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Bridging ideas with markets. The impact of training, marketing and design on innovation

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Abstract

This Policy Brief presents recent results on the impact of training, marketing and design expenditures on European firms' innovative performance. The new evidence drawn from recent JRC research suggests that these expenditures, in combination with R&D, are crucial drivers of innovation. Drawing on these results, policy implications for the European Research and Innovation Agenda are discussed and additional research questions identified.

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  • Daria Ciriaci & Fernando Hervas Soriano, 2012. "Bridging ideas with markets. The impact of training, marketing and design on innovation," JRC Research Reports JRC75493, Joint Research Centre.
  • Handle: RePEc:ipt:iptwpa:jrc75493
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    File URL: https://publications.jrc.ec.europa.eu/repository/handle/JRC75493
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    Cited by:

    1. Alexander Ebner & Fabian Bocek, 2015. "Best Practices as to How to Support Investment in Intangible Assets. WWWforEurope Working Paper No. 101," WIFO Studies, WIFO, number 58258, April.
    2. Diego d’Andria & Dimitrios Pontikakis & Agnieszka Skonieczna, 2018. "Towards a European R&D incentive? An assessment of R&D provisions under a common corporate tax base," Economics of Innovation and New Technology, Taylor & Francis Journals, vol. 27(5-6), pages 531-550, August.
    3. Bofinger, Peter & Schnabel, Isabel & Feld, Lars P. & Schmidt, Christoph M. & Wieland, Volker, 2014. "Mehr Vertrauen in Marktprozesse. Jahresgutachten 2014/15 [More confidence in market processes. Annual Report 2014/15]," Annual Economic Reports / Jahresgutachten, German Council of Economic Experts / Sachverständigenrat zur Begutachtung der gesamtwirtschaftlichen Entwicklung, volume 127, number 201415.
    4. Maria del Sorbo & Fernando Hervás Soriano, 2013. "Mind the Science and Technology Skills Gap," JRC Research Reports JRC83766, Joint Research Centre.

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    Keywords

    Industrial Economics; Corporate R&D and innovation; productivity; business trends; technological innovation; intangible assets; competitiveness; growth and employment; company growth; Europe 2020 strategy.;
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