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Good and Bad Judgment in Forecasting: Lessons from Four Companies


  • Robert Fildes
  • Paul Goodwin


In their ongoing investigation into corporate forecasting practices, Robert Fildes and Paul Goodwin have uncovered evidence of excessive use of judgmental adjustment to statistical forecasts. In this report, they document the extent of the problem within four large companies, explore the motivations that lead business forecasters to this sometimes counter-productive behavior, and offer a series of recommendations to ensure that forecast adjustments are made for the right reasons. Copyright International Institute of Forecasters, 2007

Suggested Citation

  • Robert Fildes & Paul Goodwin, 2007. "Good and Bad Judgment in Forecasting: Lessons from Four Companies," Foresight: The International Journal of Applied Forecasting, International Institute of Forecasters, issue 8, pages 5-10, Fall.
  • Handle: RePEc:for:ijafaa:y:2007:i:8:p:5-10

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    Cited by:

    1. Rianne Legerstee & Philip Hans Franses, 2014. "Do Experts’ SKU Forecasts Improve after Feedback?," Journal of Forecasting, John Wiley & Sons, Ltd., vol. 33(1), pages 69-79, January.
    2. Spithourakis, Georgios P. & Petropoulos, Fotios & Nikolopoulos, Konstantinos & Assimakopoulos, Vassilios, 2015. "Amplifying the learning effects via a Forecasting and Foresight Support System," International Journal of Forecasting, Elsevier, vol. 31(1), pages 20-32.
    3. Franses, Philip Hans & Kranendonk, Henk C. & Lanser, Debby, 2011. "One model and various experts: Evaluating Dutch macroeconomic forecasts," International Journal of Forecasting, Elsevier, vol. 27(2), pages 482-495, April.
    4. Rianne Legerstee & Philip Hans Franses & Richard Paap, 2011. "Do Experts incorporate Statistical Model Forecasts and should they?," Tinbergen Institute Discussion Papers 11-141/4, Tinbergen Institute.
    5. Franses, Philip Hans & Legerstee, Rianne, 2013. "Do statistical forecasting models for SKU-level data benefit from including past expert knowledge?," International Journal of Forecasting, Elsevier, vol. 29(1), pages 80-87.
    6. Petropoulos, Fotios & Fildes, Robert & Goodwin, Paul, 2016. "Do ‘big losses’ in judgmental adjustments to statistical forecasts affect experts’ behaviour?," European Journal of Operational Research, Elsevier, vol. 249(3), pages 842-852.
    7. Wright, George & Goodwin, Paul, 2009. "Decision making and planning under low levels of predictability: Enhancing the scenario method," International Journal of Forecasting, Elsevier, vol. 25(4), pages 813-825, October.
    8. Philip Hans Franses & Rianne Legerstee, 2010. "Do experts' adjustments on model-based SKU-level forecasts improve forecast quality?," Journal of Forecasting, John Wiley & Sons, Ltd., vol. 29(3), pages 331-340.

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