IDEAS home Printed from https://ideas.repec.org/p/cpr/ceprdp/10345.html
   My bibliography  Save this paper

Spillovers of Prosocial Motivation: Evidence from an Intervention Study on Blood Donors

Author

Listed:
  • Goette, Lorenz
  • Bruhin, Adrian
  • Haenni, Simon
  • Jiang, Lingqing

Abstract

Spillovers of prosocial motivation are crucial for the formation of social capital. They facilitate interactions among individuals and create social multipliers that amplify the effects of policy interventions. We conducted a large-scale intervention study among dyads of blood donors to investigate whether social ties lead to motivational spillovers in the decision to donate. The intervention is a randomized phone call making donors aware of a current shortage of their blood type and serving us as an instrument for identifying motivational spillovers. About 40% of a donor's motivation spills over to the other donor, creating a significant social multiplier of 1.78.

Suggested Citation

  • Goette, Lorenz & Bruhin, Adrian & Haenni, Simon & Jiang, Lingqing, 2015. "Spillovers of Prosocial Motivation: Evidence from an Intervention Study on Blood Donors," CEPR Discussion Papers 10345, C.E.P.R. Discussion Papers.
    • Handle: RePEc:cpr:ceprdp:10345
    as

    Download full text from publisher

    File URL: https://cepr.org/publications/DP10345
    Download Restriction: CEPR Discussion Papers are free to download for our researchers, subscribers and members. If you fall into one of these categories but have trouble downloading our papers, please contact us at subscribers@cepr.org
    ---><---

    As the access to this document is restricted, you may want to look for a different version below or search for a different version of it.

    Other versions of this item:

    References listed on IDEAS

    as
    1. Wildman, John & Hollingsworth, Bruce, 2009. "Blood donation and the nature of altruism," Journal of Health Economics, Elsevier, vol. 28(2), pages 492-503, March.
    2. Gary S. Becker & Julio Jorge Elías, 2007. "Introducing Incentives in the Market for Live and Cadaveric Organ Donations," Journal of Economic Perspectives, American Economic Association, vol. 21(3), pages 3-24, Summer.
    3. Bryan S. Graham, 2018. "Identifying and Estimating Neighborhood Effects," Journal of Economic Literature, American Economic Association, vol. 56(2), pages 450-500, June.
    4. Adrian Bruhin & Ernst Fehr & Daniel Schunk, 2019. "Correction to: The Many Faces of Human Sociality: Uncovering the Distribution and Stability of Social Preferences," Journal of the European Economic Association, European Economic Association, vol. 17(4), pages 1335-1335.
    5. Anna Conte & John D. Hey & Peter G. Moffatt, 2018. "Mixture models of choice under risk," World Scientific Book Chapters, in: Experiments in Economics Decision Making and Markets, chapter 1, pages 3-12, World Scientific Publishing Co. Pte. Ltd..
    6. Goette, Lorenz & Stutzer, Alois, 2020. "Blood donations and incentives: Evidence from a field experiment," Journal of Economic Behavior & Organization, Elsevier, vol. 170(C), pages 52-74.
    7. Adrian Bruhin & Ernst Fehr & Daniel Schunk, 2019. "The many Faces of Human Sociality: Uncovering the Distribution and Stability of Social Preferences," Journal of the European Economic Association, European Economic Association, vol. 17(4), pages 1025-1069.
    8. Stephen Leider & Markus M. Möbius & Tanya Rosenblat & Quoc-Anh Do, 2009. "Directed Altruism and Enforced Reciprocity in Social Networks," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 124(4), pages 1815-1851.
    9. Kleibergen, Frank & Paap, Richard, 2006. "Generalized reduced rank tests using the singular value decomposition," Journal of Econometrics, Elsevier, vol. 133(1), pages 97-126, July.
    10. Stephen Leider & Markus M. Möbius & Tanya Rosenblat & Quoc-Anh Do, 2010. "What Do We Expect from Our Friends?," Journal of the European Economic Association, MIT Press, vol. 8(1), pages 120-138, March.
    11. Charles F. Manski, 1993. "Identification of Endogenous Social Effects: The Reflection Problem," The Review of Economic Studies, Review of Economic Studies Ltd, vol. 60(3), pages 531-542.
    12. Stephen Knack & Philip Keefer, 1997. "Does Social Capital Have an Economic Payoff? A Cross-Country Investigation," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 112(4), pages 1251-1288.
    13. Piero Cipollone & Alfonso Rosolia, 2007. "Social Interactions in High School: Lessons from an Earthquake," American Economic Review, American Economic Association, vol. 97(3), pages 948-965, June.
    14. Daniel Houser & Michael Keane & Kevin McCabe, 2004. "Behavior in a Dynamic Decision Problem: An Analysis of Experimental Evidence Using a Bayesian Type Classification Algorithm," Econometrica, Econometric Society, vol. 72(3), pages 781-822, May.
    15. Nagore Iriberri & Pedro Rey‐Biel, 2013. "Elicited beliefs and social information in modified dictator games: What do dictators believe other dictators do?," Quantitative Economics, Econometric Society, vol. 4(3), pages 515-547, November.
    16. Lorenz Goette & David Huffman & Stephan Meier, 2006. "The Impact of Group Membership on Cooperation and Norm Enforcement: Evidence Using Random Assignment to Real Social Groups," American Economic Review, American Economic Association, vol. 96(2), pages 212-216, May.
    17. Theodore C. Bergstrom & Rodney J. Garratt & Damien Sheehan-Connor, 2009. "One Chance in a Million: Altruism and the Bone Marrow Registry," American Economic Review, American Economic Association, vol. 99(4), pages 1309-1334, September.
    18. David Marmaros & Bruce Sacerdote, 2006. "How Do Friendships Form?," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 121(1), pages 79-119.
    19. Samuel Bowles & Herbert Gintis, 2002. "Social Capital and Community Governance," Economic Journal, Royal Economic Society, vol. 112(483), pages 419-436, November.
    20. Nicola Lacetera & Mario Macis & Robert Slonim, 2012. "Will There Be Blood? Incentives and Displacement Effects in Pro-social Behavior," American Economic Journal: Economic Policy, American Economic Association, vol. 4(1), pages 186-223, February.
    21. Adrian Bruhin & Helga Fehr-Duda & Thomas Epper, 2010. "Risk and Rationality: Uncovering Heterogeneity in Probability Distortion," Econometrica, Econometric Society, vol. 78(4), pages 1375-1412, July.
    22. Geweke, John & Meese, Richard, 1981. "Estimating regression models of finite but unknown order," Journal of Econometrics, Elsevier, vol. 16(1), pages 162-162, May.
    23. Rafael Lalive & M. Alejandra Cattaneo, 2009. "Social Interactions and Schooling Decisions," The Review of Economics and Statistics, MIT Press, vol. 91(3), pages 457-477, August.
    24. Steven N. Durlauf, 2002. "On the Empirics of Social Capital," Economic Journal, Royal Economic Society, vol. 112(483), pages 459-479, November.
    25. Rainer Winkelmann, 2012. "Copula Bivariate Probit Models: With An Application To Medical Expenditures," Health Economics, John Wiley & Sons, Ltd., vol. 21(12), pages 1444-1455, December.
    26. Robert Slonim & Carmen Wang & Ellen Garbarino, 2014. "The Market for Blood," Journal of Economic Perspectives, American Economic Association, vol. 28(2), pages 177-196, Spring.
    27. Fischbacher, Urs & Gachter, Simon & Fehr, Ernst, 2001. "Are people conditionally cooperative? Evidence from a public goods experiment," Economics Letters, Elsevier, vol. 71(3), pages 397-404, June.
    28. Benjamin A. Olken, 2009. "Do Television and Radio Destroy Social Capital? Evidence from Indonesian Villages," American Economic Journal: Applied Economics, American Economic Association, vol. 1(4), pages 1-33, October.
    29. Lacetera, Nicola & Macis, Mario & Stith, Sarah S., 2014. "Removing financial barriers to organ and bone marrow donation: The effect of leave and tax legislation in the U.S," Journal of Health Economics, Elsevier, vol. 33(C), pages 43-56.
    30. Gilles Celeux & Gilda Soromenho, 1996. "An entropy criterion for assessing the number of clusters in a mixture model," Journal of Classification, Springer;The Classification Society, vol. 13(2), pages 195-212, September.
    31. Vuong, Quang H, 1989. "Likelihood Ratio Tests for Model Selection and Non-nested Hypotheses," Econometrica, Econometric Society, vol. 57(2), pages 307-333, March.
    32. Marianne Bertrand & Erzo F. P. Luttmer & Sendhil Mullainathan, 2000. "Network Effects and Welfare Cultures," The Quarterly Journal of Economics, Oxford University Press, vol. 115(3), pages 1019-1055.
    33. George J. Borjas & Kirk B. Doran, 2015. "Which Peers Matter? The Relative Impacts of Collaborators, Colleagues, and Competitors," The Review of Economics and Statistics, MIT Press, vol. 97(5), pages 1104-1117, December.
    34. Krysiak, Frank C. & Oberauner, Iris Maria, 2010. "Environmental policy à la carte: Letting firms choose their regulation," Journal of Environmental Economics and Management, Elsevier, vol. 60(3), pages 221-232, November.
    35. Charles F. Manski, 2000. "Economic Analysis of Social Interactions," Journal of Economic Perspectives, American Economic Association, vol. 14(3), pages 115-136, Summer.
    36. Dirk Sliwka, 2007. "Trust as a Signal of a Social Norm and the Hidden Costs of Incentive Schemes," American Economic Review, American Economic Association, vol. 97(3), pages 999-1012, June.
    37. Byrne, Margaret M. & Thompson, Peter, 2001. "A positive analysis of financial incentives for cadaveric organ donation," Journal of Health Economics, Elsevier, vol. 20(1), pages 69-83, January.
    38. Eames, K.C. & Holder, Patrick & Zambrano, Eduardo, 2017. "Solving the kidney shortage via the creation of kidney donation co-operatives," Journal of Health Economics, Elsevier, vol. 54(C), pages 91-97.
    39. Breitmoser, Yves, 2013. "Estimation of social preferences in generalized dictator games," Economics Letters, Elsevier, vol. 121(2), pages 192-197.
    40. repec:hal:spmain:info:hdl:2441/5qi1l9g8bm8p1as7q6imhg03ej is not listed on IDEAS
    41. Stock, James H & Wright, Jonathan H & Yogo, Motohiro, 2002. "A Survey of Weak Instruments and Weak Identification in Generalized Method of Moments," Journal of Business & Economic Statistics, American Statistical Association, vol. 20(4), pages 518-529, October.
    42. Sun, Tianshu & Lu, Susan Feng & Jin, Ginger Zhe, 2016. "Solving shortage in a priceless market: Insights from blood donation," Journal of Health Economics, Elsevier, vol. 48(C), pages 149-165.
    43. Jen Shang & Rachel Croson, 2009. "A Field Experiment in Charitable Contribution: The Impact of Social Information on the Voluntary Provision of Public Goods," Economic Journal, Royal Economic Society, vol. 119(540), pages 1422-1439, October.
    44. Atkinson, A. C., 1981. "Likelihood ratios, posterior odds and information criteria," Journal of Econometrics, Elsevier, vol. 16(1), pages 15-20, May.
    45. Beliën, Jeroen & Forcé, Hein, 2012. "Supply chain management of blood products: A literature review," European Journal of Operational Research, Elsevier, vol. 217(1), pages 1-16.
    46. Moffitt, Robert A., 1999. "New developments in econometric methods for labor market analysis," Handbook of Labor Economics, in: O. Ashenfelter & D. Card (ed.), Handbook of Labor Economics, edition 1, volume 3, chapter 24, pages 1367-1397, Elsevier.
    47. Nicola Lacetera & Mario Macis & Robert Slonim, 2014. "Rewarding Volunteers: A Field Experiment," Management Science, INFORMS, vol. 60(5), pages 1107-1129, May.
    48. Alberto Abadie, 2000. "Semiparametric Estimation of Instrumental Variable Models for Causal Effects," NBER Technical Working Papers 0260, National Bureau of Economic Research, Inc.
    49. repec:zbw:vfsc14:100605 is not listed on IDEAS
    50. Graham, Bryan S. & Hahn, Jinyong, 2005. "Identification and estimation of the linear-in-means model of social interactions," Economics Letters, Elsevier, vol. 88(1), pages 1-6, July.
    51. Robert M. Bond & Christopher J. Fariss & Jason J. Jones & Adam D. I. Kramer & Cameron Marlow & Jaime E. Settle & James H. Fowler, 2012. "A 61-million-person experiment in social influence and political mobilization," Nature, Nature, vol. 489(7415), pages 295-298, September.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Jiang, Lingqing, 2020. "Splash with a teammate: Peer effects in high-stakes tournaments," Journal of Economic Behavior & Organization, Elsevier, vol. 171(C), pages 165-188.
    2. Xu, Chenyang & Veld, Klaas van ’t, 2019. "Social influence and economic incentives: Complements or substitutes?—The case of fighting crimes," Economics Letters, Elsevier, vol. 180(C), pages 80-84.
    3. Bouckaert, Nicolas & Gielen, Anne C. & Van Ourti, Tom, 2020. "It runs in the family – Influenza vaccination and spillover effects," Journal of Health Economics, Elsevier, vol. 74(C).
    4. Jiang, Lingqing & Zhu, Zhen, 2022. "Information exchange and multiple peer groups: A natural experiment in an online community," Journal of Economic Behavior & Organization, Elsevier, vol. 203(C), pages 543-562.
    5. Lingqing Jiang, 2016. "Splash with A teammate: Peer Effects in High-Stakes Tournaments," Cahiers de Recherches Economiques du Département d'économie 16.18, Université de Lausanne, Faculté des HEC, Département d’économie.
    6. Drouvelis, Michalis & Marx, Benjamin M., 2018. "Prosociality spillovers of working with others," Journal of Economic Behavior & Organization, Elsevier, vol. 155(C), pages 205-216.
    7. Lorenz Goette & Egon Tripodi, 2021. "Social Influence in Prosocial Behavior: Evidence from a Large-Scale Experiment [“Social Distance and Social Decisions]," Journal of the European Economic Association, European Economic Association, vol. 19(4), pages 2373-2398.
    8. Carlos Madeira, 2022. "Partial identification of nonlinear peer effects models with missing data," Swiss Journal of Economics and Statistics, Springer;Swiss Society of Economics and Statistics, vol. 158(1), pages 1-18, December.
    9. G. Pino & M. Nieto Garcia & A. Peluso & G. Viglia & R. Filieri, 2023. "Understanding how virtuous lenders encourage support for peer-to-peer platforms’ prosocial initiatives," Post-Print hal-04248928, HAL.
    10. Francesco Drago & Friederike Mengel & Christian Traxler, 2020. "Compliance Behavior in Networks: Evidence from a Field Experiment," American Economic Journal: Applied Economics, American Economic Association, vol. 12(2), pages 96-133, April.
    11. Goette, Lorenz & Tripodi, Egon, 2020. "Does positive feedback of social impact motivate prosocial behavior? A field experiment with blood donors," Journal of Economic Behavior & Organization, Elsevier, vol. 175(C), pages 1-8.
    12. Danijela Vuletic, 2015. "How Effective are Reminders and Frames in Incentivizing Blood Donations," CERGE-EI Working Papers wp554, The Center for Economic Research and Graduate Education - Economics Institute, Prague.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Sun, Tianshu & Lu, Susan Feng & Jin, Ginger Zhe, 2016. "Solving shortage in a priceless market: Insights from blood donation," Journal of Health Economics, Elsevier, vol. 48(C), pages 149-165.
    2. Bruhin, Adrian & Janizzi, Kelly & Thöni, Christian, 2020. "Uncovering the heterogeneity behind cross-cultural variation in antisocial punishment," Journal of Economic Behavior & Organization, Elsevier, vol. 180(C), pages 291-308.
    3. Adrian Bruhin & Ernst Fehr & Daniel Schunk, 2019. "The many Faces of Human Sociality: Uncovering the Distribution and Stability of Social Preferences," Journal of the European Economic Association, European Economic Association, vol. 17(4), pages 1025-1069.
    4. Goette, Lorenz & Stutzer, Alois, 2020. "Blood donations and incentives: Evidence from a field experiment," Journal of Economic Behavior & Organization, Elsevier, vol. 170(C), pages 52-74.
    5. Slonim, Robert & Wang, Carmen, 2016. "Market Design for Altruistic Supply: Evidence from the Lab," IZA Discussion Papers 9650, Institute of Labor Economics (IZA).
    6. Michael Haylock & Patrick Kampkötter & Mario Macis & Jürgen Sauter & Susanne Seitz & Robert Slonim & Daniel Wiesen & Alexander H. Schmidt, 2022. "Improving the Availability of Unrelated Stem Cell Donors: Evidence from a Major Donor Registry," NBER Working Papers 29857, National Bureau of Economic Research, Inc.
    7. Tianshu Sun & Susan Feng Lu & Ginger Zhe Jin, 2015. "Solving Shortage in a Priceless Market: Insights from Blood Donation," NBER Working Papers 21312, National Bureau of Economic Research, Inc.
    8. Bet Caeyers, 2014. "Peer effects in development programme awareness of vulnerable groups in rural Tanzania," CSAE Working Paper Series 2014-11, Centre for the Study of African Economies, University of Oxford.
    9. Blume,L.E. & Durlauf,S.N., 2005. "Identifying social interactions : a review," Working papers 12, Wisconsin Madison - Social Systems.
    10. Adrian Bruhin & Maha Manai & Luís Santos-Pinto, 2022. "Risk and rationality: The relative importance of probability weighting and choice set dependence," Journal of Risk and Uncertainty, Springer, vol. 65(2), pages 139-184, October.
    11. Bilgel, Fırat & Galle, Brian, 2015. "Financial incentives for kidney donation: A comparative case study using synthetic controls," Journal of Health Economics, Elsevier, vol. 43(C), pages 103-117.
    12. Dufhues, Thomas & Buchenrieder, Gertrud & Fischer, Isabel, 2006. "Social capital and rural development: literature review and current state of the art [Sozialkapital und ländliche Entwicklung: Literaturüberblick und gegenwärtiger Stand der Forschung]," IAMO Discussion Papers 96, Leibniz Institute of Agricultural Development in Transition Economies (IAMO).
    13. Benjamin Feigenberg & Erica M. Field & Rohini Pande, 2010. "Building Social Capital Through MicroFinance," NBER Working Papers 16018, National Bureau of Economic Research, Inc.
    14. Alger, Ingela & Van Leeuwen, Boris, 2019. "Estimating Social Preferences and Kantian Morality in Strategic Interactions," TSE Working Papers 19-1056, Toulouse School of Economics (TSE), revised Nov 2023.
    15. repec:zbw:iamodp:92017 is not listed on IDEAS
    16. Stephanie A. Heger & Robert Slonim & Ellen Garbarino & Carmen Wang & Daniel Waller, 2020. "Redesigning the Market for Volunteers: A Donor Registry," Management Science, INFORMS, vol. 66(8), pages 3528-3541, August.
    17. Lacetera, Nicola & Macis, Mario & Stith, Sarah S., 2014. "Removing financial barriers to organ and bone marrow donation: The effect of leave and tax legislation in the U.S," Journal of Health Economics, Elsevier, vol. 33(C), pages 43-56.
    18. repec:oxf:wpaper:wps/2014-11 is not listed on IDEAS
    19. ÖZGÜR, Onur & BISIN, Alberto, 2011. "Dynamic Linear Economies with Social Interactions," Cahiers de recherche 04-2011, Centre interuniversitaire de recherche en économie quantitative, CIREQ.
    20. Leipnitz, Sigrun & de Vries, Martha & Clement, Michel & Mazar, Nina, 2018. "Providing health checks as incentives to retain blood donors — Evidence from two field experiments," International Journal of Research in Marketing, Elsevier, vol. 35(4), pages 628-640.
    21. Carol Newman & Finn Tarp & Katleen Van Den Broeck, 2014. "Social Capital, Network Effects, and Savings in Rural Vietnam," Review of Income and Wealth, International Association for Research in Income and Wealth, vol. 60(1), pages 79-99, March.
    22. Lorenz Goette & Egon Tripodi, 2021. "Social Influence in Prosocial Behavior: Evidence from a Large-Scale Experiment [“Social Distance and Social Decisions]," Journal of the European Economic Association, European Economic Association, vol. 19(4), pages 2373-2398.

    More about this item

    Keywords

    Bivariate probit; Blood donation; Prosocial motivation; Social interactions;
    All these keywords.

    JEL classification:

    • C31 - Mathematical and Quantitative Methods - - Multiple or Simultaneous Equation Models; Multiple Variables - - - Cross-Sectional Models; Spatial Models; Treatment Effect Models; Quantile Regressions; Social Interaction Models
    • C36 - Mathematical and Quantitative Methods - - Multiple or Simultaneous Equation Models; Multiple Variables - - - Instrumental Variables (IV) Estimation
    • D03 - Microeconomics - - General - - - Behavioral Microeconomics: Underlying Principles

    NEP fields

    This paper has been announced in the following NEP Reports:

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:cpr:ceprdp:10345. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: the person in charge (email available below). General contact details of provider: https://www.cepr.org .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.