IDEAS home Printed from https://ideas.repec.org/p/hal/journl/hal-00829062.html

Understanding poverty and promoting poverty alleviation through transformative consumer research

Author

Listed:
  • Bige Saatcioglu

    (GREGH - Groupement de Recherche et d'Etudes en Gestion à HEC - HEC Paris - Ecole des Hautes Etudes Commerciales - CNRS - Centre National de la Recherche Scientifique)

  • Christopher P. Blocker

    (CSU - Colorado State University [Fort Collins])

  • Julie A. Ruth

    (RU - Rutgers, The State University of New Jersey [New Brunswick] - Rutgers - Rutgers University System)

  • Srinivas Sridharan

    (Monash University [Malaysia] - Monash University [Melbourne])

  • Colin Beckwith
  • Ahmet Ekici

    (Bilkent University [Ankara])

  • Martina Goudie-Hutton

    (UCD - University College Dublin [Dublin])

  • José Antonio Rosa
  • Debabrata Talukdar
  • Carlos Trujillo

    (UNIANDES - Universidad de los Andes [Bogota])

  • Rohit Varman

Abstract

Consumer research holds potential for expanding society's understanding of how people experience poverty and mechanisms for poverty alleviation. Capitalizing on this potential, however, will require more exploration of how consumption experiences shape individual and collective well-being among the poor. This article proposes a framework for transformative consumer research focused on felt deprivation and power within the lived experience of poverty. The framework points to consumer choice, product/service experiences, consumer culture, marketplace forces, and consumption capabilities as research streams with potential to help alleviate poverty. Future research in these areas will expand pathways for transforming the lives of the poor by alleviating stress, engaging marketplace institutions, fulfilling life aspirations, leveraging trust and social capital, and facilitating creativity and adaptation.

Suggested Citation

  • Bige Saatcioglu & Christopher P. Blocker & Julie A. Ruth & Srinivas Sridharan & Colin Beckwith & Ahmet Ekici & Martina Goudie-Hutton & José Antonio Rosa & Debabrata Talukdar & Carlos Trujillo & Rohit , 2013. "Understanding poverty and promoting poverty alleviation through transformative consumer research," Post-Print hal-00829062, HAL.
    • Handle: RePEc:hal:journl:hal-00829062
    DOI: 10.1016/j.jbusres.2012.08.012
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a
    for a similarly titled item that would be available.

    Other versions of this item:

    More about this item

    Keywords

    ;
    ;
    ;
    ;
    ;
    ;
    ;
    ;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:hal:journl:hal-00829062. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: CCSD (email available below). General contact details of provider: https://hal.archives-ouvertes.fr/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.