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How exporters’ and intermediaries’ resources influence export performance

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  • Theingi,
  • Purchase, Sharon

Abstract

The purpose of the paper is to investigate the influence of firm resources and export intermediary resources on export performance using the resource-based view (RBV).

Suggested Citation

  • Theingi, & Purchase, Sharon, 2011. "How exporters’ and intermediaries’ resources influence export performance," Australasian marketing journal, Elsevier, vol. 19(2), pages 100-107.
    • Handle: RePEc:eee:aumajo:v:19:y:2011:i:2:p:100-107
    DOI: 10.1016/j.ausmj.2011.03.002
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    References listed on IDEAS

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