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Cooperativas Habitacionais: Histórias, Dificuldades e Prognósticos na Perspectiva de Redes de Negócios

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  • Ernesto Michelange Giglio
  • José Roberto Gamba

Abstract

O trabalho discute o lugar das cooperativas habitacionais no construbusiness a partir da perspectiva da teoria social de redes, considerando sua história, suas dificuldades e suas possibilidades futuras. Nessa abordagem teórica entende-se que todas as organizações estão em redes, quer utilizem, ou não, suas conexões. A proposição orientadora é que as cooperativas ocupam posição secundária nas redes, apesar da literatura sobre o tema afirmar que organizações que realizam papéis de intermediação são mais importantes e poderosas. Como proposição secundária afirma-se que as relações entre cooperativas habitacionais e outros agentes caracterizam-se pelo formato hierárquico e pelo formato de competição de mercado, principalmente devido à falta de percepção de ação coletiva dos atores envolvidos. A literatura sobre o tema indicou as variáveis confiança, comprometimento, trocas, aprendizagem e inovação como relevantes para a pesquisa e discussão. &helip; Os resultados sustentam a proposição e sugere-se uma linha de ação gerencial para modificar a posição dascooperativas nas redes em que estão imersas.

Suggested Citation

  • Ernesto Michelange Giglio & José Roberto Gamba, 2013. "Cooperativas Habitacionais: Histórias, Dificuldades e Prognósticos na Perspectiva de Redes de Negócios," LARES lares_2013_732-978-1-rv, Latin American Real Estate Society (LARES).
    • Handle: RePEc:lre:wpaper:lares_2013_732-978-1-rv
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    References listed on IDEAS

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    1. J. Carlos Jarillo, 1988. "On strategic networks," Strategic Management Journal, Wiley Blackwell, vol. 9(1), pages 31-41, January.
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    More about this item

    Keywords

    cooperação; cooperation; cooperativas habitacionais; Housing Cooperatives; networks; Redes;
    All these keywords.

    JEL classification:

    • R3 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Real Estate Markets, Spatial Production Analysis, and Firm Location

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