IDEAS home Printed from https://ideas.repec.org/p/boc/isug22/12.html
   My bibliography  Save this paper

Net Promoter Score–Beyond the measure: A statistical approach based on generalized ordered logit models implemented by Stata to conduct an NPS key drivers’ analysis

Author

Listed:
  • Debora Giovannelli

    (Florence)

Abstract

The Net Promoter Score (NPS) index is a popular satisfaction measure that allows one to gauge customer loyalty (CL) at most large and medium-sized

Suggested Citation

  • Debora Giovannelli, 2022. "Net Promoter Score–Beyond the measure: A statistical approach based on generalized ordered logit models implemented by Stata to conduct an NPS key drivers’ analysis," Italian Stata Users' Group Meetings 2022 12, Stata Users Group.
    • Handle: RePEc:boc:isug22:12
    as

    Download full text from publisher

    File URL: http://repec.org/isug2022/Italy22_Giovannelli.pdf
    File Function: presentation materials
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Raassens, N. & Haans, Hans, 2017. "NPS and online WOM investigating the relationship between customers’ promoter scores and eWOM behavior," Other publications TiSEM 931e7761-7c6e-40ee-8976-2, Tilburg University, School of Economics and Management.
    2. Richard Williams, 2006. "Generalized ordered logit/partial proportional odds models for ordinal dependent variables," Stata Journal, StataCorp LP, vol. 6(1), pages 58-82, March.
    3. Richard Williams, 2012. "Using the margins command to estimate and interpret adjusted predictions and marginal effects," Stata Journal, StataCorp LP, vol. 12(2), pages 308-331, June.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Khor, L.Y. & Zeller, M., 2018. "Storing a staple crop for own consumption: Linkages to food security," 2018 Conference, July 28-August 2, 2018, Vancouver, British Columbia 277244, International Association of Agricultural Economists.
    2. Can Mavruk & Ersin Kıral & Gülsen Kıral, 2021. "Spatial Effects Over Time-Framed Happiness," Journal of Happiness Studies, Springer, vol. 22(2), pages 517-554, February.
    3. Dung Nguyen‐Van & Chia‐Hua Chang, 2021. "Internationalization and product innovation in ASEAN: The moderating role of organizational innovation," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 42(2), pages 437-462, March.
    4. Díez-Gutiérrez, María & Tørset, Trude, 2019. "Perception of inconvenience costs: Evidence from seven ferry services in Norway," Transport Policy, Elsevier, vol. 77(C), pages 58-67.
    5. Mengyuan Zhou, 2022. "Does the Source of Inheritance Matter in Bequest Attitudes? Evidence from Japan," Journal of Family and Economic Issues, Springer, vol. 43(4), pages 867-887, December.
    6. Yuri Reina-Aranza, 2015. "Violencia de pareja y estado de salud de la mujer en Colombia," Documentos de Trabajo Sobre Economía Regional y Urbana 13964, Banco de la República, Economía Regional.
    7. Mengyuan Zhou, 2019. "The Effect of the Source of Inheritance on Bequest Attitudes: Evidence from Japan," Keio-IES Discussion Paper Series 2019-018, Institute for Economics Studies, Keio University.
    8. William Magee, 2023. "Earnings, Intersectional Earnings Inequality, Disappointment in One’s Life Achievements and Life (Dis)satisfaction," Journal of Happiness Studies, Springer, vol. 24(1), pages 373-396, January.
    9. Sakaue, Katsuki, 2018. "Informal fee charge and school choice under a free primary education policy: Panel data evidence from rural Uganda," International Journal of Educational Development, Elsevier, vol. 62(C), pages 112-127.
    10. Cristina Chaminade & Monica Plechero, 2015. "Do Regions Make a Difference? Regional Innovation Systems and Global Innovation Networks in the ICT Industry," European Planning Studies, Taylor & Francis Journals, vol. 23(2), pages 215-237, February.
    11. Birgitte Grøgaard & Asmund Rygh & Gabriel R. G. Benito, 2019. "Bringing corporate governance into internalization theory: State ownership and foreign entry strategies," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 50(8), pages 1310-1337, October.
    12. Dirk Crass & Franz Schwiebacher, 2017. "The importance of trademark protection for product differentiation and innovation," Economia e Politica Industriale: Journal of Industrial and Business Economics, Springer;Associazione Amici di Economia e Politica Industriale, vol. 44(2), pages 199-220, June.
    13. Bruno Amable, 2009. "The Differentiation of Social Demands in Europe. The Social Basis of the European Models of Capitalism," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 91(3), pages 391-426, May.
    14. Giuseppina Guagnano & Elisabetta Santarelli & Isabella Santini, 2016. "Can Social Capital Affect Subjective Poverty in Europe? An Empirical Analysis Based on a Generalized Ordered Logit Model," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 128(2), pages 881-907, September.
    15. Richard Williams, 2009. "Using Heterogeneous Choice Models to Compare Logit and Probit Coefficients Across Groups," Sociological Methods & Research, , vol. 37(4), pages 531-559, May.
    16. Craig Gundersen & David R. Just & Fei Men, 2017. "Mothers' Within-Marriage Economic Prospects and Later Food Security: Does Marital Outcome Matter?," Journal of Consumer Affairs, Wiley Blackwell, vol. 51(3), pages 682-702, November.
    17. K. P. Kannan, 2022. "India’s Elusive Quest for Inclusive Development: An Employment Perspective," The Indian Journal of Labour Economics, Springer;The Indian Society of Labour Economics (ISLE), vol. 65(3), pages 579-623, September.
    18. Hanna Dudek & Joanna Landmesser, 2012. "Income satisfaction and relative deprivation," Statistics in Transition new series, Główny Urząd Statystyczny (Polska), vol. 13(2), pages 321-334, June.
    19. Elvire Guillaud, 2013. "Preferences for redistribution: an empirical analysis over 33 countries," The Journal of Economic Inequality, Springer;Society for the Study of Economic Inequality, vol. 11(1), pages 57-78, March.
    20. Yahui Wang, 2019. "What Affects Participation in the Farmland Rental Market in Rural China? Evidence from CHARLS," Sustainability, MDPI, vol. 11(24), pages 1-15, December.

    More about this item

    NEP fields

    This paper has been announced in the following NEP Reports:

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:boc:isug22:12. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Christopher F Baum (email available below). General contact details of provider: https://edirc.repec.org/data/stataea.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.