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Editorial preface

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  • Đurđana Ozretić Došen

    (Faculty of Economics and Business, University of Zagreb)

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  • Đurđana Ozretić Došen, 2017. "Editorial preface," Tržište/Market, Faculty of Economics and Business, University of Zagreb, vol. 29(1), pages 5-6.
    • Handle: RePEc:zag:market:v:29:y:2017:i:1:p:5-6
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    References listed on IDEAS

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    1. Berthon, Pierre R. & Pitt, Leyland F. & Plangger, Kirk & Shapiro, Daniel, 2012. "Marketing meets Web 2.0, social media, and creative consumers: Implications for international marketing strategy," Business Horizons, Elsevier, vol. 55(3), pages 261-271.
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    4. Fuller, Johann & Jawecki, Gregor & Muhlbacher, Hans, 2007. "Innovation creation by online basketball communities," Journal of Business Research, Elsevier, vol. 60(1), pages 60-71, January.
    5. O’Connor, Kimberly W. & Schmidt, Gordon B. & Drouin, Michelle, 2016. "Helping workers understand and follow social media policies," Business Horizons, Elsevier, vol. 59(2), pages 205-211.
    6. Gebauer, Johannes & Füller, Johann & Pezzei, Roland, 2013. "The dark and the bright side of co-creation: Triggers of member behavior in online innovation communities," Journal of Business Research, Elsevier, vol. 66(9), pages 1516-1527.
    7. Josephine Nabukenya & Patrick Van Bommel & H. A. Proper & Gert-Jan De Vreede, 2011. "An Evaluation Instrument for Collaborative Processes: Application to Organizational Policy-Making," Group Decision and Negotiation, Springer, vol. 20(4), pages 465-488, July.
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