IDEAS home Printed from https://ideas.repec.org/a/rnd/arjsds/v8y2017i2p6-13.html
   My bibliography  Save this article

The Role of Corporate Social Responsibility (CSR) in the Telecommunications Industry : An Overview of the Case of "Orange Tunisie" Operator

Author

Listed:
  • Ines Kahloul Nafti

Abstract

The aim of this paper is to present new orientations for research in the field of information systems in the context of CSR. It offers an original conceptual analysis that integrates the CSR approach, which enables decision making, governance and strategic alignment of the Information and Communication Technologies (ICT), business and sustainability. In the actual context of the changing environment, a consensus regarding the need to change the pattern of development and growth comes to light. The CSR emerges as a new paradigm for economics. Its alliance with other economic concepts seems to become a necessity that aims at an approach for a global and sustainable performance for the company. As long as the firms’ IT departments are energy consumers, it is of paramount importance to reconcile the new technologies and the CSR. Hence, in order for the company to stand out and increase its competitiveness, it has to think in terms of global, economic, social and environmental performance that would ensure a sustainable growth. The importance of the small and medium-sized enterprises in the Maghreb’s economies and the challenges of the CSR implementation in such institutions should prompt us to wonder about the incentives and the engagement factors of managers in favor of the CSR while incorporating the ICT. It seems interesting, then, to discover the way to combine the ICT and the social practices, in order to ensure a sustainable performance for the company. An illustration of the case of "Orange Tunisie" operator will be advanced.

Suggested Citation

  • Ines Kahloul Nafti, 2017. "The Role of Corporate Social Responsibility (CSR) in the Telecommunications Industry : An Overview of the Case of "Orange Tunisie" Operator," Journal of Social and Development Sciences, AMH International, vol. 8(2), pages 6-13.
    • Handle: RePEc:rnd:arjsds:v:8:y:2017:i:2:p:6-13
    DOI: 10.22610/jsds.v8i2.1792
    as

    Download full text from publisher

    File URL: https://ojs.amhinternational.com/index.php/jsds/article/view/1792/1466
    Download Restriction: no
    File URL: https://ojs.amhinternational.com/index.php/jsds/article/view/1792
    Download Restriction: no
    File URL: https://libkey.io/10.22610/jsds.v8i2.1792?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. François Deltour & Mehdi Farrajallah & Virginie Lethiais, 2014. "L'équipement des PME en systèmes ERP : une adoption guidée par les priorités stratégiques ?," Post-Print hal-00993178, HAL.
    2. repec:dau:papers:123456789/7678 is not listed on IDEAS
    3. Robert E. Litan & Alice M. Rivlin, 2001. "Projecting the Economic Impact of the Internet," American Economic Review, American Economic Association, vol. 91(2), pages 313-317, May.
    4. Erik Brynjolfsson & Lorin M. Hitt, 2000. "Beyond Computation: Information Technology, Organizational Transformation and Business Performance," Journal of Economic Perspectives, American Economic Association, vol. 14(4), pages 23-48, Fall.
    5. Christian Fuchs, 2008. "The implications of new information and communication technologies for sustainability," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 10(3), pages 291-309, June.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. MartinNeil Baily & Robert Z. Lawrence, 2001. "Do We Have a New E-conomy?," American Economic Review, American Economic Association, vol. 91(2), pages 308-312, May.
    2. Boyer, Robert, 2001. "La "nouvelle économie" au futur antérieur : histoire, théories, géographie," CEPREMAP Working Papers (Couverture Orange) 0113, CEPREMAP.
    3. Liu, Yajie & Cui, Lijuan & Xiong, Yanyan & Yao, Xianguo, 2023. "Does the development of the Internet improve the allocative efficiency of production factors? Evidence from surveys of Chinese manufacturing firms," Structural Change and Economic Dynamics, Elsevier, vol. 66(C), pages 161-174.
    4. John Van Reenen, 2001. "The new economy: reality and policy," Fiscal Studies, Institute for Fiscal Studies, vol. 22(3), pages 307-336, September.
    5. Gilbert Cette & Christian Pfister, 2004. "Challenges of the “New Economy” for Monetary Policy," International Productivity Monitor, Centre for the Study of Living Standards, vol. 8, pages 27-36, Spring.
    6. M'HENNI, Hatem, 2004. "La fracture numérique Nord-Sud de la méditerranée; une explication néo-institutionnelle [A digital divide between north and south of Mediterranean sea: A neo-institutional explanation]," MPRA Paper 27548, University Library of Munich, Germany.
    7. BEN YOUSSEF, Adel & M'HENNI, Hatem, 2003. "Les effets des technologies de l'information et de communication sur la croissance économique; le cas de la Tunisie [ICT contribution to growth; the case of tunisia]," MPRA Paper 27537, University Library of Munich, Germany.
    8. Schmiedel, Heiko & Malkamaki, Markku & Tarkka, Juha, 2006. "Economies of scale and technological development in securities depository and settlement systems," Journal of Banking & Finance, Elsevier, vol. 30(6), pages 1783-1806, June.
    9. Patrice Muller, 2002. "Internet Use in Transition Economies: Economic and Institutional Determinants," WIDER Working Paper Series DP2002-95, World Institute for Development Economic Research (UNU-WIDER).
    10. Adel Ben Khalifa, 2022. "Inter- and Intra-firm Diffusion of Technology: the Example of Software, Hardware, and Network Communications Empirical Evidence for Tunisian Manufacturing Firms," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 13(1), pages 236-263, March.
    11. Fındık, Derya & Tansel, Aysit, 2013. "Resources on the stage: a firm level analysis of the ict adoption in Turkey," MPRA Paper 65956, University Library of Munich, Germany, revised 05 Aug 2014.
    12. Alhassan Abdul-Wakeel Karakara & Evans Osabuohien, 2020. "ICT adoption, competition and innovation of informal firms in West Africa: a comparative study of Ghana and Nigeria," Journal of Enterprising Communities: People and Places in the Global Economy, Emerald Group Publishing Limited, vol. 14(3), pages 397-414, June.
    13. Karl Whelan, 2002. "Computers, Obsolescence, And Productivity," The Review of Economics and Statistics, MIT Press, vol. 84(3), pages 445-461, August.
    14. Dana Benešová & Miroslav Hušek, 2019. "Factors for efficient use of information and communication technologies influencing sustainable position of service enterprises in Slovakia," Entrepreneurship and Sustainability Issues, VsI Entrepreneurship and Sustainability Center, vol. 6(3), pages 1182-1194, March.
    15. Jonathan Temple, 2002. "The Assessment: The New Economy," Oxford Review of Economic Policy, Oxford University Press and Oxford Review of Economic Policy Limited, vol. 18(3), pages 241-264.
    16. Marina Rybalka, 2015. "The innovative input mix. Assessing the importance of R&D and ICT investments for firm performance in manufacturing and services," Discussion Papers 801, Statistics Norway, Research Department.
    17. Charfeddine, Lanouar & Umlai, Mohamed, 2023. "ICT sector, digitization and environmental sustainability: A systematic review of the literature from 2000 to 2022," Renewable and Sustainable Energy Reviews, Elsevier, vol. 184(C).
    18. Janet L. Yellen, 2005. "The U.S. economic outlook," Speech 5, Federal Reserve Bank of San Francisco.
    19. Josef Falkinger & Volker Grossmann, 2003. "Workplaces in the Primary Economy and Wage Pressure in the Secondary Labor Market," Journal of Institutional and Theoretical Economics (JITE), Mohr Siebeck, Tübingen, vol. 159(3), pages 523-544, September.
    20. René Riedl & Harald Kindermann & Andreas Auinger & Andrija Javor, 2012. "Technostress from a Neurobiological Perspective," Business & Information Systems Engineering: The International Journal of WIRTSCHAFTSINFORMATIK, Springer;Gesellschaft für Informatik e.V. (GI), vol. 4(2), pages 61-69, April.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:rnd:arjsds:v:8:y:2017:i:2:p:6-13. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Muhammad Tayyab (email available below). General contact details of provider: https://ojs.amhinternational.com/index.php/jsds .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.