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The Map Of Sustainable European Retail


  • Andreea-Daniela, GANGONE

    () (“Constantin Brâncoveanu” University, Romania)

  • Mihaela, ASANDEI

    () (“Constantin Brâncoveanu” University, Romania)


Sustainability has become a topic of great interest to the contemporary world, as sustainable business could provide the resources future generations need for survival and full development. The most important step towards sustainable development is to rethink production processes and current consumption behaviours that are inconsistent with the principles of sustainability. Due to its economic power and privileged position as an intermediary between supply and demand, retail has worldwide influence on the sustainability strategies of producers and on consumption patterns. In this context, this paper aims to measure the sustainability of retail in EU countries by creating an Index of Sustainability of European Retail (ISER). The development of this index was based on a proprietary measurement methodology, using three categories of determinants of sustainable retail, ten variables, content analysis of statistical data retrieved from Eurostat, GFK and Yale University. The results of the study allowed us to evaluate EU countries based on the economic, social and environmental performance of their retail industries and to develop a map of sustainable European retail.

Suggested Citation

  • Andreea-Daniela, GANGONE & Mihaela, ASANDEI, 2013. "The Map Of Sustainable European Retail," Management Strategies Journal, Constantin Brancoveanu University, vol. 22(Special), pages 427-435.
  • Handle: RePEc:brc:journl:v:23:y:2013:i:s:p:427-435

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    References listed on IDEAS

    1. Radojko LUKIC, 2012. "Sustainable Development of Retail in Serbia," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 13(4), pages 574-586, October.
    2. Cory Searcy, 2012. "Corporate Sustainability Performance Measurement Systems: A Review and Research Agenda," Journal of Business Ethics, Springer, vol. 107(3), pages 239-253, May.
    3. Aurora García-Gallego & Nikolaos Georgantzís, 2009. "Market Effects of Changes in Consumers' Social Responsibility," Journal of Economics & Management Strategy, Wiley Blackwell, vol. 18(1), pages 235-262, March.
    4. Heller, Martin C. & Keoleian, Gregory A., 2003. "Assessing the sustainability of the US food system: a life cycle perspective," Agricultural Systems, Elsevier, vol. 76(3), pages 1007-1041, June.
    5. Afgan, Nain H. & Carvalho, Maria G., 2008. "Sustainability assessment of a hybrid energy system," Energy Policy, Elsevier, vol. 36(8), pages 2893-2900, August.
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    More about this item


    sustainable development; corporate sustainability; sustainable retail; Index of Sustainability of European Retail (ISER); map of sustainable European retail;

    JEL classification:

    • L81 - Industrial Organization - - Industry Studies: Services - - - Retail and Wholesale Trade; e-Commerce
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • Q01 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - General - - - Sustainable Development


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