Responsabilidad social de las empresas agrícolas y agroindustriales aguacateras de Uruapan, Michoacán, y sus implicaciones en la competitividad
In Michoacán farming and agribusiness are great economic and social activities. Uruapan is the main avocado producer municipality in the state and avocado industry is the basis for the economy of this municipality. Despite the economic benefits, avocado industry has also caused damage, mainly in the environmental aspect. This research focuses on Corporate Social Responsibility (CSR) as a way to contribute to solve this problem. The aim of this paper is to determine the CSR level of avocado companies from Uruapan. In order to know this level, a CSR index was built based on the Cemefi model and the analytic hierarchy process (AHP). Twelve avocado companies were interviewed and evaluated during july and december 2010. As results we find a CSR level of 51.58%, which is translated as a medium level. We also find a high quality of life level (63.22%), a medium business ethics level (47.85%), a low involvement with the community level (22.95%) and also a low environmental level (24.15%). It has also been identified, from each variable, the main issues that generate competitiveness or that inhibit it. Finally, we give some recommendations in order to develop a CSR strategy to be applied in the sector.
Volume (Year): 59 (2014)
Issue (Month): 4 (octubre-diciembre)
|Contact details of provider:|| Postal: Circuito exterior s/n, Ciudad Universitaria, Del. Coyoacón, C. P. 04510, México D.F.|
Web page: http://www.fca.unam.mx/
More information through EDIRC
References listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Abagail McWilliams & Donald S. Siegel & Patrick M. Wright, 2006.
"Corporate Social Responsibility: Strategic Implications,"
Journal of Management Studies,
Wiley Blackwell, vol. 43(1), pages 1-18, 01.
- Abagail McWilliams & Donald S. Siegel & Patrick M. Wright, 2005. "Corporate Social Responsibility: Strategic Implications," Rensselaer Working Papers in Economics 0506, Rensselaer Polytechnic Institute, Department of Economics.
- Matthew Brine & Rebecca Brown & Greg Hackett, 2007. "Corporate social responsibility and financial performance in the Australian context," Economic Roundup, The Treasury, Australian Government, issue 2, pages 47-58, June. Full references (including those not matched with items on IDEAS)
When requesting a correction, please mention this item's handle: RePEc:nax:conyad:v:59:y:2014:i:4:p:223-251. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Alberto García-Narvaez (Technical Editor))
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If references are entirely missing, you can add them using this form.
If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.
Please note that corrections may take a couple of weeks to filter through the various RePEc services.