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Do experts' adjustments on model-based SKU-level forecasts improve forecast quality?

  • Philip Hans Franses

    (Econometric Institute, Erasmus University, Rotterdam, The Netherlands)

  • Rianne Legerstee

    (Econometric Institute, Erasmus University, Rotterdam, The Netherlands)

Model-based SKU-level forecasts are often adjusted by experts. In this paper we propose a statistical methodology to test whether these expert forecasts improve on model forecasts. Application of the methodology to a very large database concerning experts in 35 countries who adjust SKU-level forecasts for pharmaceutical products in seven distinct categories leads to the general conclusion that expert forecasts are equally good at best, but are more often worse than model-based forecasts. We explore whether this is due to experts putting too much weight on their contribution, and this indeed turns out to be the case. Copyright © 2009 John Wiley & Sons, Ltd.

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File URL: http://hdl.handle.net/10.1002/for.1129
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Article provided by John Wiley & Sons, Ltd. in its journal Journal of Forecasting.

Volume (Year): 29 (2010)
Issue (Month): 3 ()
Pages: 331-340

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Handle: RePEc:jof:jforec:v:29:y:2010:i:3:p:331-340
DOI: 10.1002/for.1129
Contact details of provider: Web page: http://www3.interscience.wiley.com/cgi-bin/jhome/2966

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  1. Todd E. Clark & Michael McCracken, 1999. "Tests of Equal Forecast Accuracy and Encompassing for Nested Models," Computing in Economics and Finance 1999 1241, Society for Computational Economics.
  2. Franses, Philip Hans & Legerstee, Rianne, 2009. "Properties of expert adjustments on model-based SKU-level forecasts," International Journal of Forecasting, Elsevier, vol. 25(1), pages 35-47.
  3. Goodwin, Paul, 2000. "Improving the voluntary integration of statistical forecasts and judgment," International Journal of Forecasting, Elsevier, vol. 16(1), pages 85-99.
  4. Syntetos, Aris A. & Nikolopoulos, Konstantinos & Boylan, John E. & Fildes, Robert & Goodwin, Paul, 2009. "The effects of integrating management judgement into intermittent demand forecasts," International Journal of Production Economics, Elsevier, vol. 118(1), pages 72-81, March.
  5. Sinan Gönül & Dilek Önkal & Paul Goodwin, 2009. "Expectations, use and judgmental adjustment of external financial and economic forecasts: an empirical investigation," Journal of Forecasting, John Wiley & Sons, Ltd., vol. 28(1), pages 19-37.
  6. Lawrence, Michael & Goodwin, Paul & O'Connor, Marcus & Onkal, Dilek, 2006. "Judgmental forecasting: A review of progress over the last 25 years," International Journal of Forecasting, Elsevier, vol. 22(3), pages 493-518.
  7. Stekler, H.O., 2007. "The future of macroeconomic forecasting: Understanding the forecasting process," International Journal of Forecasting, Elsevier, vol. 23(2), pages 237-248.
  8. Robert Fildes & Paul Goodwin, 2007. "Good and Bad Judgment in Forecasting: Lessons from Four Companies," Foresight: The International Journal of Applied Forecasting, International Institute of Forecasters, issue 8, pages 5-10, Fall.
  9. Bunn, Derek W. & Salo, Ahti A., 1996. "Adjustment of forecasts with model consistent expectations," International Journal of Forecasting, Elsevier, vol. 12(1), pages 163-170, March.
  10. Sanders, NR, 1992. "Accuracy of judgmental forecasts: A comparison," Omega, Elsevier, vol. 20(3), pages 353-364, May.
  11. Robert C. Blattberg & Stephen J. Hoch, 1990. "Database Models and Managerial Intuition: 50% Model + 50% Manager," Management Science, INFORMS, vol. 36(8), pages 887-899, August.
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