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Bridging Hegemony and Decolonial Epistemology: The Consolidation of GMO in Brazil

Author

Listed:
  • Yuna Fontoura

    (Fundação Getulio Vargas, FGV EBAPE)

  • Morgana G. Martins Krieger

    (Federal University of Bahia, Business School)

  • Flávia Naves

    (Federal University of Lavras, Faculty of Applied Social Sciences)

  • Alketa Peci

    (Fundação Getulio Vargas, FGV EBAPE)

Abstract

Genetic Modified Organisms (GMO) became a flagship of agro-neoliberalism in Brazil, despite the opposition of environmentalists and social movements advocating other forms of production. GMO status quo seems inevitable and unquestionable, overcoming resistance and avoiding systemic change in the Brazilian context. In this research, we aim to uncover the formation of GMO hegemony through a decolonial perspective. Relying on longitudinal analysis, we identified that the GMO hegemony is grounded and undissociated with North–South dependency relations in both the productive and the epistemological realms, producing productive and epistemic subalternisation. These dependency relations are based on discourses that normalise a subaltern position and enable perverse structures that take away control of food production and undermine alternative ways of confronting inequality, poverty and exclusion, phenomena that call for further studies in Business Ethics and Critical Management realms.

Suggested Citation

  • Yuna Fontoura & Morgana G. Martins Krieger & Flávia Naves & Alketa Peci, 2025. "Bridging Hegemony and Decolonial Epistemology: The Consolidation of GMO in Brazil," Journal of Business Ethics, Springer, vol. 202(2), pages 263-281, November.
  • Handle: RePEc:kap:jbuset:v:202:y:2025:i:2:d:10.1007_s10551-025-05972-4
    DOI: 10.1007/s10551-025-05972-4
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    References listed on IDEAS

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