Advanced Search
MyIDEAS: Login to save this paper or follow this series

Experimental auctions, collective induction and choice shift: Willingness-to-pay for rice quality in Senegal

Contents:

Author Info

  • Demont, Matty
  • Rutsaert, Pieter
  • Ndour, Maimouna
  • Verbeke, Wim
  • Seck, Papa Abdoulaye
  • Tollens, Eric

Abstract

We propose a collective induction treatment as an aggregator of information and preferences, which enables testing whether consumer preferences for food quality elicited through experimental auctions are robust to aggregation. We develop a two-stage estimation method based on social judgment scheme theory to identify the determinants of social influence in collective induction. Our method is tested in a market experiment aiming to assess consumers’ willingness-to-pay for rice quality in Senegal. No significant choice shift was observed after collective induction which suggests that consumer preferences for rice quality are robust to aggregation. Almost three quarters of social influence captured by the model and the variables was explained by social status, market expertise and information.

Download Info

If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
File URL: http://purl.umn.edu/126861
Download Restriction: no

Bibliographic Info

Paper provided by International Association of Agricultural Economists in its series 2012 Conference, August 18-24, 2012, Foz do Iguacu, Brazil with number 126861.

as in new window
Length:
Date of creation: 2012
Date of revision:
Handle: RePEc:ags:iaae12:126861

Contact details of provider:
Email:
Web page: http://www.iaae-agecon.org/
More information through EDIRC

Related research

Keywords: Vickrey auctions; social decision schemes; group decision-making; word-of mouth communication; Sharpe style weights; Demand and Price Analysis; Research Methods/ Statistical Methods; C24; C91; C92; D12; D71;

Find related papers by JEL classification:

This paper has been announced in the following NEP Reports:

References

References listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
as in new window
  1. Macmillan, Douglas C. & Philip, Lorna & Hanley, Nick & Alvarez-Farizo, Begona, 2002. "Valuing the non-market benefits of wild goose conservation: a comparison of interview and group based approaches," Ecological Economics, Elsevier, vol. 43(1), pages 49-59, November.
  2. Jayson L. Lusk & John A. Fox & Ted C. Schroeder & James Mintert & Mohammad Koohmaraie, 2001. "In-Store Valuation of Steak Tenderness," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 83(3), pages 539-550.
  3. Ellison, Glenn & Fudenberg, Drew, 1995. "Word-of-Mouth Communication and Social Learning," The Quarterly Journal of Economics, MIT Press, vol. 110(1), pages 93-125, February.
  4. Jay R. Corrigan & Matthew C. Rousu, 2008. "Testing Whether Field Auction Experiments are Demand Revealing in Practice," Working Papers 0804, Kenyon College, Department of Economics.
  5. Jay R. Corrigan & Matthew C. Rousu, 2006. "Posted Prices and Bid Affiliation: Evidence from Experimental Auctions," Working Papers 0602, Kenyon College, Department of Economics.
  6. William Vickrey, 1961. "Counterspeculation, Auctions, And Competitive Sealed Tenders," Journal of Finance, American Finance Association, vol. 16(1), pages 8-37, 03.
  7. Roosen, Jutta & Fox, John A. & Hennessy, David A. & Schreiber, Alan, 1998. "Consumers' Valuation Of Insecticide Use Restrictions: An Application To Apples," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 23(02), December.
  8. Kfir Eliaz & Debraj Ray & Ronny Razin, 2006. "Choice Shifts in Groups: A Decision-Theoretic Basis," American Economic Review, American Economic Association, vol. 96(4), pages 1321-1332, September.
  9. Shogren, Jason F. & Seung Y. Shin & Dermot J. Hayes & James B. Kliebenstein, 1994. "Resolving Differences in Willingness to Pay and Willingness to Accept," American Economic Review, American Economic Association, vol. 84(1), pages 255-70, March.
  10. H. Moulin, 1980. "On strategy-proofness and single peakedness," Public Choice, Springer, vol. 35(4), pages 437-455, January.
  11. Maria L. Loureiro & Wendy J. Umberger & Susan Hine, 2003. "Testing the initial endowment effect in experimental auctions," Applied Economics Letters, Taylor & Francis Journals, vol. 10(5), pages 271-275, April.
  12. Alistair Munro & Ian J. Bateman, 2006. "Household versus individual valuation: what’s the difference?," Royal Holloway, University of London: Discussion Papers in Economics 06/02, Department of Economics, Royal Holloway University of London, revised Feb 2006.
  13. Herr, Paul M & Kardes, Frank R & Kim, John, 1991. " Effects of Word-of-Mouth and Product-Attribute Information on Persuasion: An Accessibility-Diagnosticity Perspective," Journal of Consumer Research, University of Chicago Press, vol. 17(4), pages 454-62, March.
  14. Pieniak, Zuzanna & Verbeke, Wim & Olsen, Svein Ottar & Hansen, Karina Birch & Brunsø, Karen, 2010. "Health-related attitudes as a basis for segmenting European fish consumers," Food Policy, Elsevier, vol. 35(5), pages 448-455, October.
  15. Jason F. Shogren & John A. Fox, 1996. "Consumer Preferences for Fresh Food Items with Multiple Quality Attributes: Evidence from an Experimental Auction of Pork Chops," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 78(4), pages 916-923.
  16. Stephen C Cosmas & Jagdish N Sheth, 1980. "Identification of Opinion Leaders across Cultures: An Assessment for Use in the Diffusion of Innovations and Ideas," Journal of International Business Studies, Palgrave Macmillan, vol. 11(1), pages 66-72, March.
  17. Nobuyuki Ito & Kenji Takeuchi & Koichi Kuriyama & Yasushi Shoji & Takahiro Tsuge & Yohei Mitani, 2008. "The influence of decision-making rules on individual preference for ecological restoration: Evidence from an experimental survey," Discussion Papers 0820, Graduate School of Economics, Kobe University.
  18. Corrigan, Jay R. & Rousu, Matthew C., 2006. "AJAE Appendix: Posted Prices and Bid Affiliation: Evidence from Experimental Auctions," American Journal of Agricultural Economics Appendices, Agricultural and Applied Economics Association, vol. 88(4), November.
  19. Shogren, Jason F. & Fox, John A. & Hayes, Dermot J. & Kliebenstein, James, 1994. "Bid Sensitivity in the Structure of the Vickrey Auction," Staff General Research Papers 10616, Iowa State University, Department of Economics.
  20. Richard B. Howarth & Matthew A. Wilson, 2006. "A Theoretical Approach to Deliberative Valuation: Aggregation by Mutual Consent," Land Economics, University of Wisconsin Press, vol. 82(1), pages 1-16.
  21. Ward, James C & Reingen, Peter H, 1990. " Sociocognitive Analysis of Group Decision Making among Consumers," Journal of Consumer Research, University of Chicago Press, vol. 17(3), pages 245-62, December.
  22. Wim Verbeke, 2005. "Agriculture and the food industry in the information age," European Review of Agricultural Economics, Foundation for the European Review of Agricultural Economics, vol. 32(3), pages 347-368, September.
  23. Cragg, John G, 1971. "Some Statistical Models for Limited Dependent Variables with Application to the Demand for Durable Goods," Econometrica, Econometric Society, vol. 39(5), pages 829-44, September.
  24. Munro, Alistair, 2005. "Household willingness to pay equals individual willingness to pay if and only if the household income pools," Economics Letters, Elsevier, vol. 88(2), pages 227-230, August.
  25. Rao, Vithala R & Steckel, Joel H, 1991. " A Polarization Model for Describing Group Preferences," Journal of Consumer Research, University of Chicago Press, vol. 18(1), pages 108-18, June.
Full references (including those not matched with items on IDEAS)

Citations

Lists

This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

Statistics

Access and download statistics

Corrections

When requesting a correction, please mention this item's handle: RePEc:ags:iaae12:126861. See general information about how to correct material in RePEc.

For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (AgEcon Search).

If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

If references are entirely missing, you can add them using this form.

If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

Please note that corrections may take a couple of weeks to filter through the various RePEc services.