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Au-delà de la musique : comment les fans inventent le récit de leurs idoles

Author

Listed:
  • Anthony Galluzzo

    (IAE ST-E - Institut d'Administration des Entreprises de Saint Etienne - UJM - Université Jean Monnet - Saint-Étienne)

Abstract

This research analyzes how fan communities of musical stars carry out narrative work, by co-writing their idol's story. Three fan communities have been studied, using ethnographic and netnographic methods. The article details six stages through which the process of the star's narrative co-construction by her fans unfolds. It finally examines which policies managers can work on.

Suggested Citation

  • Anthony Galluzzo, 2021. "Au-delà de la musique : comment les fans inventent le récit de leurs idoles," Post-Print hal-04726787, HAL.
    • Handle: RePEc:hal:journl:hal-04726787
    Note: View the original document on HAL open archive server: https://hal.science/hal-04726787v1
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    References listed on IDEAS

    as
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    3. Eric J. Arnould & Craig J. Thompson, 2005. "Consumer Culture Theory (CCT): Twenty Years of Research," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 31(4), pages 868-882, March.
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