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The Pricing Performance of Market Advisory Services in Corn and Soybeans Over 1995-2004: A Non-Technical Summary

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  • Irwin, Scott H.
  • Good, Darrel L.
  • Martines-Filho, Joao Gomes
  • Batts, Ryan M.

Abstract

The purpose of this research report is to summarize the pricing performance of professional market advisory services for the 1995-2004 corn and soybean crops. On average, the results show that the frequency of advisory programs pricing in the top-third of the corn price range over 1995-2004 is modest, between 17 and 25%. By far the largest average frequency occurs in the middle third of the corn price range, ranging from 58 to 63%. Price range results for soybeans are similar to the results for corn. Average differences between 50/50 advisory revenue and benchmarks range from 5 to $7 per acre for market benchmarks and 8 to $12 per acre for farmer benchmarks. The average advisory return relative to the farmer benchmarks is about three percent of average farmer benchmark revenue. Even though this return is small and mainly from corn, it nonetheless represents a non-trivial increase in net farm income per acre for grain farms in central Illinois. The AgMAS research report by Irwin et al. (2006) contains complete pricing performance results. In particular, additional results show that consideration of risk weakens performance results in some cases and that it is difficult to predict the pricing performance of advisory programs based on past performance.

Suggested Citation

  • Irwin, Scott H. & Good, Darrel L. & Martines-Filho, Joao Gomes & Batts, Ryan M., 2006. "The Pricing Performance of Market Advisory Services in Corn and Soybeans Over 1995-2004: A Non-Technical Summary," AgMAS Project Research Reports 37456, University of Illinois at Urbana-Champaign, Department of Agricultural and Consumer Economics.
  • Handle: RePEc:ags:uiucrr:37456
    DOI: 10.22004/ag.econ.37456
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    References listed on IDEAS

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    1. Pennings, Joost M.E. & Isengildina, Olga & Irwin, Scott H. & Good, Darrel L., 2004. "The Impact of Market Advisory Service Recommendations on Producers' Marketing Decisions," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 29(2), pages 1-20, August.
    2. Good, Darrel L. & Irwin, Scott H. & Martines-Filho, Joao Gomes & Hagedorn, Lewis A., 2005. "The Pricing Performance of Market Advisory Services in Corn and Soybeans over 1995-2003," AgMAS Project Research Reports 14775, University of Illinois at Urbana-Champaign, Department of Agricultural and Consumer Economics.
    3. Irwin, Scott H. & Good, Darrel L. & Martines-Filho, Joao Gomes & Batts, Ryan M., 2006. "The Pricing Performance of Market Advisory Services in Corn and Soybeans Over 1995-2004," AgMAS Project Research Reports 37513, University of Illinois at Urbana-Champaign, Department of Agricultural and Consumer Economics.
    4. מחקר - ביטוח לאומי, 2006. "Summary for 2005," Working Papers 29, National Insurance Institute of Israel.
    5. Lewis A. Hagedorn & Scott H. Irwin & Darrel L. Good & Evelyn V. Colino, 2005. "Does the Performance of Illinois Corn and Soybean Farmers Lag the Market?," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 87(5), pages 1271-1279.
    6. Irwin, Scott H. & Good, Darrel L. & Martines-Filho, Joao Gomes & Hagedorn, Lewis A., 2005. "The Pricing Performance of Market Advisory Services in Corn and Soybeans Over 1995-2003: A Non-Technical Summary," AgMAS Project Research Reports 37486, University of Illinois at Urbana-Champaign, Department of Agricultural and Consumer Economics.
    7. Jock R. Anderson, 1974. "Sparse Data, Estimational Reliability, and Risk-Efficient Decisions," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 56(3), pages 564-572.
    8. Pennings, Joost M.E. & Isengildina, Olga & Irwin, Scott H. & Good, Darrel L., 2004. "The Impact Of Marketing Advisory Service Recommendations On Producers' Marketing Decisions," 2004 Annual meeting, August 1-4, Denver, CO 20389, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
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    Cited by:

    1. Colino, Evelyn V. & Cabrini, Silvina M. & Aulerich, Nicole M. & Brandenberger, Tracy L. & Merrin, Robert P. & Shi, Wei & Irwin, Scott H. & Good, Darrel L. & Martines-Filho, Joao Gomes, 2006. "Advisory Service Marketing Profiles for Soybeans over 2002-2004," AgMAS Project Research Reports 37485, University of Illinois at Urbana-Champaign, Department of Agricultural and Consumer Economics.
    2. Batts, Ryan M. & Irwin, Scott & Good, Darrel, 2009. "The Pricing Performance of Market Advisory Services in Wheat Over 1995-2004," AgMAS Project Research Reports 183426, University of Illinois at Urbana-Champaign, Department of Agricultural and Consumer Economics.
    3. Franken, Jason R.V. & Garcia, Philip & Irwin, Scott H., 2009. "Is Storage at a Loss Merely an Illusion of Spatial Aggregation?," Journal of Agribusiness, Agricultural Economics Association of Georgia, vol. 27(1-2), pages 1-20.
    4. Brandenberger, Tracy L. & Irwin, Scott H. & Good, Darrel L., 2012. "The Pricing Performance of Market Advisory Services in Cattle Over 1995-2004," AgMAS Project Research Reports 183430, University of Illinois at Urbana-Champaign, Department of Agricultural and Consumer Economics.
    5. Webber, Ricky L. & Batts, Ryan M. & Irwin, Scott H. & Good, Darrel L., 2012. "The Pricing Performance of Market Advisory Services in Hogs Over 1995-2004," AgMAS Project Research Reports 183429, University of Illinois at Urbana-Champaign, Department of Agricultural and Consumer Economics.
    6. Colino, Evelyn V. & Cabrini, Silvina M. & Aulerich, Nicole M. & Brandenberger, Tracy L. & Merrin, Robert P. & Shi, Wei & Irwin, Scott H. & Good, Darrel L. & Martines-Filho, Joao Gomes, 2006. "Advisory Service Marketing Profiles for Corn over 2002-2004," AgMAS Project Research Reports 37484, University of Illinois at Urbana-Champaign, Department of Agricultural and Consumer Economics.

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