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Will blockchain shift Online Travel Agencies toward growth or to an end?

Author

Listed:
  • Apostolos Ampountolas

    (Boston University, USA)

  • Elizabeth Chiffer

    (Boston University, USA)

Abstract

The hospitality industry is one of the fastest-growing sectors globally. With the emergence of different distribution platforms, customers can obtain real-time price changes, availability, and promotions. Looking to the future, traditional online travel agencies will have to undergo a utility shift in order to adapt to new technology. Therefore, blockchain technology has the potential to revolutionize distribution channels’ operational processes. This article aims to introduce blockchain’s immense potential and initiate two research propositions for further study.

Suggested Citation

  • Apostolos Ampountolas & Elizabeth Chiffer, 2022. "Will blockchain shift Online Travel Agencies toward growth or to an end?," Tourism Economics, , vol. 28(5), pages 1342-1347, August.
    • Handle: RePEc:sae:toueco:v:28:y:2022:i:5:p:1342-1347
    DOI: 10.1177/1354816620985371
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    References listed on IDEAS

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    1. Önder, Irem & Treiblmaier, Horst, 2018. "Blockchain and tourism: Three research propositions," Annals of Tourism Research, Elsevier, vol. 72(C), pages 180-182.
    2. Rainer Böhme & Nicolas Christin & Benjamin Edelman & Tyler Moore, 2015. "Bitcoin: Economics, Technology, and Governance," Journal of Economic Perspectives, American Economic Association, vol. 29(2), pages 213-238, Spring.
    3. Ali Ihsan Ozdemir & Ilker Murat Ar & Ismail Erol, 2020. "Assessment of blockchain applications in travel and tourism industry," Quality & Quantity: International Journal of Methodology, Springer, vol. 54(5), pages 1549-1563, December.
    4. Guych Nuryyev & Yu-Ping Wang & Jennet Achyldurdyyeva & Bih-Shiaw Jaw & Yi-Shien Yeh & Hsien-Tang Lin & Li-Fan Wu, 2020. "Blockchain Technology Adoption Behavior and Sustainability of the Business in Tourism and Hospitality SMEs: An Empirical Study," Sustainability, MDPI, vol. 12(3), pages 1-21, February.
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    Cited by:

    1. Apostolos Ampountolas & Giuseppina Menconi & Gareth Shaw, 2024. "Metaverse research propositions: Online intermediaries," Tourism Economics, , vol. 30(1), pages 255-261, February.

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