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Global market segmentation for value-added agricultural products


  • Joyce Hall Krause

    (Department of Agricultural Economics, North Dakota State University, Fargo)

  • William W. Wilson

    (Department of Agricultural Economics, North Dakota State University, Fargo)

  • Frank J. Dooley

    (Department of Agricultural Economics, North Dakota State University, Fargo)


Global market segments for value-added agricultural products are identified using factor and cluster analysis. Twentysix variables, selected as potentially affecting trade and consumption of value-added agricultural products are first analyzed in factor analysis. The resulting factor scores are used in a cluster analysis of 119 countries. Results for 10 clusters are reported and discussed. Clusters with the most growth potential in the near future for value-added trade are identified along with clusters having less potential in the near future but having long-term potential. © 1995 by John Wiley & Sons, Inc.

Suggested Citation

  • Joyce Hall Krause & William W. Wilson & Frank J. Dooley, 1995. "Global market segmentation for value-added agricultural products," Agribusiness, John Wiley & Sons, Ltd., vol. 11(3), pages 195-206.
  • Handle: RePEc:wly:agribz:v:11:y:1995:i:3:p:195-206
    DOI: 10.1002/1520-6297(199505/06)11:3<195::AID-AGR2720110302>3.0.CO;2-H

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    Cited by:

    1. Traill, W. Bruce, 1997. "Convergence In U.S. And E.U. Food Systems? The Case Of Food Consumption," Proceedings: Strategy and Policy in the Food System: Emerging Issues, June 20-21, 1996, Washington, D.C. 25949, Regional Research Project NE-165 Private Strategies, Public Policies, and Food System Performance.
    2. Mumma, Gerald A. & Allen, Albert J. & Couvillion, Warren C., 2000. "An Analysis Of Selected Performance Indicators For U.S. Agribusiness Sites Registered To Iso 9000 Series Of Standards," Journal of Food Distribution Research, Food Distribution Research Society, vol. 31(01), March.
    3. Ariyawardana, A. & Bailey, W.C, 2002. "The Relationship between Core Resources and Strategies of Firms: The Case of Sri Lankan Value-Added Tea Producers," Sri Lankan Journal of Agricultural Economics, Sri Lanka Agricultural Economics Association (SAEA), vol. 4.
    4. Wilson, William W., 1995. "Decentralization of Grain Trading: Trends, Implications, and Challenges," 1995 Conference (39th), February 14-16, 1995, Perth, Australia 148784, Australian Agricultural and Resource Economics Society.
    5. Wilson, William W. & Dahl, Bruce L., 1998. "Grain Quality And North American Hard Wheat Exports," Trade Research Center Research Discussion Papers 29249, Montana State University, Department of Agricultural Economics and Economics.

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