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Analysis of Location of Large-area Shopping Centres. A Probabilistic Gravity Model for the Halle–Leipzig Area

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  • Alexander Kubis
  • Maria Hartmann

Abstract

Eine fundierte Analyse großflächiger Einkaufszentren aus der Sicht des Einzelhandels aber auch der Kommunen ist unter dem Blickwinkel der Standortwahl von großer Wichtigkeit. Im mitteldeutschen Raum stellt die Region Halle–Leipzig ein besonderes Beispiel starker Wettbewerbsbeziehungen der verschiedenen Aktionspartner dar. Grundlegend für die in diesem Artikel dargestellte Auswertung ist das MCI-Modell von Nakanishi und Cooper. Auf seiner Basis werden die regionalen Einflüsse von neun großen Einkaufszentren in der betrachteten Region analysiert. Die Analyse weist nach, dass die untersuchten Großzentren sehr stark die Einzelhandelsstruktur der Region bestimmen und auf Grund ihres relativen Erfolges gegenüber anderen Einzelhandelsstandorten (Innenstädte) einen großen Einfluss auf die Strukturschwäche der umliegenden Städte haben. Ein beträchtliches Umsatzvolumen der Landkreise fließt zu den untersuchten Einkaufszentren ab. Auf der anderen Seite beschreibt dieser Artikel den starken Einfluss einer systematischen Standortwahl auf das erzielbare Umsatzpotenzial der modellierten großflächigen Einkaufszentren untereinander. Die Großzentren Saale Park Günthersdorf (heute Nova Eventis) sowie Paunsdorf Center Leipzig weisen dabei den größten Einfluss auf die Konkurrenzzentren auf. Copyright Springer-Verlag 2007

Suggested Citation

  • Alexander Kubis & Maria Hartmann, 2007. "Analysis of Location of Large-area Shopping Centres. A Probabilistic Gravity Model for the Halle–Leipzig Area," Review of Regional Research: Jahrbuch für Regionalwissenschaft, Springer;Gesellschaft für Regionalforschung (GfR), vol. 27(1), pages 43-57, February.
    • Handle: RePEc:spr:jahrfr:v:27:y:2007:i:1:p:43-57
    DOI: 10.1007/s10037-006-0010-3
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    References listed on IDEAS

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    1. Coro Chasco Yrigoyen & Jose Vicens Otero, 1998. "Spatial interaction models applied to the design of retail trade areas," ERSA conference papers ersa98p81, European Regional Science Association.
    2. Mark J. Eppli & James D. Shilling, 1996. "How Critical Is a Good Location to a Regional Shopping Center?," Journal of Real Estate Research, American Real Estate Society, vol. 12(3), pages 459-468.
    3. Mark J. Eppli & James D. Shilling, 1996. "How Critical is a Good Location to a Regional Shopping Center?," Wisconsin-Madison CULER working papers 96-03, University of Wisconsin Center for Urban Land Economic Research.
    4. Robert G. V. Baker, 2000. "What Underpins the Gravity Coefficient in Space-Time Modelling Aggregate Consumer Trip Behaviour to Shopping Centres?," Advances in Spatial Science, in: Aura Reggiani (ed.), Spatial Economic Science, chapter 14, pages 279-302, Springer.
    5. Aura Reggiani (ed.), 2000. "Spatial Economic Science," Advances in Spatial Science, Springer, number 978-3-642-59787-9, Fall.
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    2. Jesus Gonzalez-Feliu & Jean-Louis Routhier & Charles Raux, 2010. "An attractiveness-based model for shopping trips in urban areas," Post-Print halshs-00690098, HAL.
    3. Wieland, Thomas, 2014. "Räumliches Einkaufsverhalten und Standortpolitik im Einzelhandel unter Berücksichtigung von Agglomerationseffekten: Theoretische Erklärungsansätze, modellanalytische Zugänge und eine empirisch-ökonome," MPRA Paper 77163, University Library of Munich, Germany.
    4. Jesus Gonzalez-Feliu & Aurélie Mercier, 2013. "A combined people-freight accessibility approach for urban retailing and leisure planning at strategic level," Post-Print halshs-00919537, HAL.
    5. Jesus Gonzalez-Feliu & Bruno Durand, 2013. "Understanding retailing-based mobility for the 5-16 years old segment: findings and lessons from Lyon's Household Trip Survey," Post-Print halshs-00833709, HAL.
    6. Wieland, Thomas, 2015. "Nahversorgung im Kontext raumökonomischer Entwicklungen im Lebensmitteleinzelhandel: Konzeption und Durchführung einer GIS-gestützten Analyse der Strukturen des Lebensmitteleinzelhandels und der Nahve," MPRA Paper 77145, University Library of Munich, Germany.
    7. Sonagnon Hounwanou & Natacha Gondran & Jesus Gonzalez-Feliu, 2016. "Retail location and freight flow generation: proposition of a method estimating upstream and downstream movements generated by city center stores and peripheral shopping centers," Post-Print hal-01357008, HAL.
    8. Florian Straub & Otto Maier & Dietmar Göhlich, 2021. "Car-Access Attractiveness of Urban Districts Regarding Shopping and Working Trips for Usage in E-Mobility Traffic Simulations," Sustainability, MDPI, vol. 13(20), pages 1-29, October.

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