IDEAS home Printed from https://ideas.repec.org/a/wly/agribz/v12y1996i3p301-308.html
   My bibliography  Save this article

Marketing identity preserved grain products: The case of American White Wheat Producers Association

Author

Listed:
  • Gary W. Brester

    (342 Waters Hall, Kansas State University, Manhattan, KS 66506-4011)

  • Arlo Biere

    (342 Waters Hall, Kansas State University, Manhattan, KS 66506-4011)

  • Justin Armbrister

    (342 Waters Hall, Kansas State University, Manhattan, KS 66506-4011)

Abstract

Increasing demand for identity preserved grains in the production of new food and nonfood products may stimulate a parallel development of new marketing channels. Observations of strategic issues that must be addressed by firms seeking to market identity preserved grains were obtained from studying the development of the American White Wheat Producers Association. Potential backward integration by marketing firms and forward integration by farmers presents each group with new risks and uncertainties. For any single firm, barriers to entry will be a crucial component of the profitability of identity preserved grain marketing. © 1996 John Wiley & Sons, Inc.

Suggested Citation

  • Gary W. Brester & Arlo Biere & Justin Armbrister, 1996. "Marketing identity preserved grain products: The case of American White Wheat Producers Association," Agribusiness, John Wiley & Sons, Ltd., vol. 12(3), pages 301-308.
    • Handle: RePEc:wly:agribz:v:12:y:1996:i:3:p:301-308
    DOI: 10.1002/(SICI)1520-6297(199605/06)12:3<301::AID-AGR9>3.0.CO;2-4
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    References listed on IDEAS

    as
    1. W. Lesser, 1994. "Valuation of Plant Variety Protection Certificates," Review of Agricultural Economics, Agricultural and Applied Economics Association, vol. 16(2), pages 231-238.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Dahl, Bruce L. & Wilson, William W., 1997. "Factors Affecting The Supply Of Quality Spring Wheats: Comparisons Between The United States And Canada," Agricultural Economics Reports 23218, North Dakota State University, Department of Agribusiness and Applied Economics.
    2. Noel, Jay E. & Ahern, James & Schaffner, David J. & Johnson, Jill & Muelrath, Kristina & Schroeder, Kyle, 2002. "The Economic Feasibility of Forming a California Wheat Growers’ Cooperative," Research Reports 143136, University of California, Davis, Center for Cooperatives.
    3. Hudson, Darren & Jones, Tom, 2001. "Willingness to Plant Identity Preserved Crops: The Case of Mississippi Soybeans," Journal of Agricultural and Applied Economics, Cambridge University Press, vol. 33(3), pages 475-485, December.
    4. Moutou, Christele & Brester, Gary W., 1998. "Trends In U.S. Wheat-Based Food Consumption: Nutrition, Convenience, And Ethnic Foods," Journal of Food Distribution Research, Food Distribution Research Society, vol. 29(2), pages 1-14, July.
    5. Duval, Yann & Biere, Arlo W., 1998. "Grain Producers' Attitudes To New Forms Of Supply Chain Coordination," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 1(2), pages 1-15.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Marc Baudry & Adrien Hervouet, 2017. "The private value of plant variety protection and the impact of exemption rules," Economics of Innovation and New Technology, Taylor & Francis Journals, vol. 26(3), pages 202-226, April.
    2. Brush, Stephen B., 2007. "Farmers' Rights and Protection of Traditional Agricultural Knowledge," World Development, Elsevier, vol. 35(9), pages 1499-1514, September.
    3. Venkatesh, P. & Sangeetha, V. & Pal, Suresh, 2015. "India’s Experience of Plant Variety Protection: Trends, Determinants and Impact," 2015 AAEA & WAEA Joint Annual Meeting, July 26-28, San Francisco, California 200413, Agricultural and Applied Economics Association.
    4. Brush, Stephen B., 2005. "Farmers' rights and protection of traditional agricultural knowledge:," CAPRi working papers 36, International Food Policy Research Institute (IFPRI).
    5. Lesser, William H., 1997. "Assessing the Implications of IPR on Plant and Animal Agriculture," Staff Papers 121166, Cornell University, Department of Applied Economics and Management.
    6. Lesser, William H., 1995. "Intellectual Property Protection for Indonesia," Staff Papers 121308, Cornell University, Department of Applied Economics and Management.
    7. Deepthi Elizabeth Kolady & William Lesser, 2009. "But are they Meritorious? Genetic Productivity Gains under Plant Intellectual Property Rights," Journal of Agricultural Economics, Wiley Blackwell, vol. 60(1), pages 62-79, February.
    8. C. S. Srinivasan & Colin Thirtle, 2000. "Understanding the emergence of terminator technologies," Journal of International Development, John Wiley & Sons, Ltd., vol. 12(8), pages 1147-1158.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:wly:agribz:v:12:y:1996:i:3:p:301-308. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Wiley Content Delivery (email available below). General contact details of provider: http://onlinelibrary.wiley.com/journal/10.1002/(ISSN)1520-6297 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.