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Logistics Strategy and Transport Service Choices: An Adaptive Stated Preference Experiment


  • Simona Bolis
  • Rico Maggi


This paper presents the results of a microanalysis of freight transport demand in a logistics context. Current research concentrates, with few exceptions, on shippers' choice of a transport mode. However, in a global context, shippers' behavior has to be conceived as a complex decision, which considers transport mode choice as only a part of a firm's logistics strategy. Since no data exist to directly estimate the marginal values for different qualities of transport and logistics services, a stated preference approach is applied. Adaptive stated preference experiments were performed for twenty-two firms in Italy and in Switzerland. The experimental results-forty hypothetical binary choices per firm-were completed by background information on the firms' long-term logistics strategies. The results confirm the relevance of the logistics context (e.g., JIT strategies on the supplier's or customer's side) for transport demand. The calculated marginal values of time and characteristics (reliability, frequency, etc.) provide important insights and permit generalized costs in freight transport models to be recalibrated. Copyright 2003 Gatton College of Business and Economics, University of Kentucky..

Suggested Citation

  • Simona Bolis & Rico Maggi, 2003. "Logistics Strategy and Transport Service Choices: An Adaptive Stated Preference Experiment," Growth and Change, Wiley Blackwell, vol. 34(4), pages 490-504.
  • Handle: RePEc:bla:growch:v:34:y:2003:i:4:p:490-504

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    Cited by:

    1. Bergantino, Angela Stefania & Bolis, Simona, 2004. "An analysis of maritime ro-ro freight transport service attributes through adaptive stated preference: an application to a sample of freight forwarders," European Transport \ Trasporti Europei, ISTIEE, Institute for the Study of Transport within the European Economic Integration, issue 25-26, pages 33-51.
    2. repec:eee:transa:v:102:y:2017:i:c:p:202-211 is not listed on IDEAS
    3. Masiero, Lorenzo & Hensher, David A., 2010. "Analyzing loss aversion and diminishing sensitivity in a freight transport stated choice experiment," Transportation Research Part A: Policy and Practice, Elsevier, vol. 44(5), pages 349-358, June.
    4. Edoardo Marcucci, 2013. "Logistics Managers' Stated Preferences For Freight Service Attributes: A Comparative Research Method Analysis," Working Papers 0213, CREI Università degli Studi Roma Tre, revised 2013.
    5. Lorenzo Masiero & Rico Maggi, 2010. "Estimation of indirect cost and evaluation of protective measures for infrastructure vulnerability: A case study on the transalpine transport corridor," Quaderni della facoltà di Scienze economiche dell'Università di Lugano 1003, USI Università della Svizzera italiana.
    6. Dullaert, Wout & Zamparini, Luca, 2013. "The impact of lead time reliability in freight transport: A logistics assessment of transport economics findings," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 49(1), pages 190-200.
    7. Lorenzo Masiero & David Hensher, 2011. "Shift of reference point and implications on behavioral reaction to gains and losses," Transportation, Springer, vol. 38(2), pages 249-271, March.
    8. Feo-Valero, María & Arencibia, Ana Isabel & Román, Concepción, 2016. "Analyzing discrepancies between willingness to pay and willingness to accept for freight transport attributes," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 89(C), pages 151-164.
    9. Lucia Rotaris & Romeo Danielis & Igor Sarman & Edoardo Marcucci, 2012. "Testing for nonlinearity in the choice of a freight transport service," European Transport \ Trasporti Europei, ISTIEE, Institute for the Study of Transport within the European Economic Integration, issue 50, pages 1-4.
    10. Edward M. Bergman & Gunther Maier & Patrick Lehner, 2008. "Banning the Bahn: transport Infrastructure effects on Austrian cluster firms," International Journal of Human Resources Development and Management, Inderscience Enterprises Ltd, vol. 8(1/2), pages 3-24.
    11. Feo, María & Espino, Raquel & García, Leandro, 2011. "An stated preference analysis of Spanish freight forwarders modal choice on the south-west Europe Motorway of the Sea," Transport Policy, Elsevier, vol. 18(1), pages 60-67, January.
    12. repec:eee:transa:v:102:y:2017:i:c:p:228-243 is not listed on IDEAS
    13. Valerio Gatta & Edoardo Marcucci, 2013. "Ex-Post Implications Of Ex-Ante Data Acquisition Strategies In Multiagent-Type Urban Freight Policy Evaluation," Working Papers 0613, CREI Università degli Studi Roma Tre, revised 2013.
    14. Kawasaki, Tomoya & Hanaoka, Shinya & Nguyen, Long Xuan, 2014. "The valuation of shipment time variability in Greater Mekong Subregion," Transport Policy, Elsevier, vol. 32(C), pages 25-33.
    15. Maier, Gunther & Bergman, Edward M., 2000. "Stated Preferences For Transport Among Industrial Cluster Firms," ERSA conference papers ersa00p486, European Regional Science Association.
    16. Figliozzi, Miguel Andres & Zhang, Zeyan, 2009. "A Study of Transportation Disruption Causes and Costs in Containerized Maritime Transportation," 50th Annual Transportation Research Forum, Portland, Oregon, March 16-18, 2009 207815, Transportation Research Forum.
    17. Masiero, Lorenzo & Maggi, Rico, 2012. "Estimation of indirect cost and evaluation of protective measures for infrastructure vulnerability: A case study on the transalpine transport corridor," Transport Policy, Elsevier, vol. 20(C), pages 13-21.
    18. VERHETSEL, Ann & KESSELS, Roselinde & BLOMME, Nele & CANT, Jeroen & GOOS, Peter, 2013. "Location of logistics companies: A stated preference study to disentangle the impact of accessibility," Working Papers 2013024, University of Antwerp, Faculty of Applied Economics.

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