IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v15y2023i24p16786-d1299131.html
   My bibliography  Save this article

Supporting Environment Sustainability: Purchasing Intentions Relating to Battery Electric Vehicles in Taiwan

Author

Listed:
  • Fan-Yun Pai

    (Department of Business Administration, National Changhua University of Education, Changhua 500, Taiwan)

  • Yi-Ju Shih

    (Department of Business Administration, Providence University, Taichung City 433, Taiwan)

  • Yi-Chieh Chuang

    (Department of Business Administration, National Changhua University of Education, Changhua 500, Taiwan)

  • Tsu-Ming Yeh

    (Department of Industrial Engineering and Management, National Quemoy University, Kinmen County 892, Taiwan)

Abstract

Global warming remains a prominent topic of discussion in numerous countries, with transportation being a key contributor to significant greenhouse gas emissions. To address this issue, governments and the automotive industry in advanced nations are actively promoting a shift from traditional gasoline cars to a variety of electric vehicles. This study adopts the Technology Acceptance Model and perceived value model as its theoretical framework, focusing on environmental awareness and customer experience to analyze the decisive factors influencing consumers’ decisions to purchase battery electric vehicles. By employing a questionnaire survey design, a total of 322 valid responses were collected, and the findings indicate that environmental awareness and customer experience significantly impact perceived quality. Moreover, the study reveals that purchase intention is positively influenced by an enhanced user attitude towards battery electric vehicles. Consumers view these vehicles as valuable, influencing their willingness to purchase and shaping their post-use perceptions, whether positive or negative. To encourage greater adoption, automakers can focus on promoting environmental awareness and organizing more customer-centric experiential activities.

Suggested Citation

  • Fan-Yun Pai & Yi-Ju Shih & Yi-Chieh Chuang & Tsu-Ming Yeh, 2023. "Supporting Environment Sustainability: Purchasing Intentions Relating to Battery Electric Vehicles in Taiwan," Sustainability, MDPI, vol. 15(24), pages 1-19, December.
  • Handle: RePEc:gam:jsusta:v:15:y:2023:i:24:p:16786-:d:1299131
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/15/24/16786/pdf
    Download Restriction: no

    File URL: https://www.mdpi.com/2071-1050/15/24/16786/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Zhaohua Wang & Xiaoyang Dong, 2016. "Determinants and policy implications of residents’ new energy vehicle purchases: the evidence from China," Natural Hazards: Journal of the International Society for the Prevention and Mitigation of Natural Hazards, Springer;International Society for the Prevention and Mitigation of Natural Hazards, vol. 82(1), pages 155-173, May.
    2. Ng, Mark & Law, Monica & Zhang, Serene, 2018. "Predicting purchase intention of electric vehicles in Hong Kong," Australasian marketing journal, Elsevier, vol. 26(3), pages 272-280.
    3. Destek, Mehmet & Sinha, Avik, 2020. "Renewable, non-renewable energy consumption, economic growth, trade openness and ecological footprint: Evidence from organisation for economic Co-operation and development countries," MPRA Paper 104246, University Library of Munich, Germany, revised 2020.
    4. Wang, Shanyong & Wang, Jing & Li, Jun & Wang, Jinpeng & Liang, Liang, 2018. "Policy implications for promoting the adoption of electric vehicles: Do consumer’s knowledge, perceived risk and financial incentive policy matter?," Transportation Research Part A: Policy and Practice, Elsevier, vol. 117(C), pages 58-69.
    5. Yujin Beak & Kayoung Kim & Kyuho Maeng & Youngsang Cho, 2020. "Is the environment‐friendly factor attractive to customers when purchasing electric vehicles? Evidence from South Korea," Business Strategy and the Environment, Wiley Blackwell, vol. 29(3), pages 996-1006, March.
    6. Fred D. Davis & Richard P. Bagozzi & Paul R. Warshaw, 1989. "User Acceptance of Computer Technology: A Comparison of Two Theoretical Models," Management Science, INFORMS, vol. 35(8), pages 982-1003, August.
    7. Kim, Moon-Koo & Oh, Jeesun & Park, Jong-Hyun & Joo, Changlim, 2018. "Perceived value and adoption intention for electric vehicles in Korea: Moderating effects of environmental traits and government supports," Energy, Elsevier, vol. 159(C), pages 799-809.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Chun Yang & Jui-Che Tu & Qianling Jiang, 2020. "The Influential Factors of Consumers’ Sustainable Consumption: A Case on Electric Vehicles in China," Sustainability, MDPI, vol. 12(8), pages 1-16, April.
    2. Adu-Gyamfi, Gibbson & Song, Huaming & Obuobi, Bright & Nketiah, Emmanuel & Wang, Hong & Cudjoe, Dan, 2022. "Who will adopt? Investigating the adoption intention for battery swap technology for electric vehicles," Renewable and Sustainable Energy Reviews, Elsevier, vol. 156(C).
    3. Tuğba Yeğin & Muhammad Ikram, 2022. "Analysis of Consumers’ Electric Vehicle Purchase Intentions: An Expansion of the Theory of Planned Behavior," Sustainability, MDPI, vol. 14(19), pages 1-27, September.
    4. Zhang, Wenqing & Liu, Liangliang, 2022. "Exploring non-users' intention to adopt ride-sharing services: Taking into account increased risks due to the COVID-19 pandemic among other factors," Transportation Research Part A: Policy and Practice, Elsevier, vol. 158(C), pages 180-195.
    5. Ruyu Xie & Liren An & Nosheena Yasir, 2022. "How Innovative Characteristics Influence Consumers’ Intention to Purchase Electric Vehicle: A Moderating Role of Lifestyle," Sustainability, MDPI, vol. 14(8), pages 1-24, April.
    6. Adu-Gyamfi, Gibbson & Song, Huaming & Nketiah, Emmanuel & Obuobi, Bright & Adjei, Mavis & Cudjoe, Dan, 2022. "Determinants of adoption intention of battery swap technology for electric vehicles," Energy, Elsevier, vol. 251(C).
    7. Adu-Gyamfi, Gibbson & Song, Huaming & Asamoah, Ama Nyarko & Li, Liang & Nketiah, Emmanuel & Obuobi, Bright & Adjei, Mavis & Cudjoe, Dan, 2022. "Towards sustainable vehicular transport: Empirical assessment of battery swap technology adoption in China," Technological Forecasting and Social Change, Elsevier, vol. 184(C).
    8. Lin, Boqiang & Shi, Lei, 2022. "Do environmental quality and policy changes affect the evolution of consumers’ intentions to buy new energy vehicles," Applied Energy, Elsevier, vol. 310(C).
    9. Gulzari, Adeela & Wang, Yuchen & Prybutok, Victor, 2022. "A green experience with eco-friendly cars: A young consumer electric vehicle rental behavioral model," Journal of Retailing and Consumer Services, Elsevier, vol. 65(C).
    10. Zulfiqar Ali Lashari & Joonho Ko & Junseok Jang, 2021. "Consumers’ Intention to Purchase Electric Vehicles: Influences of User Attitude and Perception," Sustainability, MDPI, vol. 13(12), pages 1-14, June.
    11. Zulfiqar Ali Lashari & Joonho Ko & Seunghyun Jung & Sungtaek Choi, 2022. "Choices of Potential Car Buyers Regarding Alternative Fuel Vehicles in South Korea: A Discrete Choice Modeling Approach," Sustainability, MDPI, vol. 14(9), pages 1-17, April.
    12. Adu-Gyamfi, Gibbson & Asamoah, Ama Nyarkoh & Obuobi, Bright & Nketiah, Emmanuel & Zhang, Ming, 2024. "Electric mobility in an oil-producing developing nation: Empirical assessment of electric vehicle adoption," Technological Forecasting and Social Change, Elsevier, vol. 200(C).
    13. Ruoso, Ana Cristina & Ribeiro, José Luis Duarte, 2022. "An assessment of barriers and solutions for the deployment of electric vehicles in the Brazilian market," Transport Policy, Elsevier, vol. 127(C), pages 218-229.
    14. Ye, Fei & Kang, Wanlin & Li, Lixu & Wang, Zhiqiang, 2021. "Why do consumers choose to buy electric vehicles? A paired data analysis of purchase intention configurations," Transportation Research Part A: Policy and Practice, Elsevier, vol. 147(C), pages 14-27.
    15. Elena Higueras‐Castillo & Francisco Liébana‐Cabanillas & Manuel Alonso Dos Santos & Katrin Zulauf & Ralf Wagner, 2024. "Do you believe it? Green advertising skepticism and perceived value in buying electric vehicles," Sustainable Development, John Wiley & Sons, Ltd., vol. 32(5), pages 4671-4685, October.
    16. Nguyen-Phuoc, Duy Quy & Truong, Thi Minh & Nguyen, Minh Hieu & Pham, Huong-Giang & Li, Zhi-Chun & Oviedo-Trespalacios, Oscar, 2024. "What factors influence the intention to use electric motorcycles in motorcycle-dominated countries? An empirical study in Vietnam," Transport Policy, Elsevier, vol. 146(C), pages 193-204.
    17. Lin, Rui & Wang, Peggy, 2022. "Intention to perform eco-driving and acceptance of eco-driving system," Transportation Research Part A: Policy and Practice, Elsevier, vol. 166(C), pages 444-459.
    18. Li, Lixu & Wang, Zhiqiang & Xie, Xiaoqing, 2022. "From government to market? A discrete choice analysis of policy instruments for electric vehicle adoption," Transportation Research Part A: Policy and Practice, Elsevier, vol. 160(C), pages 143-159.
    19. Lv, Zhe & Zhao, Wenjia & Liu, Yu & Wu, Jie & Hou, Mutian, 2024. "Impact of perceived value, positive emotion, product coolness and Mianzi on new energy vehicle purchase intention," Journal of Retailing and Consumer Services, Elsevier, vol. 76(C).
    20. Adu-Gyamfi, Gibbson & Song, Huaming & Nketiah, Emmanuel & Obuobi, Bright & Djanie, Ammishaddai Kotey, 2024. "Remedying driving range and refueling challenges in electric mobility: Consumer adoption of battery-swappable electric vehicles," Technology in Society, Elsevier, vol. 78(C).

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:15:y:2023:i:24:p:16786-:d:1299131. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.