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OM Forum—Operations Management Research: Relevance and Impact

Author

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  • Jayashankar M. Swaminathan

    (Kenan-Flagler Business School, University of North Carolina, Chapel Hill, North Carolina 27599)

Abstract

Problem definition : A fundamental issue faced by operations management researcher relates to striking the right balance between rigor and relevance in their work. Another important aspect of operations management research relates to influencing and positively impacting businesses and society at large. We constantly struggle to achieve these objectives. Methodology/results : This MSOM Fellow forum article discusses key opportunities for increasing the relevance and impact of Operations Management research. In particular, it highlights two major areas: technology enabled operations and society and operations where unique opportunities exist for the field to make lasting contributions to business and society. Managerial implications : It concludes with a menu of approaches to enhance practical impact of our research.

Suggested Citation

  • Jayashankar M. Swaminathan, 2025. "OM Forum—Operations Management Research: Relevance and Impact," Manufacturing & Service Operations Management, INFORMS, vol. 27(1), pages 1-7, January.
    • Handle: RePEc:inm:ormsom:v:27:y:2025:i:1:p:1-7
    DOI: 10.1287/msom.2023.0691
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