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Attention green aliens? Activities of multinational enterprises in host countries and eco-innovation diffusion

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  • Ha, Yoo Jung

Abstract

This paper investigates the extent to which eco-innovation activities in multinational enterprises (MNEs) in a host country affects local firms. In the attention-based view, the organizational attention field is significant for innovation. By analyzing the Korean Innovation Survey and patent data, we find that as more foreign MNEs conduct eco-innovation locally, attention to environmental issues increases in local firms. Their attention field particularly benefits from the presence of foreign MNEs whose country-of-origin is close to the host country or who have a long-term presence in the host country. A larger attention field then improves the likelihood of local firms successfully implementing eco-innovation and can accelerate eco-innovation implementation; however, this effect is observed only in large local firms and thus able to redeploy abundant internal resources.

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  • Ha, Yoo Jung, 2021. "Attention green aliens? Activities of multinational enterprises in host countries and eco-innovation diffusion," Journal of Business Research, Elsevier, vol. 123(C), pages 32-43.
  • Handle: RePEc:eee:jbrese:v:123:y:2021:i:c:p:32-43
    DOI: 10.1016/j.jbusres.2020.09.038
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    1. Hu, Jun & Wu, Huiying & Ying, Sammy Xiaoyan, 2022. "Environmental regulation, market forces, and corporate environmental responsibility: Evidence from the implementation of cleaner production standards in China," Journal of Business Research, Elsevier, vol. 150(C), pages 606-622.
    2. Mengzhi Xu & Jixia Li & Zeyu Ping & Qianming Zhang & Tengfei Liu & Can Zhang & Huachun Wang, 2022. "Can Local Government’s Attention Allocated to Green Innovation Improve the Green Innovation Efficiency?—Evidence from China," Sustainability, MDPI, vol. 14(19), pages 1-18, September.
    3. Wang, Haiyan & Masi, Donato & Dhamotharan, Lalitha & Day, Steven & Kumar, Ajay & Li, Tong & Singh, Gurmeet, 2022. "Unconventional path dependence: How adopting product take-back and recycling systems contributes to future eco-innovations," Journal of Business Research, Elsevier, vol. 142(C), pages 707-717.

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