How does religion matter in the marketplace for minority settings? The case of Muslim consumers in France
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References listed on IDEAS
- McCracken, Grant, 1986. " Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer Goods," Journal of Consumer Research, Oxford University Press, vol. 13(1), pages 71-84, June.
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Keywordsconsumer behavior; minority cultural setting; religion; religiosity; Consumer Culture Theory;
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