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Rik Pieters

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Personal Details

First Name:Rik
Middle Name:
Last Name:Pieters
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RePEc Short-ID:ppi161
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Location: Tilburg, Netherlands
Homepage: http://center.uvt.nl/
Email:
Phone: 31 13 4663050
Fax: 31 13 4663066
Postal: P.O. Box 90153, 5000 LE Tilburg
Handle: RePEc:edi:cekubnl (more details at EDIRC)
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  1. van Herpen, H.W.I. & Pieters, R., 2000. "Assortment Variety : Attribute versus Product-Based," Discussion Paper 2000-58, Tilburg University, Center for Economic Research.
  2. Baumgartner, H. & Pieters, R., 2000. "The Influence of Marketing Journals : A Citation Analysis of the Discipline and its Sub-areas," Discussion Paper 2000-123, Tilburg University, Center for Economic Research.
  3. Pieters, R. & Zeelenberg, M., 1999. "Wasting a window of opportunity : Anticipated and experienced regret in intention-behavior consistency," Discussion Paper 1999-03, Tilburg University, Center for Economic Research.
  4. Pieters, R. & Warlop, L., 1998. "Visual Attention During Brand Choice : The Impact of Time Pressure and Task Motivation," Discussion Paper 1998-69, Tilburg University, Center for Economic Research.
  5. Pieters, R. & Baumgartner, H. & Vermunt, J.K. & Bijmolt, T.H.A., 1998. "Importance, Cohesion and Structural Equivalence in the Evolving Citation Network of the International Journal of Research in Marketing," Discussion Paper 1998-99, Tilburg University, Center for Economic Research.
  6. Rosbergen, Edward & Wedel, Michel & Pieters, Rik, 1997. "Analyzing visual attention tot repeated print advertising using scanpath theory," Research Report 97B32, University of Groningen, Research Institute SOM (Systems, Organisations and Management).
  7. Rosbergen, Edward & Pieters, Rik & Wedel, Michel, 1995. "Undirected visual attention to advertising : a segment-level analysis," Research Report 95B28, University of Groningen, Research Institute SOM (Systems, Organisations and Management).
  8. Pieters, Rik G.M. & Rosbergen, Edward & Hartog, Michel, 1995. "Visual attention to advertising : the impact of motivation and repetition," Research Report 95B27, University of Groningen, Research Institute SOM (Systems, Organisations and Management).
  9. Pieters, R.G.M. & Steenkamp, J.B.E.M. & Wedel, M., 1992. "Issues in Means-Ens Chain Theory," Papers 462, Groningen State, Institute of Economic Research-.
    RePEc:dgr:kubcen:200058 is not listed on IDEAS
    RePEc:dgr:kubcen:199869 is not listed on IDEAS
    RePEc:dgr:kubcen:2000123 is not listed on IDEAS
    RePEc:dgr:kubcen:199899 is not listed on IDEAS
  1. Poncin, Ingrid & Pieters, Rik & Ambaye, Michele, 2006. "Cross-advertisement affectivity: The influence of similarity between commercials and processing modes of consumers on advertising processing," Journal of Business Research, Elsevier, vol. 59(6), pages 745-754, June.
  2. Pieters, Rik & Baumgartner, Hans & Bagozzi, Richard, 2006. "Biased memory for prior decision making: Evidence from a longitudinal field study," Organizational Behavior and Human Decision Processes, Elsevier, vol. 99(1), pages 34-48, January.
  3. Pieters, Rik & Zeelenberg, Marcel, 2005. "On bad decisions and deciding badly: When intention-behavior inconsistency is regrettable," Organizational Behavior and Human Decision Processes, Elsevier, vol. 97(1), pages 18-30, May.
  4. Zeelenberg, Marcel & Pieters, Rik, 2004. "Beyond valence in customer dissatisfaction: A review and new findings on behavioral responses to regret and disappointment in failed services," Journal of Business Research, Elsevier, vol. 57(4), pages 445-455, April.
  5. Zeelenberg, Marcel & Pieters, Rik, 2004. "Consequences of regret aversion in real life: The case of the Dutch postcode lottery," Organizational Behavior and Human Decision Processes, Elsevier, vol. 93(2), pages 155-168, March.
  6. Michel Wedel & Rik Pieters & John Liechty, 2003. "Evidence for covert attention switching from eye-movements. Reply to commentaries on Liechty et al., 2003," Psychometrika, Springer, vol. 68(4), pages 557-562, December.
  7. John Liechty & Rik Pieters & Michel Wedel, 2003. "Global and local covert visual attention: Evidence from a bayesian hidden markov model," Psychometrika, Springer, vol. 68(4), pages 519-541, December.
  8. Rik Pieters & Hans Baumgartner, 2002. "Who Talks to Whom? Intra- and Interdisciplinary Communication of Economics Journals," Journal of Economic Literature, American Economic Association, vol. 40(2), pages 483-509, June.
  9. Pieters, Rik & Robben, Henry, 1999. "Consumer Evaluation of Money as a Gift: A Two-Utility Model and an Empirical Test," Kyklos, Wiley Blackwell, vol. 52(2), pages 173-200.
  10. Pieters, Rik & Botschen, Guenther, 1999. "Special Issue on Service Marketing and Management: European Contributions," Journal of Business Research, Elsevier, vol. 44(1), pages 1-4, January.
  11. Rosbergen, Edward & Pieters, Rik & Wedel, Michel, 1997. " Visual Attention to Advertising: A Segment-Level Analysis," Journal of Consumer Research, University of Chicago Press, vol. 24(3), pages 305-14, December.
  12. Pieters, Rik G M & Bijmolt, Tammo H A, 1997. " Consumer Memory for Television Advertising: A Field Study of Duration, Serial Position, and Competition Effects," Journal of Consumer Research, University of Chicago Press, vol. 23(4), pages 362-72, March.
  13. Pieters, Rik G. M. & de Klerk-Warmerdam, Marianne, 1996. "Ad-evoked feelings: Structure and impact on Aad and recall," Journal of Business Research, Elsevier, vol. 37(2), pages 105-114, October.
  14. Zwick, Rami & Pieters, Rik & Baumgartner, Hans, 1995. "On the Practical Significance of Hindsight Bias: The Case of the Expectancy-Disconfirmation Model of Consumer Satisfaction," Organizational Behavior and Human Decision Processes, Elsevier, vol. 64(1), pages 103-117, October.
  15. Pieters, Rik G. M., 1990. "Product quality: An investigation in the concept and how it is perceived by consumers : Jan-Benedict E.M. Steenkamp, Van Gorcum, Assen, 1989. pp. 273, price: about US$30," Journal of Economic Psychology, Elsevier, vol. 11(3), pages 451-454, September.
  16. Pieters, Rik G. M., 1989. "Learning about risk: Consumer and worker responses to hazard information : W.K. Viscusi and W.A. Magat (eds.) Harvard University Press, Cambridge, MA, 1987. pp. 130 + 45 append. $32.95," Journal of Economic Psychology, Elsevier, vol. 10(1), pages 152-155, March.
  17. Pieters, Rik G. M., 1989. "A note on cost in economic psychology," Journal of Economic Psychology, Elsevier, vol. 10(4), pages 441-455.
  18. Pieters, Rik G. M. & van Raaij, W. Fred, 1989. "Cross-sections of economic psychology," Journal of Economic Psychology, Elsevier, vol. 10(4), pages 439-440.
  19. Pieters, Rik G. M. & Van Raaij, W. Fred, 1988. "Functions and management of affect: Applications to economic behavior," Journal of Economic Psychology, Elsevier, vol. 9(2), pages 251-282, June.
  20. Hagenaars, Aldi J. M. & Pieters, Rik G. M., 1988. "Economic psychology: Intersections in theory and application : Alan J. MacFadyen and Heather W. MacFadyen (eds.), North-Holland, Amsterdam, 1986. pp. 697," Journal of Economic Psychology, Elsevier, vol. 9(3), pages 409-415, September.
  21. Verhallen, Theo M. M. & Pieters, Rik G. M., 1984. "Attitude theory and behavioral costs," Journal of Economic Psychology, Elsevier, vol. 5(3), pages 223-249, September.
1 paper by this author was announced in NEP, and specifically in the following field reports (number of papers):
  1. No paper was announced in a field specific NEP report

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