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Business strategy in explicit description as an illustration of companies´ behaviors

Listed author(s):
  • Slavik Stefan

    ()

    (University of Economics in Bratislava, Slovakia)

  • Roby Zuzana

    ()

    (University of Economics in Bratislava, Slovakia)

Companies´ behaviors are an external manifestation of their strategies and goals. A business strategy in explicit description has been used to describe a strategy by a set of externally observable parameters. Companies´ behaviors have been described through an extensive survey. Special attention was given to the impact of the economic crisis on micro-sized and small-sized enterprises. The research has shown a real distribution of business strategies and the strengths and weaknesses of companies behaviors. The companies are able to adapt to changes relatively quickly (in the short term), but they lack long-term strategic perspective.

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File URL: http://reaser.eu/RePec/rse/wpaper/24Rev2_22_Slavik,Roby.pdf
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Article provided by Pro Global Science Association in its journal Published in Review of Applied Socio-Economic Research.

Volume (Year): 1 (2011)
Issue (Month): 2 (December)
Pages: 183-191

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Handle: RePEc:rse:wpaper:v:1:y:2011:i:2:p:183-191
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