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Fund-raising success and a solicitor's beauty capital: Do blondes raise more funds?

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Author Info
Price, Michael K.

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Abstract

This study uses a door-to-door fund-raising field experiment to explore the returns to physical appearance on fund-raising success. Interestingly, blonde females earn more on average than brunette counterparts. However, the returns to physical appearance depend critically on the race of a potential donor.

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File URL: http://www.sciencedirect.com/science/article/B6V84-4S08JS7-7/2/e93b9619ab718c36b8a2e920193a180d
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Publisher Info
Article provided by Elsevier in its journal Economics Letters.

Volume (Year): 100 (2008)
Issue (Month): 3 (September)
Pages: 351-354
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Handle: RePEc:eee:ecolet:v:100:y:2008:i:3:p:351-354

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Web page: http://www.elsevier.com/locate/ecolet

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This page was last updated on 2009-12-12.

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