Bridging ideas with markets. The impact of training, marketing and design on innovation
This Policy Brief presents recent results on the impact of training, marketing and design expenditures on European firms' innovative performance. The new evidence drawn from recent JRC research suggests that these expenditures, in combination with R&D, are crucial drivers of innovation. Drawing on these results, policy implications for the European Research and Innovation Agenda are discussed and additional research questions identified.
|Date of creation:||Oct 2012|
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- Abraham Garcia, 2011. "The relevance of marketing in the success of innovations," JRC Working Papers on Corporate R&D and Innovation 2011-09, Directorate Growth & Innovation and JRC-Seville, Joint Research Centre.
- Daria Ciriaci, 2011. "Intangible resources: the relevance of training for European firms’ innovative performance," JRC Working Papers on Corporate R&D and Innovation 2011-06, Directorate Growth & Innovation and JRC-Seville, Joint Research Centre.
- Daria Ciriaci, 2011. "Design and European firms’ innovative performance: A less costly innovation activity for European SMEs?," JRC Working Papers on Corporate R&D and Innovation 2011-08, Directorate Growth & Innovation and JRC-Seville, Joint Research Centre.
- Ingemar Dierickx & Karel Cool, 1989. "Asset Stock Accumulation and Sustainability of Competitive Advantage," Management Science, INFORMS, vol. 35(12), pages 1504-1511, December.
- Ingemar Dierickx & Karel Cool, 1989. "Asset Stock Accumulation and the Sustainability of Competitive Advantage: Reply," Management Science, INFORMS, vol. 35(12), pages 1514-1514, December.
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