In the back of your mind: Subliminal influences of religious concepts on prosocial behavior
Does religion enhance prosocial behavior? We investigate the ways in which implicit influences of religious concepts affect generosity and cooperation. In contrast to previous studies, we assess the direct impact of religion as an independent variable on prosocial behavior. We do so by subliminally priming participants with religious concepts in a scrambled sentence task before they play a dictator game and a prisoner’s dilemma game. We found that implicit priming of religious concepts significantly increased prosocial behavior in both games. This result was present among both religious and nonreligious participants. Selfreported measure of religiosity was related neither to generosity nor to cooperation.
|Date of creation:||08 Dec 2008|
|Contact details of provider:|| Postal: Department of Economics, School of Business, Economics and Law, University of Gothenburg, Box 640, SE 405 30 GÖTEBORG, Sweden|
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