The default heuristic in strategic decision making: When is it optimal to choose the default without investing in information search?
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- Reza Kheirandish & Shabnam Mousavi, 2018. "Herbert Simon, innovation, and heuristics," Mind & Society: Cognitive Studies in Economics and Social Sciences, Springer;Fondazione Rosselli, vol. 17(1), pages 97-109, November.
- Bogomolova, Svetlana & Szabo, Marietta & Kennedy, Rachel, 2017. "Retailers' and manufacturers' price-promotion decisions: Intuitive or evidence-based?," Journal of Business Research, Elsevier, vol. 76(C), pages 189-200.
- Loock, Moritz & Hinnen, Gieri, 2015. "Heuristics in organizations: A review and a research agenda," Journal of Business Research, Elsevier, vol. 68(9), pages 2027-2036.
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KeywordsHeuristics and biases; Information search; Strategic decision making; Defaults; Default heuristic; Decision models;
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