IDEAS home Printed from https://ideas.repec.org/a/etc/journl/y2025i32p11-24.html
   My bibliography  Save this article

Hate on the Screen: Dynamics, Causes, and Consequences of Aggressive Online Communication

Author

Listed:
  • Daniele Battista

Abstract

This study focuses on how language used online, especially in politics, is closely linked to violence. Often, what people write or say online not only spreads hatred and creates divisions but can also lead to actual episodes of physical violence. First and foremost, it is essential to understand which linguistic strategies push public debates to become increasingly extreme and which ways of speaking justify aggressive attitudes. To this end, we analysed both online content and scientific studies to see how digital platforms promote the spread of extreme ideas and fuel social conflict. What clearly emerges is that political leaders are increasingly using technology to influence public opinion, often with messages that increase divisions in society. In essence, the language that circulates online not only influences people’s opinions but can also make hatred in various forms seem normal. Understanding how these dynamics work is important if we want to promote a healthier, more balanced and respectful public debate.

Suggested Citation

  • Daniele Battista, 2025. "Hate on the Screen: Dynamics, Causes, and Consequences of Aggressive Online Communication," Academicus International Scientific Journal, Entrepreneurship Training Center Albania, issue 32, pages 11-24, July.
    • Handle: RePEc:etc:journl:y:2025:i:32:p:11-24
    as

    Download full text from publisher

    File URL: https://academicus.edu.al/nr32/Academicus-MMXXV-32-011-024.pdf
    Download Restriction: no
    File URL: https://academicus.edu.al/nr32/Academicus-MMXXV-32-011-024.html
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. John W. Cioffi & Martin F. Kenney & John Zysman, 2022. "Platform power and regulatory politics: Polanyi for the twenty-first century," New Political Economy, Taylor & Francis Journals, vol. 27(5), pages 820-836, September.
    2. Ciaran Heavey & Zeki Simsek & Christina Kyprianou & Marten Risius, 2020. "How do strategic leaders engage with social media? A theoretical framework for research and practice," Strategic Management Journal, Wiley Blackwell, vol. 41(8), pages 1490-1527, August.
    3. Terfa T. Alakali & Hemen Philip Faga & Jinatu Mbursa, 2017. "Audience Perception of Hate Speech and Foul Language in the Social Media in Nigeria: Implications for Morality and Law," Academicus International Scientific Journal, Entrepreneurship Training Center Albania, issue 15, pages 166-183, January.
    4. Femi Olan & Uchitha Jayawickrama & Emmanuel Ogiemwonyi Arakpogun & Jana Suklan & Shaofeng Liu, 2024. "Fake news on Social Media: the Impact on Society," Information Systems Frontiers, Springer, vol. 26(2), pages 443-458, April.
    5. Leticja Papa Gusho & Marsela Mitrushi, 2017. "The manifestation of disturbing behavior on adolescents as a result of using violent video-games," Academicus International Scientific Journal, Entrepreneurship Training Center Albania, issue 16, pages 113-121, July.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Chimenti, Gianluca & Hagberg, Johan & Araujo, Luis, 2025. "Platforms, infrastructures and the Futures of market society," Journal of Business Research, Elsevier, vol. 189(C).
    2. Angela Garcia Calvo & Martin Kenney & John Zysman, 2023. "Understanding work in the online platform economy: the narrow, the broad, and the systemic perspectives," Industrial and Corporate Change, Oxford University Press and the Associazione ICC, vol. 32(4), pages 795-814.
    3. Sebastian Heidebrecht, 2024. "From Market Liberalism to Public Intervention: Digital Sovereignty and Changing European Union Digital Single Market Governance," Journal of Common Market Studies, Wiley Blackwell, vol. 62(1), pages 205-223, January.
    4. Gala, Kaushik & Schwab, Andreas & Mueller, Brandon A., 2024. "Star entrepreneurs on digital platforms: Heavy-tailed performance distributions and their generative mechanisms," Journal of Business Venturing, Elsevier, vol. 39(1).
    5. Lluc Vila-Boix & Alicia Blanco-González & Giorgia Miotto & Felipe Hernández-Perlines, 2024. "The impact of social media advertising on brand’ legitimacy," International Entrepreneurship and Management Journal, Springer, vol. 20(3), pages 2115-2138, September.
    6. Li, Yi-Na & Li, Yan & Chen, Haipeng (Allan) & Wei, Jiuchang, 2023. "How verbal and non-verbal cues in a CEO apology for a corporate crisis affect a firm’s social disapproval," Journal of Business Research, Elsevier, vol. 167(C).
    7. Anna Davies & Betsy Donald & Mia Gray, 2023. "The power of platforms—precarity and place," Cambridge Journal of Regions, Economy and Society, Cambridge Political Economy Society, vol. 16(2), pages 245-256.
    8. Zander, Udo & Lu, Lixin & Chimenti, Gianluca, 2025. "The platform economy and futures of market societies: Salient tensions in ecosystem evolution," Journal of Business Research, Elsevier, vol. 189(C).
    9. Pham, Mia Hang & Merkoulova, Yulia & Veld, Chris, 2024. "Award-winning CEOs and corporate innovation," Journal of Banking & Finance, Elsevier, vol. 159(C).
    10. Nerantzidis, Michail & Tampakoudis, Ioannis & She, Chaoyuan, 2024. "Social media in accounting research: A review and future research agenda," Journal of International Accounting, Auditing and Taxation, Elsevier, vol. 54(C).
    11. Kai Yang & Raymond Y. K. Lau & Ahmed Abbasi, 2023. "Getting Personal: A Deep Learning Artifact for Text-Based Measurement of Personality," Information Systems Research, INFORMS, vol. 34(1), pages 194-222, March.
    12. Torrent-Sellens, Joan, 2024. "Digital transition, data-and-tasks crowd-based economy, and the shared social progress: Unveiling a new political economy from a European perspective," Technology in Society, Elsevier, vol. 79(C).
    13. Marc Pinski & Thomas Hofmann & Alexander Benlian, 2024. "AI Literacy for the top management: An upper echelons perspective on corporate AI orientation and implementation ability," Electronic Markets, Springer;IIM University of St. Gallen, vol. 34(1), pages 1-23, December.
    14. Konstantina Spanaki & Efpraxia D. Zamani & Uchitha Jayawickrama & Femi Olan & Shaofeng Liu & Ilias O. Pappas, 2024. "Information Management in Times of Crisis: the Role of Mindfulness and Digital Resilience for Individuals and Organisations," Information Systems Frontiers, Springer, vol. 26(2), pages 369-374, April.
    15. Seigner, Benedikt David Christian & Milanov, Hana & Lundmark, Erik & Shepherd, Dean A., 2023. "Tweeting like Elon? Provocative language, new-venture status, and audience engagement on social media," Journal of Business Venturing, Elsevier, vol. 38(2).
    16. Wang, Qiping & Lau, Raymond Yiu Keung & Xie, Haoran, 2021. "The impact of social executives on firms’ mergers and acquisitions strategies: A difference-in-differences analysis," Journal of Business Research, Elsevier, vol. 123(C), pages 343-354.
    17. Chandler, Jeffrey A. & Fan, Gang & Tyge Payne, G., 2022. "Working the crowd: Leveraging podcasts to enhance crowdfunding success," Business Horizons, Elsevier, vol. 65(1), pages 79-88.
    18. Remi Chukwudi Okeke, 2025. "Understanding Research Novelty and Research Gaps: Strategies for Identifying Unexplored Areas and Pioneering Innovative Contributions," Social Sciences and Education Research Review, Department of Communication, Journalism and Education Sciences, University of Craiova, vol. 12(1), pages 126-130, July.
    19. Tian, Xiaocong, 2022. "The art of rhetoric: Host country political hostility and the rhetorical strategies of foreign subsidiaries in developing economies," Journal of World Business, Elsevier, vol. 57(5).
    20. Thomas Cyron & Marcel Garz & Norbert Steigenberger, 2024. "Beware the community type: engagement and growth in core vs. open online communities," Small Business Economics, Springer, vol. 62(4), pages 1383-1407, April.

    More about this item

    Keywords

    ;
    ;
    ;
    ;
    ;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:etc:journl:y:2025:i:32:p:11-24. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Gabor Vasmatics (email available below). General contact details of provider: https://edirc.repec.org/data/etctial.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.