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The dilemma of social media algorithms and analytics

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  • Maria Petrescu

    (International University of Monaco)

  • Anjala S. Krishen

    (University of Nevada Las Vegas)

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Suggested Citation

  • Maria Petrescu & Anjala S. Krishen, 2020. "The dilemma of social media algorithms and analytics," Journal of Marketing Analytics, Palgrave Macmillan, vol. 8(4), pages 187-188, December.
    • Handle: RePEc:pal:jmarka:v:8:y:2020:i:4:d:10.1057_s41270-020-00094-4
    DOI: 10.1057/s41270-020-00094-4
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    References listed on IDEAS

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    1. Friestad, Marian & Wright, Peter, 1994. "The Persuasion Knowledge Model: How People Cope with Persuasion Attempts," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 21(1), pages 1-31, June.
    2. Kelly D. Martin & Patrick E. Murphy, 2017. "The role of data privacy in marketing," Journal of the Academy of Marketing Science, Springer, vol. 45(2), pages 135-155, March.
    3. Maria Petrescu & Anjala S. Krishen, 2018. "Analyzing the analytics: data privacy concerns," Journal of Marketing Analytics, Palgrave Macmillan, vol. 6(2), pages 41-43, June.
    4. Krishen, Anjala S. & Raschke, Robyn L. & Close, Angeline G. & Kachroo, Pushkin, 2017. "A power-responsibility equilibrium framework for fairness: Understanding consumers' implicit privacy concerns for location-based services," Journal of Business Research, Elsevier, vol. 73(C), pages 20-29.
    5. Friestad, Marian & Wright, Peter, 1995. "Persuasion Knowledge: Lay People's and Researchers' Beliefs about the Psychology of Advertising," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 22(1), pages 62-74, June.
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    Cited by:

    1. Samir Poudel & Rajendra Paudyal & Burak Cankaya & Naomi Sterlingsdottir & Marissa Murphy & Shital Pandey & Jorge Vargas & Khem Poudel, 2023. "Cryptocurrency price and volatility predictions with machine learning," Journal of Marketing Analytics, Palgrave Macmillan, vol. 11(4), pages 642-660, December.
    2. Michael A. Levin & John T. Gironda, 2023. "New frontiers in forecasting, predicting, and explaining: an introduction to the special issue," Journal of Marketing Analytics, Palgrave Macmillan, vol. 11(4), pages 559-560, December.
    3. Uglješa Stankov & Ulrike Gretzel, 2021. "Digital well-being in the tourism domain: mapping new roles and responsibilities," Information Technology & Tourism, Springer, vol. 23(1), pages 5-17, March.
    4. Dimitrios Zoupos & George Spais, 2023. "Digital marketing of nutraceutical and pharmaceutical supplements: marketing ethics and consumer comfort," Journal of Marketing Analytics, Palgrave Macmillan, vol. 11(3), pages 331-351, September.
    5. Polanco-Diges, Leticia & Ramón Saura, José & Pinto, Patricia, 2022. "Setting the Relationship between Human-Centered Approaches and Users’ Digital Well-being: A Review," Journal of Tourism, Sustainability and Well-being, Cinturs - Research Centre for Tourism, Sustainability and Well-being, University of Algarve, vol. 10(3), pages 148-171.

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