IDEAS home Printed from https://ideas.repec.org/h/nbr/nberch/9078.html
   My bibliography  Save this book chapter

The Effects of Advertising on the Interindustry Distribution of Demand

In: Explorations in Economic Research, Volume 3, number 1

Author

Listed:
  • Henry G. Grabowski

Abstract

No abstract is available for this item.

Suggested Citation

  • Henry G. Grabowski, 1976. "The Effects of Advertising on the Interindustry Distribution of Demand," NBER Chapters, in: Explorations in Economic Research, Volume 3, number 1, pages 21-75, National Bureau of Economic Research, Inc.
    • Handle: RePEc:nbr:nberch:9078
    as

    Download full text from publisher

    File URL: http://www.nber.org/chapters/c9078.pdf
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Porter, Michael E, 1974. "Consumer Behavior, Retailer Power and Market Performance in Consumer Goods Industries," The Review of Economics and Statistics, MIT Press, vol. 56(4), pages 419-436, November.
    2. Weiss, Leonard W, 1969. "Advertising, Profits, and Corporate Taxes," The Review of Economics and Statistics, MIT Press, vol. 51(4), pages 421-430, November.
    3. Lambin, Jean-Jacques, 1972. "Is Gasoline Advertising Justified?," The Journal of Business, University of Chicago Press, vol. 45(4), pages 585-619, October.
    4. Galbraith, John Kenneth, 1973. "Power and the Useful Economist," American Economic Review, American Economic Association, vol. 63(1), pages 1-11, March.
    5. Peles, Yoram, 1971. "Rates of Amortization of Advertising Expenditures," Journal of Political Economy, University of Chicago Press, vol. 79(5), pages 1032-1058, Sept.-Oct.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Henry Saffer, 2000. "Alcohol Advertising And Motor Vehicle Fatalities," The Review of Economics and Statistics, MIT Press, vol. 79(3), pages 431-442, August.
    2. Henry Saffer & Dhaval Dave, 2006. "Alcohol advertising and alcohol consumption by adolescents," Health Economics, John Wiley & Sons, Ltd., vol. 15(6), pages 617-637, June.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Leonard I. Nakamura, 2005. "Advertising, intangible assets, and unpriced entertainment," Working Papers 05-11, Federal Reserve Bank of Philadelphia.
    2. Wipo, 2013. "World Intellectual Property Report 2013 - Brands: Reputation and Image in the Global Marketplace," WIPO Economics & Statistics Series, World Intellectual Property Organization - Economics and Statistics Division, number 2013:944, April.
    3. Krolikowski, Marcin W. & Adhikari, Hari P. & Malm, James & Sah, Nilesh B., 2017. "Inter-firm linkages and M&A returns," The Quarterly Review of Economics and Finance, Elsevier, vol. 63(C), pages 135-146.
    4. Eelco Kappe & Ashley Stadler Blank & Wayne S. DeSarbo, 2014. "A General Multiple Distributed Lag Framework for Estimating the Dynamic Effects of Promotions," Management Science, INFORMS, vol. 60(6), pages 1489-1510, June.
    5. Valérie Moatti & Pierre Dussauge, 2005. "L’influence du mode de développement sur les avantages liés à la taille : une étude empirique dans le secteur de la grande distribution au niveau mondial," Revue Finance Contrôle Stratégie, revues.org, vol. 8(3), pages 145-176, September.
    6. Luca Colombo & Paola Labrecciosa & Patrick Paul Walsh, 2005. "Optimal Corporation Tax: An I.O. Approach," The Institute for International Integration Studies Discussion Paper Series iiisdp97, IIIS.
    7. Sabina Riboldazzi, 2010. "Retail Policies in the Global Gasoline Market," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Marketi.
    8. James Boyce, 1994. "Inequality as a Cause of Environmental Degradation," Published Studies ps1, Political Economy Research Institute, University of Massachusetts at Amherst.
    9. Guissoni, Leandro Angotti & Consoli, Matheus Alberto & Rodrigues, Jonny Mateus, 2013. "Gerenciamento por categorias em pequenos supermercados compensa o esforço?," RAE - Revista de Administração de Empresas, FGV-EAESP Escola de Administração de Empresas de São Paulo (Brazil), vol. 53(6), November.
    10. James Boyce, 2003. "Inequality and Environmental Protection," Working Papers wp52, Political Economy Research Institute, University of Massachusetts at Amherst.
    11. Zhu, Minghao & Yeung, Andy C.L. & Zhou, Honggeng, 2021. "Diversify or concentrate: The impact of customer concentration on corporate social responsibility," International Journal of Production Economics, Elsevier, vol. 240(C).
    12. Damir Tokic, 2005. "Valuation Of Growth Firms: Theoretical Modeling," Economic Thought and Practice, Department of Economics and Business, University of Dubrovnik, vol. 14(1), pages 13-23, june.
    13. Parsa, H. G., 1999. "Interaction of Strategy Implementation and Power Perceptions in Franchise Systems: An Empirical Investigation," Journal of Business Research, Elsevier, vol. 45(2), pages 173-185, June.
    14. Cotterill, Ron, 1980. "Changing Structure of Mass Media Markets: relevance for Policy Initiatives on Advertising in the Food System," Staff Paper Series 200623, Michigan State University, Department of Agricultural, Food, and Resource Economics.
    15. Yew‐Kwang Ng, 1974. "Harcourt's Survey of Capital Theory," The Economic Record, The Economic Society of Australia, vol. 50(1), pages 119-129, March.
    16. Dant, Rajiv P. & Nasr, Nada I., 1998. "Control techniques and upward flow of information in franchising in distant markets: conceptualization and preliminary evidence," Journal of Business Venturing, Elsevier, vol. 13(1), pages 3-28, January.
    17. Stephen Gibbons & Eric Neumayer & Richard Perkins, 2013. "Student Satisfaction, League Tables and University Applications," SERC Discussion Papers 0142, Centre for Economic Performance, LSE.
    18. Li, Sijie & Zhu, Zhanbei & Huang, Lihua, 2009. "Supply chain coordination and decision making under consignment contract with revenue sharing," International Journal of Production Economics, Elsevier, vol. 120(1), pages 88-99, July.
    19. Shusen Qi & Kent Ngan‐Cheung Hui & Steven Ongena, 2023. "Inter‐industry FDI spillovers from foreign banks: Evidence in transition economies," Financial Management, Financial Management Association International, vol. 52(1), pages 97-126, March.
    20. Chen, Kebing & Xiao, Tiaojun, 2015. "Outsourcing strategy and production disruption of supply chain with demand and capacity allocation uncertainties," International Journal of Production Economics, Elsevier, vol. 170(PA), pages 243-257.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:nbr:nberch:9078. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: the person in charge (email available below). General contact details of provider: https://edirc.repec.org/data/nberrus.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.