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Value creation, appropriation and destruction in coopetitive relationships among micro-firms

Author

Listed:
  • Anne Albert-Cromarias

    (CleRMa - Clermont Recherche Management - ESC Clermont-Ferrand - École Supérieure de Commerce (ESC) - Clermont-Ferrand - UCA [2017-2020] - Université Clermont Auvergne [2017-2020])

  • Alexandre Asselineau
  • Grégory Blanchard

Abstract

Although coopetition literature developed a lot for years, several dimensions remain under-studied. This paper addresses three of these gaps. First, the dilemma between value creation and value appropriation for coopetitors; second, the lack of empirical studies regarding the mechanisms of coopetition among micro-firms in traditional activities; third, the recent interest for geographic levels in coopetition, with a focus on the local level. Our research question is therefore: What are the mechanisms of value creation and value appropriation in local-level coopetition among micro-firms in traditional industries? We use an in-depth case study about a small French wine appellation, which is characterised by a modestly sized cultivated area occupied by small micro-firms, the existence of a cooperative cellar, but also a weak brand image. Our research contributes to the ongoing coopetition discussion in three ways: we enrich the literature on coopetition by documenting value creation and appropriation mechanisms, identifying nine different mechanisms that are collective or individual; we provide some empirical insights to coopetition literature regarding micro-firms and local-level coopetition; we produce some managerial recommendations.

Suggested Citation

  • Anne Albert-Cromarias & Alexandre Asselineau & Grégory Blanchard, 2022. "Value creation, appropriation and destruction in coopetitive relationships among micro-firms," Post-Print hal-03677321, HAL.
    • Handle: RePEc:hal:journl:hal-03677321
    DOI: 10.1016/j.indmarman.2022.05.009
    Note: View the original document on HAL open archive server: https://hal.science/hal-03677321
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    References listed on IDEAS

    as
    1. Anne-Sophie Fernandez & Fréderic Le Roy & Devi Gnyawali, 2014. "Sources and management of tension in co-opetition case evidence from telecommunications satellites manufacturing in Europe," Post-Print hal-02042458, HAL.
    2. Dovev Lavie, 2007. "Alliance portfolios and firm performance: A study of value creation and appropriation in the U.S. software industry," Strategic Management Journal, Wiley Blackwell, vol. 28(12), pages 1187-1212, December.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    Coopetition; Micro-firms; Value creation; Value appropriation; Value destruction; Wine;
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