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Mixed methods in international business research: A value-added perspective

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  • Leila Hurmerinta-Peltomäki

    (Turku School of Economics and Business Administration)

  • Niina Nummela

    (Turku School of Economics and Business Administration)

Abstract

The paper considers the use of mixed methods in international business research by reviewing empirical studies in four major journals. A total of 484 articles were reviewed, 68 of which had applied a mixed method strategy. In our analysis we categorize mixed methods according to their use in different stages of the research process and provide a range of alternative designs for mixing qualitative and quantitative methods.

Suggested Citation

  • Leila Hurmerinta-Peltomäki & Niina Nummela, 2006. "Mixed methods in international business research: A value-added perspective," Management International Review, Springer, vol. 46(4), pages 439-459, August.
  • Handle: RePEc:spr:manint:v:46:y:2006:i:4:d:10.1007_s11575-006-0100-z
    DOI: 10.1007/s11575-006-0100-z
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