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Partner Choice Multi-Criteria Model At The Strategic Business Alliances Forming



    (Taras Shevchenko National University of Kyiv)

  • BALAN Valeriy

    (Taras Shevchenko National University of Kyiv)

  • KUKHTA Pavlo

    (Taras Shevchenko National University of Kyiv)


The article contains the authors' understanding of the concept of strategic alliance. The main areas and directions of potential cooperation between partner enterprises are identified. Sources of synergy in such cooperation are generalized. By means of multi-criteria optimization tools (the analytic hierarchy process and TOPSIS), using the concept of potential synergies based on the model of strategic interaction, the model of choosing partners to create strategic business alliances is developed.

Suggested Citation

  • KHARLAMOVA Ganna & BALAN Valeriy & KUKHTA Pavlo, 2016. "Partner Choice Multi-Criteria Model At The Strategic Business Alliances Forming," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 68(1), pages 103-124, June.
  • Handle: RePEc:blg:reveco:v:68:y:2016:i:1:p:103-124

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    References listed on IDEAS

    1. Bernard Garrette & Pierre Dussauge, 1991. "Industrial alliances in aerospace and defense: strategic and organizational patterns," Working Papers hal-00611989, HAL.
    2. Bernard Garrette & Pierre Dussauge & Will Mitchell, 2000. "Learning from competing partners: outcomes and durations of scale and link alliances in Europe, North America and Asia," Post-Print hal-00458812, HAL.
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    More about this item


    strategic business alliances; strategic interaction; multi-criteria analysis; Analytic Hierarchy Process (AHP); TOPSIS;

    JEL classification:

    • M16 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - International Business Administration


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