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The Adjustment Of Developing Strategies Of Domestic Enterprises Under The Condition Of Global Business

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  • Milorad Bejatovic, Goran Bejatovic, Gordana Bejatovic

    (University Business Academy in Novi Sad, Belgrade Business School, University Business Academy in Novi Sad)

Abstract

In order for a small country, such as Serbia, to be included in the trends of the modern world market primarily depends on the quality of the functioning of domestic enterprises as leaders of the economic integration. This serious and responsible task should enable domestic enterprises to handle international competition successfully. Having that in mind, this paper emphasizes the need for creating and strengthening the international business orientation of Serbian enterprises which function in conditions of the world economic crisis.

Suggested Citation

  • Milorad Bejatovic, Goran Bejatovic, Gordana Bejatovic, 2015. "The Adjustment Of Developing Strategies Of Domestic Enterprises Under The Condition Of Global Business," Ekonomika, Journal for Economic Theory and Practice and Social Issues 2014-04, „Ekonomika“ Society of Economists, Niš (Serbia).
    • Handle: RePEc:esb:casctr:2014-412
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    References listed on IDEAS

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    1. Faïz Gallouj, 1999. "Interactional innovation: a neo-Schumpeterian model," Post-Print halshs-01113802, HAL.
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    More about this item

    Keywords

    global environment; international competition; menagers; enterprises; innovation;
    All these keywords.

    JEL classification:

    • L12 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Monopoly; Monopolization Strategies
    • M54 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics - - - Labor Management

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