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Self-disclosure at social networking sites: An exploration through relational capitals

Author

Listed:
  • Rui Chen

    (Ball State University)

  • Sushil K. Sharma

    (Ball State University)

Abstract

In this research the authors examine member self-disclosure phenomenon at social networking sites. Self-disclosure enables member interactions, service customizations, and digital content generation and hence self-disclosure is imperative to the success of social networking sites. Drawing upon Social Capital Theory, we develop a succinct research model that examines the role of relational capitals in member disclosure behavior. This model also investigates the intricate relationships among relational capitals such as trust, reciprocity, and identification. This research model has been validated through survey data collected from 222 social networking site users and the analysis results provide strong support to the hypothesized relationships. The current study generates new knowledge on the exact role of relational capitals in sustaining social networking sites and it also informs the service providers of social networks to identify strategies that promote member disclosure.

Suggested Citation

  • Rui Chen & Sushil K. Sharma, 2013. "Self-disclosure at social networking sites: An exploration through relational capitals," Information Systems Frontiers, Springer, vol. 15(2), pages 269-278, April.
    • Handle: RePEc:spr:infosf:v:15:y:2013:i:2:d:10.1007_s10796-011-9335-8
    DOI: 10.1007/s10796-011-9335-8
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    References listed on IDEAS

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    1. Joseph A. Cazier & Benjamin B. M. Shao & Robert D. St. Louis, 2007. "Sharing information and building trust through value congruence," Information Systems Frontiers, Springer, vol. 9(5), pages 515-529, November.
    2. Moon, Youngme, 2000. "Intimate Exchanges: Using Computers to Elicit Self-Disclosure from Consumers," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 26(4), pages 323-339, March.
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    3. Nabity-Grover, Teagen & Cheung, Christy M.K. & Bennett Thatcher, Jason, 2023. "How COVID-19 stole Christmas: How the pandemic shifted the calculus around social media Self-Disclosures," Journal of Business Research, Elsevier, vol. 154(C).
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    8. Shuaa Aljasir & Ayman Bajnaid & Tariq Elyas & Mustafa Alnawasrah, 2017. "Users¡¯ Behaviour on Facebook: A Literature Review," International Journal of Business Administration, International Journal of Business Administration, Sciedu Press, vol. 8(7), pages 111-129, November.
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    11. Jongchang Ahn & Kyungran Ma & Ook Lee & Suaini Sura, 0. "Do big data support TV viewing rate forecasting? A case study of a Korean TV drama," Information Systems Frontiers, Springer, vol. 0, pages 1-10.
    12. Matteo Manca & Ludovico Boratto & Salvatore Carta, 2018. "Behavioral data mining to produce novel and serendipitous friend recommendations in a social bookmarking system," Information Systems Frontiers, Springer, vol. 20(4), pages 825-839, August.
    13. Shuaa Aljasir & Ayman Bajnaid & Tariq Elyas & Mustafa Alnawasrah, 2017. "Facebook¡¯s Compatibility, Reasons for Disclosure, and Discussion of Social and Political Issues: The Case of University Students Using Facebook," Journal of Management and Strategy, Journal of Management and Strategy, Sciedu Press, vol. 8(5), pages 1-17, November.
    14. Nuryakin Nuryakin & Retno Widowati PA & Indah Fatmawati, 2018. "Network Advantage: Mediating Effect on Business Performance," Scientific Annals of Economics and Business (continues Analele Stiintifice), Alexandru Ioan Cuza University, Faculty of Economics and Business Administration, vol. 65(4), pages 443-457, December.
    15. Jongchang Ahn & Kyungran Ma & Ook Lee & Suaini Sura, 2017. "Do big data support TV viewing rate forecasting? A case study of a Korean TV drama," Information Systems Frontiers, Springer, vol. 19(2), pages 411-420, April.
    16. Sergio Madero & Lucía Rodríguez-Aceves & Gabriel Valerio-Ureña, 2018. "Perceptions about the usefulness of online social networks in the workplace," Estudios Gerenciales, Universidad Icesi, vol. 34(147), pages 149-157, May.
    17. Saridakis, George & Benson, Vladlena & Ezingeard, Jean-Noel & Tennakoon, Hemamali, 2016. "Individual information security, user behaviour and cyber victimisation: An empirical study of social networking users," Technological Forecasting and Social Change, Elsevier, vol. 102(C), pages 320-330.
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    19. Lizhong Liu & Tianyi Zhang & Lei Han, 2023. "Positive Self-Disclosure on Social Network Sites and Adolescents’ Friendship Quality: The Mediating Role of Positive Feedback and the Moderating Role of Social Anxiety," IJERPH, MDPI, vol. 20(4), pages 1-12, February.

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