraldi & Felipe Mendes Borini & Maria Laura Ferranty MacLennan & Edson Crescitelli & Edison Fernandes Polo, 2018. "In search of tools for the use of country image (CI) in the brand," Journal of Brand Management, Palgrave Macmillan, vol. 25(2), pages 119-132, March.
- Suter, Mariana Bassi & Borini, Felipe Mendes & Floriani, Dinorá Eliete & da Silva, Dirceu & Polo, Edison, 2018. "Country-of-origin image (COI) as a country-specific advantage (CSA): Scale development and validation of COI as a resource within the firm perspective," Journal of Business Research, Elsevier, vol. 84(C), pages 46-58.
- Suter, Mariana Bassi & Munjal, Surender & Borini, Felipe Mendes & Floriani, Dinora, 2021. "Conceptualizing country-of-origin image as a country-specific advantage: An insider perspective," Journal of Business Research, Elsevier, vol. 134(C), pages 415-427.
- Serrano-Arcos, M. Mar & Pérez-Mesa, Juan Carlos & Sánchez-Fernández, Raquel, 2018. "Product-country image and crises in the Spanish horticultural sector: Classification and impact on the market," Economia Agraria y Recursos Naturales, Spanish Association of Agricultural Economists, vol. 18(01), June.
- Trinh, Giang & Corsi, Armando & Lockshin, Larry, 2019. "How country of origins of food products compete and grow," Journal of Retailing and Consumer Services, Elsevier, vol. 49(C), pages 231-241.
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Keywords
Country-of-origin; Country image; International marketing;All these keywords.
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